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Open 2013:  Cross-Pollinating: Increasing innovation by blending arts & sciences + engineering + entrepreneurship
 

Open 2013: Cross-Pollinating: Increasing innovation by blending arts & sciences + engineering + entrepreneurship

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    Open 2013:  Cross-Pollinating: Increasing innovation by blending arts & sciences + engineering + entrepreneurship Open 2013: Cross-Pollinating: Increasing innovation by blending arts & sciences + engineering + entrepreneurship Presentation Transcript

    • Cross-Pollinating: IncreasingInnovation by Blending Arts andSciences Disciplines with Engineeringand EntrepreneurshipCharlie Wood, University of Tulsa
    • Goal #1Every student an innovator
    • Goal #2 Develop innovationin, across, and between all fields of study
    • Contributors to Innovation Engineering Entrepr STEM Entrepr Arts & Arts & Sciences Sciences Innovations
    • Consumer productsDesign is an important element to commercial success Textiles: Fashion Computers, MP3s: iPad, iPod Cars, Airplanes Shoes, Eyeglasses etcNCIIA projects too
    • Arts & SciencesSocial sciences Anthropology, Psychology, Sociology, Economics, …Humanities and the arts English, History, Design, Performing arts, …Natural sciences Chemistry, Biology, Mathematics, Genetics, …Combining fields can improve the innovation process Vacuum cleaners, Bug spray, 3M, IDEO, …
    • Innovation as CombinationCombining ideas is a key source for innovation Netflix = Book of the month club + DVD rentals Kiva.org = Venture Capital + 3rd World Relief Google AdWords = Ad placement + Auctions Hunger Games = Reality show + Iraq war Biomimicry = Nature + Technology
    • Consider…Sociology + FinanceGeology + ArtEngineering + MusicChemistry + Museum scienceGenetics + MISOthers?Innovations include services and processes as well
    • HAPIfork http://www.tuaw.com/2013/01/07/ces-unveiled-the-hapifork-aims-to-help-you-track-your-eating-ha/Water wheel(20 gallons)
    • Exercises“Not Bad!”Two BucketsiWishR&DInnovation ChallengesEmpathy
    • Two BucketsEach team: randomly choose a card from each of 2buckets One has major brand names. One has product categories. Combine them to make a new product.Task: Describe your new product’s features and benefits Who would buy it? Can you name your new product? Any ad ideas?
    • (also, pick 2 numbers)1. NIKE 1. CRAYONS2. LEGO 2. CAR SEATS3. HARLEY DAVIDSON 3. CONCRETE4. COVER GIRL 4. PHONES5. PORSCHE 5. FURNITURE6. COLGATE 6. JEWELRY7. APPLE 7. BICYCLES8. CENTURY 21 8. TOOTHBRUSHES9. BUDWEISER 9. BACKPASKS10.COCA-COLA 10.FAST FOOD11.CATERPILLAR 11.TOYS12.U.S. GOVERNMENT 12.THEME PARK
    • iWishFirst, think of a problem or hassle people face often Awkward social situations, parking tickets, bad breath, late,… Can direct – e.g., visually impairedForm teams, share ideas, and choose a problem that canbe addressed by a new app. “I wish a cell phone could _______.”Grab an Expo marker, draw its screen on the iPhonewhiteboard, and be ready to present
    • Generativity Theory“Multiple, competing repertoires are the seeds of newideas.” from Epstein’s book: Creativity Games for Trainers “Combinatory play” – Einstein “Forced association”
    • R&D / PrototypingTry working the standard innovation process backwards: Instead of starting with problems and developing manypossible innovations, start with innovations and considertheir application to many problems R&Dmag.com: Spider silk, … Inventables.com: Rapid prototyping, MakerBots
    • www.rdmag.comSpider silk: 5x stronger than steelAsk: “What could we do with this?”
    • Antenna ClothingResearchers are incorporating radio antennas directly into clothing,using metallic thread. Ask: “What could we do with this?” Potential for soldiers, police officers, fire fighters, astronauts—anybody who needs to keep their hands free for important work. Also, elderly or disabled could wear clothing that would let them communicate in case of emergency,…
    • Chemical Nanobatteries What could we do with invisible, mobile power sources?Permanently germ-free textilesWhat could we do with this?Consider hospital lab coats, scrub suits, gloves, and linens. Also,food packaging, toys, medical and dental instruments, bandages,…
    • Wearable electronic devices Transistors made from natural cotton fibers can sense body temperature, automatically heat up or cool down, track heart rate / blood pressure. Uses?Self-cleaning glassSmelly socksTraps scented with the odor of human feetattracted four times as many mosquitoes asa human volunteer
    • Get your hands on prototypingFabLabs in major citiesMaterials at (e.g.) Inventables.com
    • 3D Printing
    • Innovation Challenges [project]A simple challenge: “ADD VALUE” Create something new and useful – art, new product, … using: Post-its (Stanford’s ImagineIt! program) Pizza boxes Old computer diskettes, CDs, partsSocial innovation challenges tooReach out Invite the campus, other schools, get community judges
    • Teenage Scientists Working on Turning Mosquitos Into Flying Syringes to Deliver Vaccines
    • EmpathyEmpathize firstThen discuss solutions to this group’s problems
    • The “Very Senior Games” Empathy for elderly
    • Client Projects [advanced]Find worthy causes in your community They all need help! Another way to develop empathy in studentsTry the “Human-Centered Design” process used by IDEO: Hear Go into the environment, observe, interview => Inspiration Create Process the data, brainstorm solutions => Ideation Develop Select, prototype, rinse and repeat => Implementation
    • Students visited a local prison and produced TV PSAs calling foraction on the issue of Oklahoma’s high rate of female incarceration Girl Scout meeting with inmates / daughters at Eddie Warrior Correctional Facility
    • Bergan petproducts Student project
    • Student Ideas
    • Places and programsAnother shout out to administrators!A “place” Considered IDEO, Google, … => We proposed “Studio Blue”A program Nova Fellowship Students from all majors collaborating to innovate and implement for their favorite community causes
    • The Nova Fellowship"Most of the really great breakthroughs in science are unifications.” - Owen J. Gingerich, science historian at Harvardhttp://www.novafellowship.org/ (1-minute video)Launched Fall 2012
    • Geology + Business
    • Q&AQuestions?Handout of resources and credits is availableContact info: charles-wood@utulsa.edu