©2014 Software AG. All rights reserved.
Theo Priestley, Chief Technology Evangelist
June 2014, Innovation Forum, SA
B for ...
©2014 Software AG. All rights reserved. For internal use only
Big Data is like teenage sex
Everyone talks about it, nobody...
©2014 Software AG. All rights reserved. For internal use only
Big Data is like teenage sex
Everyone talks about it, nobody...
©2014 Software AG. All rights reserved. For internal use only
Big Data is like adult sex
It’s not about the size,
it’s wha...
©2014 Software AG. All rights reserved. For internal use only
The Past
©2014 Software AG. All rights reserved. For internal use only
©2014 Software AG. All rights reserved. For internal use only
Fast and Free Return Trajectories
Aerodynamic braking
Ellipt...
©2014 Software AG. All rights reserved. For internal use only
©2014 Software AG. All rights reserved. For internal use only
16-bit memory buffer register, to hold data words
moving to ...
©2014 Software AG. All rights reserved. For internal use only
©2014 Software AG. All rights reserved. For internal use only
The Present
©2014 Software AG. All rights reserved. For internal use only
"Big data is high volume, high velocity, and/or high
variety...
©2014 Software AG. All rights reserved. For internal use only
©2014 Software AG. All rights reserved. For internal use only
1000YEARS
IN 2003
2WEEKS
IN 2011
10MINUTES
RIGHT NOW
5EXABYT...
©2014 Software AG. All rights reserved. For internal use only
V for Value
©2014 Software AG. All rights reserved. For internal use only
IDC estimates that only 0.5% of the
world's data is being an...
©2014 Software AG. All rights reserved. For internal use only
In a Big Data world
the value of data
falls rapidly
Time
Bus...
©2014 Software AG. All rights reserved. For internal use only
B for Big Transformation
©2013 Software AG. All rights reserved. For internal use only19 |19 |
©2014 Software AG. All rights reserved. For internal use only
The set of 1152 valid traces reported an average
length of 1...
©2014 Software AG. All rights reserved. For internal use only
B for Big Insight
©2013 Software AG. All rights reserved. For internal use only22 |22 |
A gas turbine generates 500Gb per day
Every gigabyte...
©2013 Software AG. All rights reserved. For internal use only23 |23 |
©2014 Software AG. All rights reserved. For internal use only
B for Big Opportunity
©2013 Software AG. All rights reserved. For internal use only25 |
©2014 Software AG. All rights reserved. For internal use only
24 million customer profiles analysed
Matched to 40,000 even...
©2013 Software AG. All rights reserved. For internal use only27 |
©2014 Software AG. All rights reserved. For internal use only
As the technology evolves, the data held by
organizations is...
©2014 Software AG. All rights reserved. For internal use only
B for Big Mad Skillz
©2014 Software AG. All rights reserved. For internal use only
©2014 Software AG. All rights reserved. For internal use only
70% of organizations surveyed plan to hire
Data Scientists, ...
©2014 Software AG. All rights reserved. For internal use only
A Data Scientist is…1) a data analyst in
California or 2) a ...
©2014 Software AG. All rights reserved. For internal use only
The Future
©2014 Software AG. All rights reserved. For internal use only
The Future ?
©2014 Software AG. All rights reserved. For internal use only
©2014 Software AG. All rights reserved. For internal use only
©2014 Software AG. All rights reserved. For internal use only
One gram of DNA can hold the equivalent of
2 petabytes of da...
©2014 Software AG. All rights reserved. For internal use only
©2014 Software AG. All rights reserved. For internal use only
Don’t start with what data you have, start with the
importan...
©2014 Software AG. All rights reserved. For internal use only
A different decision-making culture: decisions can be better...
©2014 Software AG. All rights reserved. For internal use only
Thank You
theo.priestley@softwareag.com
Twitter: @ITredux
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B for Big Data

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Presented in Johannesburg, a look at the past, present and future of Big Data, with focus on the value and results rather than the size.

B for Big Data

  1. 1. ©2014 Software AG. All rights reserved. Theo Priestley, Chief Technology Evangelist June 2014, Innovation Forum, SA B for Big Data Big Data: Past, Present and Future
  2. 2. ©2014 Software AG. All rights reserved. For internal use only Big Data is like teenage sex Everyone talks about it, nobody knows how to do it, but everything thinks everyone else is doing it
  3. 3. ©2014 Software AG. All rights reserved. For internal use only Big Data is like teenage sex Everyone talks about it, nobody knows how to do it, but everything thinks everyone else is doing it
  4. 4. ©2014 Software AG. All rights reserved. For internal use only Big Data is like adult sex It’s not about the size, it’s what you do with it that counts
  5. 5. ©2014 Software AG. All rights reserved. For internal use only The Past
  6. 6. ©2014 Software AG. All rights reserved. For internal use only
  7. 7. ©2014 Software AG. All rights reserved. For internal use only Fast and Free Return Trajectories Aerodynamic braking Elliptic, parabolic, or hyperbolic orbits Velocity
  8. 8. ©2014 Software AG. All rights reserved. For internal use only
  9. 9. ©2014 Software AG. All rights reserved. For internal use only 16-bit memory buffer register, to hold data words moving to and from memory; memory was via magnetic cores Real-time operating system Maximum 32K RAM (but 36-bit words, not bytes) 1-MHz clock speed
  10. 10. ©2014 Software AG. All rights reserved. For internal use only
  11. 11. ©2014 Software AG. All rights reserved. For internal use only The Present
  12. 12. ©2014 Software AG. All rights reserved. For internal use only "Big data is high volume, high velocity, and/or high variety information assets that require new forms of processing to enable enhanced decision making, insight discovery and process optimization.“ Doug Laney, Gartner
  13. 13. ©2014 Software AG. All rights reserved. For internal use only
  14. 14. ©2014 Software AG. All rights reserved. For internal use only 1000YEARS IN 2003 2WEEKS IN 2011 10MINUTES RIGHT NOW 5EXABYTES OF DATA CREATION TOOK
  15. 15. ©2014 Software AG. All rights reserved. For internal use only V for Value
  16. 16. ©2014 Software AG. All rights reserved. For internal use only IDC estimates that only 0.5% of the world's data is being analyzed
  17. 17. ©2014 Software AG. All rights reserved. For internal use only In a Big Data world the value of data falls rapidly Time Business Value Business event High value response Intervention window Low value response
  18. 18. ©2014 Software AG. All rights reserved. For internal use only B for Big Transformation
  19. 19. ©2013 Software AG. All rights reserved. For internal use only19 |19 |
  20. 20. ©2014 Software AG. All rights reserved. For internal use only The set of 1152 valid traces reported an average length of 114 km The longest trace, created by a printer cartridge, reported a length of over 6000 km It costs $5 per km to transport waste
  21. 21. ©2014 Software AG. All rights reserved. For internal use only B for Big Insight
  22. 22. ©2013 Software AG. All rights reserved. For internal use only22 |22 | A gas turbine generates 500Gb per day Every gigabyte is insight
  23. 23. ©2013 Software AG. All rights reserved. For internal use only23 |23 |
  24. 24. ©2014 Software AG. All rights reserved. For internal use only B for Big Opportunity
  25. 25. ©2013 Software AG. All rights reserved. For internal use only25 |
  26. 26. ©2014 Software AG. All rights reserved. For internal use only 24 million customer profiles analysed Matched to 40,000 events per second Correlated against 200 business rules
  27. 27. ©2013 Software AG. All rights reserved. For internal use only27 |
  28. 28. ©2014 Software AG. All rights reserved. For internal use only As the technology evolves, the data held by organizations is a critical component of its architecture
  29. 29. ©2014 Software AG. All rights reserved. For internal use only B for Big Mad Skillz
  30. 30. ©2014 Software AG. All rights reserved. For internal use only
  31. 31. ©2014 Software AG. All rights reserved. For internal use only 70% of organizations surveyed plan to hire Data Scientists, and 100% of them said it’s “somewhat challenging” to hire a competent one. NewVantage Survey
  32. 32. ©2014 Software AG. All rights reserved. For internal use only A Data Scientist is…1) a data analyst in California or 2) a statistician under 35 Svetlana Sicular, Gartner
  33. 33. ©2014 Software AG. All rights reserved. For internal use only The Future
  34. 34. ©2014 Software AG. All rights reserved. For internal use only The Future ?
  35. 35. ©2014 Software AG. All rights reserved. For internal use only
  36. 36. ©2014 Software AG. All rights reserved. For internal use only
  37. 37. ©2014 Software AG. All rights reserved. For internal use only One gram of DNA can hold the equivalent of 2 petabytes of data
  38. 38. ©2014 Software AG. All rights reserved. For internal use only
  39. 39. ©2014 Software AG. All rights reserved. For internal use only Don’t start with what data you have, start with the important question. Know what the right questions to ask are Know how to get the right answers
  40. 40. ©2014 Software AG. All rights reserved. For internal use only A different decision-making culture: decisions can be better substantiated through data-driven analysis. Business model innovation: to offer new and separate values through collaboration with other parties. New opportunities: in the field of service provision and product sales. Intimacy: to build a closer relationship with your customers rather than a bond based merely on products and services.
  41. 41. ©2014 Software AG. All rights reserved. For internal use only Thank You theo.priestley@softwareag.com Twitter: @ITredux
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