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Earth Day infographic

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  • 1. 87% of employees deemsustainability important intheir employers; but only 48%of employees consider theCompanies they serve to be“green.”75%ofemployeessaidtheywouldchangetheirdailyroutinetobe“green”inexchangeforsmallincentivesfromtheiremployer.Having a “green employer” isleast important to workers24 & under, surprising givenGen Y’s relative socialconsiousness.58% of employees considerthemselves energy conscious& want to actively participatein choosing companysustainability initiatives.Employeesratethese“greenbenefits”fromemployersmostdesired:1.work-from-homeprograms2.hybridcarpurchaseincentive3.publictransportationsubsidyBrandedStrategiesData Sources: Ipsos Mori Survey, Tanberg, WJS, TheLadders, CIPD, US Labor Market SurveyInfographic Created For Earth Day 2013: BrandedStrategies.ComOneeasy“green”solutiontoimplement:Whilemailedlettersmaybeanicetouchinpersonalcorrespondence,awhopping78%ofemployees saytheyprefermessagesfromprospectiveemployersviaemail.Themostcommongreeninitiativewiththelowestemployeeadoptionratearenon-desksideofficerecyclingprograms.Switching to online applications & digital resumesnot only scores higher candidate experiencemarks, but saves paper & office space! The average18” file cabinet holds over 120k resumes, but that’s just4 GB of cloud space.What’sthemostcomplainedaboutsustainabilitymeasureatwork?48%said“Low-flow”toilets,resultingintheneedformultipleflushes.