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Slide 6: W.O.M Playbo o k
Slide 15: Flicker Photo by jsc
Slide 19: "Word of mouth and evangelism are gifts that customers give you, but you must first earn them, for money doesn't buy goodwill." Ben McConnell, Jackie Huba - Creating Customer Evangelists: Flickr Photo by wanderingseoul61
Slide 21: TheMarketingSpot.blogspot.com 254-399-8093
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