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Sketching To Communicate, Share Stories And Solve Problems
Sketching To Communicate, Share Stories And Solve Problems
Sketching To Communicate, Share Stories And Solve Problems
Sketching To Communicate, Share Stories And Solve Problems
Sketching To Communicate, Share Stories And Solve Problems
Sketching To Communicate, Share Stories And Solve Problems
Sketching To Communicate, Share Stories And Solve Problems
Sketching To Communicate, Share Stories And Solve Problems
Sketching To Communicate, Share Stories And Solve Problems
Sketching To Communicate, Share Stories And Solve Problems
Sketching To Communicate, Share Stories And Solve Problems
Sketching To Communicate, Share Stories And Solve Problems
Sketching To Communicate, Share Stories And Solve Problems
Sketching To Communicate, Share Stories And Solve Problems
Sketching To Communicate, Share Stories And Solve Problems
Sketching To Communicate, Share Stories And Solve Problems
Sketching To Communicate, Share Stories And Solve Problems
Sketching To Communicate, Share Stories And Solve Problems
Sketching To Communicate, Share Stories And Solve Problems
Sketching To Communicate, Share Stories And Solve Problems
Sketching To Communicate, Share Stories And Solve Problems
Sketching To Communicate, Share Stories And Solve Problems
Sketching To Communicate, Share Stories And Solve Problems
Sketching To Communicate, Share Stories And Solve Problems
Sketching To Communicate, Share Stories And Solve Problems
Sketching To Communicate, Share Stories And Solve Problems
Sketching To Communicate, Share Stories And Solve Problems
Sketching To Communicate, Share Stories And Solve Problems
Sketching To Communicate, Share Stories And Solve Problems
Sketching To Communicate, Share Stories And Solve Problems
Sketching To Communicate, Share Stories And Solve Problems
Sketching To Communicate, Share Stories And Solve Problems
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Sketching To Communicate, Share Stories And Solve Problems

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  • 1. SKETCHING TO COMMUNICATE SHARE STORIES & SOLVE PROBLEMS everyday applications of visual thinking Kelsey Ruger @themoleskin
  • 2. BEFORE WE START why did people start drawing IN THE FIRST PLACE ? communicate... artistic expression... share stories... history... teaching...
  • 3. SIXTY PERCENT HOWEVER most of the communication, of the daily barrage of information education and work we receive is processed VISUALLY we receive is
  • 4. HISTORICALLY BEFORE HUMANS TALK OR SHARE OUR STORIES WITH WRITTEN WORD WE SHARE VISUALLY
  • 5. PICTURES HELP SIMPLIFY THE WAY THAT WE TYPICALLY APPROACH PROBLEM SOLVING
  • 6. humans are really VISUAL THINKERS !
  • 7. WHAT EXACTLY IS VISUAL THINKING using a visual approach to facilitate the thought or problem solving process. ?
  • 8. VISUAL THINKING at its core is about discovery and exploring different POSSIBILITIES for making things clear and easy for people to UNDERSTAND
  • 9. COMMON LANGUAGE, METAPHORS & ANALOGIES to communicate, document and solve problems and share common stories Visual Thinking Goal
  • 10. This isn’t a new skill. When we were children THIS STUFF WAS VERY SIMPLE FOR US We just have to relearn some simple principles
  • 11. ^ most WHY DO PEOPLE AVOID DRAWING? and by most I mean 99.9%
  • 12. the art of relaying history, STORYTELLING meaning & myth orally WE LOOSE TOUCH With two very fundamental skills & concepts SYMBOLIC MEANING the art of relaying history, meaning & myth visually
  • 13. FEAR of rejection and ridicule leads to PERFECTIONISM which leads us to believe things are are JUST PLAIN DUMB
  • 14. A WHOLE NEW MIND Dan Pink DESIGN STORY EMPATHY PLAY SYMPHONY MEANING
  • 15. VISUAL THINKING and sketching aren’t about being GOOD OR BAD REAL representational RECOGNIZABLE symbolic
  • 16. relearning the essentials of the VISUAL TOOLKIT
  • 17. LESSON #0: Yes, It’s Cheesy but... MINDSET MATTERS our need for consistency is stronger than just about any other intrinsic need we have. People will behave in a manner that is consistent with their previously existing self- concept, even when this behavior is unrewarding to them otherwise. Prescott Leaky - A Science Dude `
  • 18. READY, SET, GO... DRAWING TYPES what exactly are we communicating? SHARING NARRATIVE symbols SHOWING CHANGE storyboards change or flow chart cartoons simple diagrams brain sketch experience diagrams SHOWING EVENT FLOW cause and effect diagrams MAPPING SYSTEMS flow diagrams user experience flows venn diagrams maps system sketches system diagrams ILLUSTRATING QUANTITY charts SHOW RELATIONSHIPS graphs infographic diagrams wireframes interaction diagrams mind maps
  • 19. LESSON #1 MASTER BASIC SHAPES What do I want you to know? Most of the things we draw are made up of seven basic shapes. point rectangle line oval circle triangle square ...AND VARIATIONS OF THOSE SHAPES
  • 20. LESSON #2 MAKING FACES What do I want you to know? Drawing faces is all about learning to see with an empathetic eye and knowing that when you sketch you aren’t trying to be Picasso... oh wait a minute maybe you are.... eyes & eyebrows express A LOT heads don’t have to be perfectly round learn the basic patterns
  • 21. LESSON #3 DRAWING PEOPLE What do I want you to know? This one is tough for all of us because we aren’t observant and we start with the wrong part of the body. start with the torso think about your own limbs keep it simple ...ITS NOT ANATOMY CLASS...REALLY.
  • 22. LESSON #4 LETTERING What do I want you to know? You will need to draw letters and frames to divide sections in your sketches or to explain & label start with your natural handwriting trace if necessary go back to kindergarten
  • 23. LESSON #5 ARROWS,CONNECTORS What do I want you to know? Arrows and connectors are used to show the relationship between two objects or to connect objects in a flow diagram. Arrow can also be used to direct a viewers attention in a certain direction.
  • 24. LESSON #6 FRAMES & CALLOUTS What do I want you to know? Frames will help you section your sketches and create flows. They are also good for illustrating relationships in systems
  • 25. TIPS, TRICKS & OK, How do I make this work for me? SOLID WISDOM
  • 26. you have to get in the habit of PRACTICING A LOT and when you think you’ve mastered it.... PRACTICE SOME MORE Wise Sketching Bit #1
  • 27. create your own VISUAL LIBRARY based on commonly understood items VISUAL LOG CONCEPT LOG IDIOM LOG ANALOGY LOG METAPHOR LOG STORY LOG Wise Sketching Bit #2
  • 28. Learn more traditional STORY STRUCTURE Wise Sketching Bit #3
  • 29. ...and how humans relate to common stories Wise Sketching Bit #3
  • 30. Some cool and useful RESOURCES
  • 31. and finally THANK YOU Kelsey Ruger http://www.themoleskin.com ! @themoleskin on Twitter

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