Mark Eglinton

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Mark Eglinton

  1. 1. Mark Eglinton Chief Executive Officer NDA Group Emerging International Business LeaderNew Zealand International Business Awards 2009
  2. 2. Farming is not just Sexy...It’s critical to NZ’sfuture
  3. 3. Question 1.Is 5% year on year growth enough?
  4. 4. Question 1.Is 5% year on year growth enough?• Sometimes – if it is sustainable growth – if the margin structure is right – if it is in an industry with sufficiently large scale
  5. 5. Question 2. What happens to the NZ Agricultural Sector if it grows at 5% for 10 years? 2011Dairy 13 BMeat 4.5 BForestry 4.3 BWine 1.1 BKiwifruit 0.9 B = 24 B Source : MAF June 2011 Situation & Outlook for NZ Agriculture & Forestry
  6. 6. Question 2. What happens to the NZ Agricultural Sector if it grows at 5% for 10 years? 2011 2020Dairy 13 B 20.2 BMeat 4.5 B 7.2 BForestry 4.3 B 6.7 BWine 1.1 B 1.7 BKiwifruit 0.9 B 1.5 B = 24 B = 37 B Source : MAF June 2011 Situation & Outlook for NZ Agriculture & Forestry
  7. 7. Question 2. What happens to the NZ Agricultural Sector if it grows at 5% for 10 years? 2011 2020 Absolute GrowthDairy 13 B 20.2 B 7.2 BMeat 4.5 B 7.2 B 2.6 BForestry 4.3 B 6.7 B 2.4 BWine 1.1 B 1.7 B 0.6 BKiwifruit 0.9 B 1.5 B 0.5 B = 24 B = 37 B = 13 B + 55% Source : MAF June 2011 Situation & Outlook for NZ Agriculture & Forestry
  8. 8. Question 3.How much technology is required to growthe Agricultural Sector by $13B?
  9. 9. Question 3.How much technology is required to growthe Agricultural Sector by $13B?• HEAPS, &
  10. 10. Question 3.How much technology is required to growthe Agricultural Sector by $13B?• HEAPS, &• Technology is Sexy, so
  11. 11. Question 3.How much technology is required to growthe Agricultural Sector by $13B?• HEAPS, &• Technology is Sexy, so• The Agricultural Sector is HEAPS SEXY
  12. 12. So the Agricultural Sector is...• Critical to NZ’s future – It already has scale – It already has an international footprint – It is internationally competitive – Modest sustainable growth creates massive value• Sexy – Heaps of technology is required to support it’s growth and take NZ industry to the next level – The commercialisation of agricultural related technology is a massive opportunity for SME NZ.

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