SV-12 Strategies to Scale or Fail

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  • 1. Rashmir Balasubramaniam
    Nsansa, LLC
    Strategies to Scale or Fail
  • 2. ?
  • 3. Strategies to Scale
    Give away technologies/products
    Develop an enterprise to sell technology/product
    Partner with government / public agency / large NGO
    Scale up through a large company / existing distribution channels
    Scale up by changing an entire industry
  • 4. Why Business Models Matter for Success
    Developing the technologies/products is not enough
    Disseminating the product/technology is not enough
    Making the connection to/for people is critical
    Making the value proposition clear for all key stakeholders
  • 5. What is a Business Model?
  • 6. Monitor’s Inclusive Business Model
    Prioritized by private investors and those public investors eager to exit
    Prioritized by public actors (funders, governments, nonprofits)
    Prioritized by some public actors (largefunders and governments)
  • 7. Group Discussion – Part 1
    For 5 of the business models detailed in Monitor report, put yourselves in the following roles:
    Entrepreneur operating one of the businesses discussed in relevant chapter
    Philanthropist/public funder
    Private investor
    A nonprofit leader working locally on the issues
    A government official
    From your roles, discuss:
    Whether and how does this business model create social impact
    How many people could be reached through this model
    Is this business model truly commercially viable or is public funding required (if so at what stages, what for and why)
    What are the risks and potential unintended consequences of this model
    How could this model be improved
  • 8. Another view of the innovations that could drive scale and impact
  • 9. Group Discussion – Part 2
    Assume you have developed a successful technology
    Review your Sustainable Vision projects to determine
    What is the value of your technology to those who need it most (note: what is the value to them, not your perception of the value)
    What are the primary barriers to adoption and ongoing use of the technology?
    Where are there opportunities to innovate to ensure your technology is taken up and used by those who need it at scale?
    What do you need to learn during the project period to test your ideas?
    How can you rapidly “prototype” and test your ideas?
  • 10. What does success at scale look like for entrepreneurial ventures?
    Based on Monitor’s review of hundred’s of enterprises across India and Africa
    On  Customer  side   100,000 ‐ 125,000   customers  per  year
    On  Supplier  side   10,000  suppliers   per  year
    On the Employee side
    it varies
  • 11. Can you do better?