Take the Plunge into Podcasting:Tips and Techniques to Make Your Jump EasierOctober 8, 2009 -ILA PeoriaPresenters: Beth Duttlinger, ALS & Amy Glass, ICC

A podcast has essentially three things:It is a recorded audio or video.It is not singular but released episodically .It can be downloaded through web syndication.

It is a recorded audio or video.

It is not singular but released episodically .

It can be downloaded through web syndication.

Why are podcasts created?Meet the needs of your audience (time-saving, on-demand, user control)Easy to use, low cost and fits into today’s mobile worldEasy to set up and manage

Meet the needs of your audience (time-saving, on-demand, user control)

Easy to use, low cost and fits into today’s mobile world

Easy to set up and manage

Continued…Why are podcasts created?Increases information delivery optionsAdaptable to different learning stylesSupplements classroom instruction

Increases information delivery options

Adaptable to different learning styles

Supplements classroom instruction

What are some of the applications of podcasts?Recorded lectureswww.ted.comacademicearth.orgocw.mit.eduwww.youtube.com/edu

Recorded lectures

Create a “show” in cyberspacegrammar.quickanddirtytips.com

Create a “show” in cyberspace

Develop a following to market something

Develop a following to market something

How are libraries using podcasts?Instructional tutorialsICC created tutorials to provide online instruction on library resources and techniques www.icc.edu/library/howDoIUseAllThisStuff.asp

Instructional tutorials

Public RelationsRolling Prairie Library System originally created “Think outside the barn @ your library,” which uses the Campaign for America’s Libraries’ “@ your library” brand, for the 2007 Farm Progress Show (4:25)www.pio.ala.org/visibility

Public Relations

Book reviewsPierce County Library (WA) staff member, Steve Campion, reviews 1776 in audio podcast (3:04)www.piercecountylibrary.org/blogs.aspx?blog_id=7&posting_id=274

Book reviews

Library advocacyLunch Money's song "I Love My Library" as seen at the Downers Grove Public Library (2:17)www.youtube.com/watch?v=SslM_q0WIGQ

Library advocacy

Preparation:Know your audienceKnow your purposeLearn scripting and storyboarding basics

Know your audience

Know your purpose

Learn scripting and storyboarding basics

Basic Principles of audio/video production: Use a combination of words and verbal narration Present info in bite sized chunks Use clear outlines and headings Present in a conversational style Remove extraneous information

Use a combination of words and verbal narration

Present info in bite sized chunks

Use clear outlines and headings

Present in a conversational style

Remove extraneous information

Continued…BasicPrinciples of audio/video production: Use attention grabbers Slow it down Focus on the big picture Set specific goals for your podcast

Use attention grabbers

Slow it down

Focus on the big picture

Set specific goals for your podcast

And specifically for video: On screen text should be located near corresponding images Synchronize animation and narration

On screen text should be located near corresponding images

Synchronize animation and narration

Basic Principles of podcasting: Outline/storyboard Write a script (ADA compliance) Basic podcast form What to include on your podcasting page

Outline/storyboard

Write a script (ADA compliance)

Basic podcast form

What to include on your podcasting page

Think about the production stages: stages:record editproduce share

record

edit

produce

share

Podcasting tools:Microphone Computer Camcorder/webcam (optional) Audacity (FREE!) Video editing software Free For purchase

Microphone

Computer

Camcorder/webcam (optional)

Audacity (FREE!)

Video editing software

Free

For purchase

Regarding Sharing:Don’t forget YouTube! Make your podcast available in more than one format for downloading

Don’t forget YouTube!

Make your podcast available in more than one format for downloading

Tips & Tricks

During the planning stages: KISS – Keep it Short and Simple Make one big presentation into several smaller ones Outline your presentation, including mouse clicks, search examples, etc.

KISS – Keep it Short and Simple

Make one big presentation into several smaller ones

Outline your presentation, including mouse clicks, search examples, etc.

During the writing/scripting stage: Tell people what they are going to see and what they should learn Include both words and actions, including “callouts” Have someone ELSE read the script before beginning to record

Tell people what they are going to see and what they should learn

Include both words and actions, including “callouts”

Have someone ELSE read the script before beginning to record

Good examples of scripts: http://www.carli.illinois.edu/mem-serv/mem-train/movies/opac-libs.html

During the practice stage: Read the script aloud How awkward does your writing sound? Do mouse movements while reading the script?

Read the script aloud

How awkward does your writing sound?

Do mouse movements while reading the script?

During the recording stage: Find a place with no audio distractions Leave blank space at the beginning and end of a recording (for editing purposes) Recording voice – be casual and friendly (while reading your script!)

Find a place with no audio distractions

Leave blank space at the beginning and end of a recording (for editing purposes)

Recording voice – be casual and friendly (while reading your script!)

Sharing completed podcasts: Upload to podcatcher(s) &/or directoriesitunes Podcast Alley YouTube

Upload to podcatcher(s) &/or directories

itunes

Podcast Alley

YouTube

Sharing…continued: Embed in website

Embed in website

Sharing…continued: Check and recheck – once loaded, it’s out there in cyberspace

Check and recheck – once loaded, it’s out there in cyberspace

More podcasts!Stephanie Vance (2:12)http://alfocus.ala.org/videos/midwinter-2009-vance-advocacy Stephanie of AdvocacyGuru.com discusses the three points ALA members need to keep in mind when advocating for libraries with the new presidential administration.

More podcasts!Arlington Heights Memorial PL (6:17)http://www.youtube.com/watch?v=KcsEei1_aUY This is an "ER" spoof video for the Arlington Heights Memorial Library Technical Services Department.

More podcasts!Hot Buttery Podcasts (1:22)http://www.librarybeat.com/ NSLS Member Liaison Anna Yackle has the information overload blues. Marketing Specialist Judy Hoffman has a tasty solution.

Resources:technologytrainingwheels.pbworks.com/podcastingdelicious.com/thelibrarian/podcasting

What questions do you have?Beth Duttlinger, Library Development ConsultantAlliance Library System600 High Point LaneEast Peoria, IL 61611309-694-9200 ext. 2117bduttlinger@alliancelibrarysystem.comAmy Glass, Reference LibrarianIllinois Central CollegeOne College DriveEast Peoria, IL 61611309-694-5748amy.glass@icc.edu