The Fastest Pivot You'll Ever Make

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RocketSpace and KickLabs …

RocketSpace and KickLabs
San Francisco
October 17, 2012

Slides from a keynote talk I gave at RocketSpace in San Francisco, discussing how startups can use UX techniques like user research, sketching, concepting and iteration to create better, more desirable products more quickly.

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Transcript

  • 1. We design great experiences for amazing people.
  • 2. Experience design iscrafting how peoplefeel about your product.
  • 3. startups
  • 4. What is the right product to build?
  • 5. ux
  • 6. photo by Dane Petersen
  • 7. So now what?
  • 8. image credit: http://www.cultofmac.com/181782/every-iphone-prototype-apple-ever-made-before-released-the-first-iphone-gallery
  • 9. image credit: http://www.cultofmac.com/181782/every-iphone-prototype-apple-ever-made-before-released-the-first-iphone-gallery
  • 10. We learn what tobuild by exhaustingall other possibilities.
  • 11. Ideas are not precious.
  • 12. How do you exhaustall possible ideas?By using the simplesttools available.
  • 13. photo by Dane Petersen
  • 14. image credit: http://allthingsd.com/20120729/court-case-offers-rare-glimpse-at-dozen-of-iphone-and-ipad-prototype-designs
  • 15. photo credit: http://www.flickr.com/photos/jackdorsey/182613360
  • 16. photo credit: http://www.flickr.com/photos/jackdorsey/182613360
  • 17. photo credit: http://www.flickr.com/photos/jackdorsey/182613360
  • 18. Not this.photo credit: https://www.wengerna.com/giant-knife-16999
  • 19. photo by Adaptive Path
  • 20. photo credit: http://www.flickr.com/photos/jackdorsey/182613360