Dress for Success- The Age Advantage


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Dress for Success- The Age Advantage

  1. 1. Dress for Success: “The Age Advantage”JVS ChicagoApril 25th, 2012 1
  2. 2. FacilitatorMaegan Zarley Watsono “Stylist”o Consumer Behavioralisto Wardrobe Director- The Image Studios Be Seen. Be Heard. Be Understood.
  3. 3. Agendao Discuss the Greatest Piece of Visual Communication- Wardrobeo Tips for Interviewing “Younger”- How to be Currento Insider Stylist Tips- Items to Incorporate this Spring 2012
  4. 4. How You Look = Visual Communication 4
  5. 5. Visual Communication Wardrobe Top Tips o Purchase the best Fabric & Fit you can afford o Quality not Quantity 5
  6. 6. Visual Communication Wardrobe Top Tips o Purchase the best Fabric & Fit you can afford o Quality not Quantity o Clothes pressed o No Stains o Dress for the job you want NEXT 6
  7. 7. Closet Analysis What’s in your closet?
  8. 8. The Concept of Proper Fit 8
  9. 9. Important Fit TipsMen Fit Tips Women Fit Tips• Jacket hem should fall between • Jacket sleeves should fallthumb and index finger. just below the base of your hand (when arm is straight• Shirt cuff should extend jacket down).cuff about 1 inch. • Jacket hem should never• Pant hem should hit top of heel. go past your full hip.• Belt leather should match shoe • Pants, with heels, shouldleather. fall one inch above ground.•Your forefinger should fit in • Generally skirts andbetween your collar and neck. dresses should fall right above the knee.• Jacket shoulders should meet notexceed your natural shoulder.
  10. 10. Interviewing “Younger” Hot Tips for Meno Wear an updated watcho Flat front trousers, NO exceptiono Nice leather shoes, NO rubber soleso Choose a two-button jacket, button only the top buttono Wear a skinnier tie, should be proportionate with your bodyo Choose a solid suit in navy, charcoal, or gray- black can be harsh and pinstripes (unless done correctly) will appear dated Men have to work harder to incorporate clothing trends into their looks, that means updated and current clothing pieces are twice as important. 10
  11. 11. Interviewing “Younger” Hot Tips for Women o Incorporate ONE current trend in your ensemble: o Colored pump, ankle trouser, textured sheath dress o Carry a season appropriate tote, not a briefcase o No nude hose- Legs are appropriate at work o Wear a statement necklace instead of matchy fine jewelry o Incorporate ONE current make-up trend: o Colored liner, shiny nude lip 11
  12. 12. Visual First Impression Hot Tips o Look at yourself from all angles o Dress for the job you want NEXT o Use a full length mirror at home o Fragrance is nice outside of work! o Tailor 70% - 80% of your wardrobe Men are twice as likely to make positive first impressions in a business setting. 12
  13. 13. Stylist Picks to Incorporate NOW 13
  14. 14. Key Points and Questions• Use the eye of an objective outsider. • Don’t have someone? Use a camera.• Dress for the job you want, not the job you have.• Proper fit is key- we do not articulate our brand when outclothing fits improperly.• Your next opportunity can be at the laundry mat, park, orcoffee shop… dress for 100% of your life, you are always“going somewhere.” 14