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“Medium, Message, and Mutation.”
Exploring (some) principles of Evolutionary Theory applied to (some) communication technology, this will be a discussion on how our capture and creation of the Human Story has in fact affected the Human Story. In other words, a fanciful tale linking interactive stories, community building, and digital behaviour through the progression from cave drawings to ink to printing press to typewriter to the smartphone and beyond.
Michael has 15 years of experience in Europe and North America as a strategist and creative leader of integrated digital marketing, interactive TV, mobile, social media, and retail campaigns for global brands such as Nike, Jordan Brand, Unilever, Microsoft, and Starbucks. His arrival accompanies Invoke Labs, a separate incubation company that focuses on developing products.