China Mobile Internet 2011

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Statistics about China Mobile Internet in 2011. Demographics and usage. Additional information about 3G stats.

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China Mobile Internet 2011

  1. 1. CHINA MOBILE INTERNET Shanghai, China | January 2012 www.them.pro
  2. 2. TABLE OF CONTENT CHINA MOBILE INTERNET MARKET CHINA MOBILE INTERNET USERS CHINA MOBILE INTERNET 3G2012-01-31 2011 China Mobile Internet - www.them.pro 2
  3. 3. CHINA MOBILE INTERNET China Mobile Internet  Mobile Internet Users: 356 million  Instant Messaging is the top mobile Internet activity  90% of mobile Internet users are between 10 and 39 years old  3G Users: 110 million 3G users2012-01-31 2011 China Mobile Internet - www.them.pro 3
  4. 4. CHINA MOBILE INTERNET Total China Mobile Internet Users (2008-2011) In Million 400 356 350 318 303 300 277 250 233 200 155 150 118 100 73 50 0 2008 H1 2008 H2 2009 H1 2009 H2 2010 H1 2010 H2 2011 H1 2011 H2Source: iResearch, January 2012 2012-01-31 2011 China Mobile Internet - www.them.pro 4
  5. 5. CHINA MOBILE INTERNET Total China Mobile Internet Market (2010-2011) In Billion Yuan 10 7.8 8 6.4 6 5.2 4.5 4.3 4.0 4 2 0 2010 Q1 2010 Q2 2010 Q3 2010 Q4 2011 Q1 2011 Q2Source: iResearch, July 2011 2012-01-31 2011 China Mobile Internet - www.them.pro 5
  6. 6. CHINA MOBILE INTERNET China Mobile Internet Market Breakdown (2011 Q2) Mobile Search Mobile 8.7% Advertising 10.7% Mobile VAS 37.6% Mobile Gaming 11.6% M-commerce 31.4%Source: iResearch, July 2011 2012-01-31 2011 China Mobile Internet - www.them.pro 6
  7. 7. CHINA MOBILE INTERNET China Mobile Internet Applications (2011) 83% 62% 61% 46% 44% 42% 39% 30% 30% 24% 23% 9% 8% 7% 4% 3%Source: CNNIC, January 2012 2012-01-31 2011 China Mobile Internet - www.them.pro 7
  8. 8. CHINA MOBILE INTERNET China Mobile Internet Users by Age (2011) Age in Years Old 36.0% 29.8% 23.7% 7.9% 0.9% 1.5% 0.2% Below 10 10-19 20-29 30-39 40-49 50-59 Above 60Source: CNNIC, January 2012 2012-01-31 2011 China Mobile Internet - www.them.pro 8
  9. 9. CHINA MOBILE INTERNET China Mobile Internet Users by Education Level (2011) 35% 34% 13% 11% 7% Junior High & Below Senior High Diploma Degree Master Degree & AboveSource: CNNIC, January 2012 2012-01-31 2011 China Mobile Internet - www.them.pro 9
  10. 10. CHINA MOBILE INTERNET Total China Mobile Internet Users by Gender (2011) 58.1% 41.9% Male Female 2011 Internet UsersSource: CNNIC, January 2012 2012-01-31 2011 China Mobile Internet - www.them.pro 10
  11. 11. CHINA MOBILE INTERNET Total China Mobile Internet Users by Income (2011) Monthly Income in RMB 17.3% 17.6% 14.3% 12.9% 11.6% 9.8% 7.2% 5.4% 3.9% No Below 0,5K-1K 1K-1.5K 1.5K-2K 2K-3K 3K-5K 5K-8K 8K+ Income 0,5KSource: CNNIC, January 2012 2012-01-31 2011 China Mobile Internet - www.them.pro 11
  12. 12. CHINA MOBILE INTERNET Total China Mobile Internet Users by Applications (2011) In Million 83% 62% 61% 46% 44% 42% 39% 30% 30% 24% 23% 9% 8% 7% 4% 3%Source: CNNIC, January 2012 2012-01-31 2011 China Mobile Internet - www.them.pro 12
  13. 13. CHINA MOBILE INTERNET China 3G Mobile Internet Users (2011 H1) In Million 910 318 74 Mobile Phone Users Mobile Internet Users 3G Mobile Internet UsersSource: Sina Tech, July 2011 2012-01-31 2011 China Mobile Internet - www.them.pro 13
  14. 14. CHINA MOBILE INTERNET China 3G Mobile Internet Subscribers (2011 H1) In Million China Telecom 21.5 China Mobile 35.0 China Unicom 23.9Source: CNNIC, July 2011 2012-01-31 2011 China Mobile Internet - www.them.pro 14
  15. 15. For more info about Internet in China, please visit our SEO blog or contact us. www.them.pro

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