Large Enterprise Voice
Solutions OverviewSolutions Overview
Presenter
Title
Copyright © Siemens Enterprise Communications ...
AgendaAgenda
K1 Key messages
Company overview
1
2
Market trends and Siemens strategy3
Solution overview4
Best practices
Ne...
AgendaAgenda
K1 Key messages
Company overview
1
2
Market trends and Siemens strategy3
Solution overview4
Best practices
Ne...
Customer Pain Point / Business IssuesCustomer Pain Point / Business Issues
??
Existing
distributed multi-
PBX solution is
...
Key Messages
Large / Medium Enterprise ChallengesLarge / Medium Enterprise Challenges
Customer Needs Solution Strategy
Sca...
AgendaAgenda
K1 Key messages
Company overview
1
2
Market trends and Siemens strategy3
Solution overview4
Best practices
Ne...
PlaceholderPlaceholder
Company overview content to be provided by Strategic Messaging
Copyright © Siemens Enterprise Commu...
AgendaAgenda
K1 Key messages
Company overview
1
2
Market trends and Siemens strategy3
Solution overview4
Best practices
Ne...
Enterprise communications evolutionEnterprise communications evolution
CollaborationVoiceVoice
VoIP
(HiPath)
TDM
(Hicom)
U...
Enterprise Voice Trends Rapidly to IP AdoptionEnterprise Voice Trends Rapidly to IP Adoption
LE VoIP Trends
2010 Global in...
Enterprise Voice Trends
Moving towards Software-based CommunicationsMoving towards Software based Communications
Global De...
The Business Justification for
Software-based Voice and Unified Communications
Gain Competitive Advantage
Software based V...
OpenScape UC Server and Suite Overview
Flexible deployment options for premise hybrid and cloudFlexible deployment options...
AgendaAgenda
K1 Key messages
Company overview
1
2
Market trends and Siemens strategy3
Solution overview4
Best practices
Ne...
A dAgenda
Solution Overview4
Mature and Proven SolutionA
Scalable and ReliableB
Flexible Deployment OptionsC
Compelling Va...
General Solution OverviewGeneral Solution Overview
OpenScape Voice
Open Communications Architecture using
application virt...
A dAgenda
Solution Overview4
Mature and Proven SolutionA
Scalable and ReliableB
Flexible Deployment OptionsC
Compelling Va...
OpenScape Large Enterprise Voice Solutions
The Most Proven Carrier Class Enterprise Solution
OpenScape Large Enterprise Vo...
OpenScape Voice & Enterprise Solutions –
Large Account References Across All Regions and SectorsLarge Account References A...
Mid-market customers in more than 19 CountriesMid market customers in more than 19 Countries
OpenScape Voice and Enterpris...
AgendaAgenda
Solution Overview4
Mature and Proven SolutionA
Scalable and ReliableB
Flexible Deployment OptionsC
Compelling...
OpenScape Large Enterprise Voice
Scalable, Reliable, Secure and Ready for CloudScalable, Reliable, Secure and Ready for Cl...
OpenScape Voice Reliability & RedundancyOpenScape Voice Reliability & Redundancy
HQ Site A HQ Site B
High Speed Link
IP Ne...
OpenScape Voice
Carrier Grade ReliabilityCarrier Grade Reliability
Node 1 Node 2
High Speed Links
Single System
OpenScape ...
OpenScape Branch
Reliability in the Branch OfficeReliability in the Branch Office
OpenScape
Voice &
Contact Center All cal...
OpenScape Session Border Controller
Secure and ReliableSecure and Reliable
Cost Effective Security OpenScape SBC
Cost effe...
Security Certification
and SIP Trunking Interworking
Miercom Security Certification
and SIP Trunking Interworking
SIP Inte...
OpenScape LE Voice Solutions
Software Assurance ProgramSoftware Assurance Program
OpenScape Software Assurance
Major, mino...
A dAgenda
Solution Overview4
Mature and Proven SolutionA
Scalable and ReliableB
Flexible Deployment OptionsC
Compelling Va...
Flexible Deployment Options
Addressing the range of customer needsAddressing the range of customer needs
OpenScape Voicep ...
OpenScape Exchange
Solution OverviewSolution Overview
OpenScape ExchangeScalable, Reliable, and
Secure Growth with
Central...
OpenScape Exchange / OpenScape Branch
Active Branch Solution – IP Least Cost RoutingActive Branch Solution IP Least Cost R...
Flexible Deployment Options
Access Solutions
3 - Most Flexible
Deployment
OptionsAccess Solutions
HQ / Main Office
Opt o s...
OpenScape Branch
Product OverviewProduct Overview
Benefits
Single box form factor reduces the
number of integrations and s...
Flexible Deployment Options
OpenStage Phones / OpenScape PEOpenStage Phones / OpenScape PE
OpenScape
Personal Edition
Intu...
OpenStage Devices
Hi h t lit d itHighest quality and security
SecurityQuality
Secure call indicator
Open standards-based s...
HiPath 4000 EvolutionHiPath 4000 Evolution
HiPath 4000 Evolution Business Value
Investment protection for new and
existing...
AgendaAgenda
Solution Overview4
Mature and Proven SolutionA
Scalable and ReliableB
Flexible Deployment OptionsC
Compelling...
Most Complete Solution
OpenScape UC Suite Virtualization (Example)OpenScape UC Suite Virtualization (Example)
OpenScape
Ma...
Most Complete Solution
OpenScape UC Server EnterpriseOpenScape UC Server Enterprise
Built from the ground up on theOpenSca...
Most Complete Solution
St li d l t ti d f thStreamline deployment options – ready for growth
Start with Single Server Scal...
OpenScape UC Server Xpress
Solution OverviewSolution Overview
OpenScape UC Server Xpress
XpressXpress
New Solution announc...
Most Complete Solution
OpenScape UC Server XpressOpenScape UC Server Xpress
OpenScape UC Server Xpress
Streamlined solutio...
Most Complete Solution
O S UC S XOpenScape UC Server Xpress
Main Office Branch Office
SIP
Trunking
SIP Service
Provider
Op...
A dAgenda
Solution Overview4
Mature and Proven SolutionA
Scalable and ReliableB
Flexible Deployment OptionsC
Compelling Va...
Compelling Value Proposition
OpenScape VoiceOpenScape Voice
Total Cost of Ownership Business ValueTotal Cost of Ownership
...
Compelling Value Proposition
C GTurning Enterprise Communications Green
Green Enterprise SolutionsGreen Facts
Smart for th...
Compelling Value Proposition
German Federal Employment AgencyGerman Federal Employment Agency
G F d l E l t AGerman Federa...
Compelling Value Proposition
Arcos Dorados SAArcos Dorados SA
A D dArcos Dorados
The world’s largest fast food chain opera...
Compelling Value Proposition
British Health Trust
BenefitsSolutionChallenges
British Health Trust
Openscape Voice – split
...
Compelling Value Proposition
Independent Study of SEN STAR UC ProjectIndependent Study of SEN STAR UC Project
ResultsSolut...
Key Competitive DifferentiatorsKey Competitive Differentiators
Avaya Aura ALU Omni-PCXCISCO UCMOpenScape Voice
Multiple Se...
OpenScape LE Voice Solutions
SummarySummary
Mature and
Proven Solution
Scalable and
Reliable
Flexible
Deployment
Options
M...
AgendaAgenda
K1 Key messages
Company overview
1
2
Market trends and Siemens strategy3
Solution overview4
Best practices
Ne...
OpenSmart – Best practices for UCC solutionsOpenSmart Best practices for UCC solutions
Best Practices
Benchmarking
Process...
OpenSmart Designer ToolOpenSmart Designer Tool
Best Practices
Benchmarking
Processes
V lid ti
OpenSmart
Best Practices fra...
OpenScape Energy Efficiency Management
IT infrastructure and security solutionsIT infrastructure and security solutions
To...
OpenScape Energy Efficiency Management
Energy efficient IT infrastructuresEnergy efficient IT infrastructures
Solution Des...
Siemens Enterprise Communications Awarded Frost & Sullivan’s
2010 Latin America UC Solutions Enabling Technology Award
Cre...
AgendaAgenda
K1 Key messages
Company overview
1
2
Market trends and Siemens strategy3
Solution overview4
Best practices
Ne...
Why Open Communications?Why Open Communications?
Business
applications Business
Cloud
services
collaboration
Next-
generat...
Why Siemens Enterprise Communications?Why Siemens Enterprise Communications?
Market leader Open Complete Flexible Best pra...
Why Siemens Enterprise Communications?Why Siemens Enterprise Communications?
The only provider offering flexible deploymen...
Why now?Why now?
Software-based communications and network automation lowers TCO and increases agility
UCC delivers hard s...
Th kThank you
Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved.
Siemens Enterprise Co...
BackupBackup
Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved.
Siemens Enterprise Com...
Most Complete Solution
Comprehensive Solution SetComprehensive Solution Set
Secure Data Center
OpenScape Manager
Suite
` R...
ColoursColours
R58 G83 B157 R94 G101 B119 R0 G144 B137
R164 G194 B233 R148 G158 B171 R115 G175 B182
R199 G210 B232 R191 G1...
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Tổng đài Siemens Open scape voice v6-Giải pháp cho doanh nghiệp lớn-[thegioitongdai.com.vn]

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OpenScape Voice là giải pháp tổng đài VoIP 100% software của Siemens hỗ trợ giao thức SIP, chạy trên nền tảng SUSE Linux Enterprise. Với khả năng hỗ trợ lên đến 100.000 thuê bao trên một hệ thống đơn, khả năng quản lý 3000 chi nhánh và tính năng OpenExchange cho phép OpenScape Voice tương thích với tất cả các hệ thống hoặc thiết bị đầu cuối hỗ trợ giao thức SIP.

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Tổng đài Siemens Open scape voice v6-Giải pháp cho doanh nghiệp lớn-[thegioitongdai.com.vn]

  1. 1. Large Enterprise Voice Solutions OverviewSolutions Overview Presenter Title Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 1 Large Enterprise Voice & UC External / customer Date Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG
  2. 2. AgendaAgenda K1 Key messages Company overview 1 2 Market trends and Siemens strategy3 Solution overview4 Best practices Next steps6 5 Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 2 Large Enterprise Voice & UC External / customer Next steps6
  3. 3. AgendaAgenda K1 Key messages Company overview 1 2 Market trends and Siemens strategy3 Solution overview4 Best practices Next steps6 5 Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 3 Large Enterprise Voice & UC External / customer Next steps6
  4. 4. Customer Pain Point / Business IssuesCustomer Pain Point / Business Issues ?? Existing distributed multi- PBX solution is costly to admin / maintain / operate Current system is limited in scalability, has no redundancy and is “site-bound” Difficult or impossible to deploy remote / tele-workers / home agents Costly toll charges across multiple business sites are prohibitive Current system does not provide integrated unified communications As the most proven complete and mature software-based solutionAs the most proven, complete and mature software based solution, OpenScape Voice provides the lowest cost of ownership through consolidation, with maximized deployment flexibility, scalability and resiliency capabilities. Copyright © Siemens Enterprise Communications GmbH & Co. KG 2011. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG.2/17/2011Page 4
  5. 5. Key Messages Large / Medium Enterprise ChallengesLarge / Medium Enterprise Challenges Customer Needs Solution Strategy Scalability to 100 000 users carrier grade Converge Voice and Data into IT center centralize administration Existing system costs are too high, technology refresh needed Enterprise communications must be reliable and Anywhere worker environment with full access to enterprise all business applications Scalability to 100,000 users, carrier grade reliability, flexible consumption models Enterprise communications must be reliable and scalable My employees need flexible work arrangements, at home or on the road R d T ll C t d i t ti d i t i Open Architecture for best in class Contact Center, UC, Web Collaboration Higher employee productivity, better customer care, easy and intuitive to use Th t h l l ti t b t ff ti Reduce Toll Cost, reduce integration and maintain costs, increase productivity OpenScape UC Server Xpress OpenScape UC Server EnterpriseOpenScape VoiceEnterprise Voice The technology solution must be cost effective, easy to install and maintain Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 5 Large Enterprise Voice & UC External / customer OpenScape UC Server Enterprise OpenScape Cloud Services OpenScape VoiceEnterprise Voice
  6. 6. AgendaAgenda K1 Key messages Company overview 1 2 Market trends and Siemens strategy3 Solution overview4 Best practices Next steps6 5 Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 6 Large Enterprise Voice & UC External / customer Next steps6
  7. 7. PlaceholderPlaceholder Company overview content to be provided by Strategic Messaging Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 7 Large Enterprise Voice & UC External / customer
  8. 8. AgendaAgenda K1 Key messages Company overview 1 2 Market trends and Siemens strategy3 Solution overview4 Best practices Next steps6 5 Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 8 Large Enterprise Voice & UC External / customer Next steps6
  9. 9. Enterprise communications evolutionEnterprise communications evolution CollaborationVoiceVoice VoIP (HiPath) TDM (Hicom) UC (OpenScape) SaaS (OpenScape 2010) IP SIP Cloud IP IP IP IP Proprietary hardware and software Converged IP networks Proprietary hardware and software Telecommunications networks Open standards hardware and software SIP networks CEBP Software as a Service On-demand consumption Cloud mash-ups Data center-based UC/social media integration Managed services Hosted Cloud Premises-based / distributed Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 9 Large Enterprise Voice & UC External / customer UC/soc a ed a teg at o TCO
  10. 10. Enterprise Voice Trends Rapidly to IP AdoptionEnterprise Voice Trends Rapidly to IP Adoption LE VoIP Trends 2010 Global inflection point where IP > TDM volumes US and EMEA trends leadingUS and EMEA trends leading transition to VoIP Open, software-based IP l f f d i fplatforms are foundation for unified communications and collaboration SIP becoming ‘de facto’ industry standard for IP communication session control Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 10 Large Enterprise Voice & UC External / customer Source: Gartner Enterprise Telephony Forecast
  11. 11. Enterprise Voice Trends Moving towards Software-based CommunicationsMoving towards Software based Communications Global Decision Makers When do you anticipate deploying a fully software-centric communication architecture? Over 36% will have a ses software based communications system deployed by year end obalEnterpris Within the next 5 years 76% are choosing to move to full software- based (VoIP) enterprise communications %ofGlo “Software-Centric Voice And UC Solutions Are Rapidly Approaching Mainstream Acceptance, As More Than Half Of Global Businesses Will Have Embraced These Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 11 Large Enterprise Voice & UC External / customer Architectural Approaches By Two Years From Now” IntelliCom Market Dashboard Programs Update Feb 2011
  12. 12. The Business Justification for Software-based Voice and Unified Communications Gain Competitive Advantage Software based Voice and Unified Communications Enhance Productivity and Collaboration Gain Competitive Advantage “SOFT” Integrate UC with business processes and line-of-business apps Improve Operational Efficiency y Enable mobility, federated presence, desktop multimedia conferencing Reduce Communication Costs ARD” Reduce travel costs, eliminate 3rd party conference service expense “HA Tactical Strategic Toll bypass, least cost routing, data center consolidation, SIP trunking 2010 licensed research Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 12 Large Enterprise Voice & UC External / customer Tactical Strategic
  13. 13. OpenScape UC Server and Suite Overview Flexible deployment options for premise hybrid and cloudFlexible deployment options for premise, hybrid and cloud OpenSOA OpenScape UC Suite SIP Session Federated QoS Session Detail Administration Availability UCVoice Mobility CCCollaborationVideo Messaging SIP Session Control Federated Presence QoS Management Session Detail Reporting Administration and Licensing Availability Management Data center OpenScape Unified Communications Server Mature and Scalable and Flexible Most complete Compelling valueMature and proven solution CAGR 124% over last 6 years Over 1.2M licenses sold Scalable and reliable Single system scales to 100,000 users Carrier Grade Flexible deployment Virtualized and Cloud ready Survivable branch office Most complete solutions UC essentials are built-in Networks, services voice Compelling value proposition Lowest TCO Sound ROI Extensive global customer Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 13 Large Enterprise Voice & UC External / customer licenses sold Next-gen SW architecture Carrier Grade 99.999% reliability office Overlay migrations services, voice, UCC, CC applications customer references
  14. 14. AgendaAgenda K1 Key messages Company overview 1 2 Market trends and Siemens strategy3 Solution overview4 Best practices Next steps6 5 Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 14 Large Enterprise Voice & UC External / customer Next steps6
  15. 15. A dAgenda Solution Overview4 Mature and Proven SolutionA Scalable and ReliableB Flexible Deployment OptionsC Compelling Value PropositionE Most Complete SolutionD Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 15 Large Enterprise Voice & UC External / customer Compelling Value PropositionE
  16. 16. General Solution OverviewGeneral Solution Overview OpenScape Voice Open Communications Architecture using application virtualization, industry standard OpenScape Voice Any Where - HQ, Branch, Home, On-the-Go pp , y servers, all SIP / IP communications and open interfaces Massively scalable, carrier grade reliable ith d d t hit t i bl Any Networkwith geo-redundant architecture, survivable OpenScape Branch for remote locations Winner of the independently judged “Enterprise Connect 2011 RFP Shootout” Any Network Wired and Wireless OpenScape Voice Enterprise Connect 2011 RFP Shootout award beating 9 leading vendors proving technical leadership and lowest TCO Any Device – Smartphone, Tablet, PSTN Copyright © Siemens Enterprise Communications GmbH & Co. KG 2011. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG. Smartphone, Tablet, PC
  17. 17. A dAgenda Solution Overview4 Mature and Proven SolutionA Scalable and ReliableB Flexible Deployment OptionsC Compelling Value PropositionE Most Complete SolutionD Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 17 Large Enterprise Voice & UC External / customer Compelling Value PropositionE
  18. 18. OpenScape Large Enterprise Voice Solutions The Most Proven Carrier Class Enterprise Solution OpenScape Large Enterprise Voice Solutions The Most Proven Carrier Class Enterprise Solution 41%CAGR 124% 90% 51% 1,174,616 licenses 1,166 systems 1635% 232% 04-05 05-06 06-07 07-08 08-09 09-10 1635% Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 18 Large Enterprise Voice & UC External / customer 04-05 05-06 06-07 07-08 08-09 09-10
  19. 19. OpenScape Voice & Enterprise Solutions – Large Account References Across All Regions and SectorsLarge Account References Across All Regions and Sectors Regional Public Sector Multi-National ~ 27,000 OpenScapeNew business win partneringOpenPath overlay approach , p p Voice users Genesys SIP-based contact center Dual vendor incl. Cisco Call Manager p g with Verizon OpenExchange application routes 27,000 legacy users over IP networks Generates network savingsU.S.A. C d V i / D tOpenScape Voice for 5 500 now USA/UK: End-to-end Managed Services OpenPath overlay approach OpenScape Voice and Managed Services for ~ 60,000 users Converged Voice / Data Network 1,900 sites 165,000 User Devices Open Architecture OpenScape Voice for 5,500 now Cisco data net. and Microsoft Exchange ~ 14,000 and 800 offices Phase II $8M savings USA/UK: End-to-end Managed Services to GSK in North America & UK for 60,000 users) German Federal Employment Agency OpenScape Voice, Mobility, Video and UC Microsoft OCS for IM and collaboration Microsoft’s largest commercial customer Innsbruck Medical University ~ 1,800 employees OpenScape Voice 1.38 year payback with 157% ROI and 93% IRR over three years • World’s Largest Fast Food chain • Operating in 12 Latin American countries • OpenScape Voice & UC • Anywhere worker • $12B annual sales • $6M replacement of Avaya & Aspect • OpenScape Voice & Genesys contact center > 5 000 t d 120 Travel Global Crossing hosted in two data-centers OpenScape Voice and UC 90 UK agencies > 125,000 users >200 systems Managed services outside U.S.A. OpenScape Voice - 11,000 licenses in EMEA & LA over three years y Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 19 Large Enterprise Voice & UC External / customer • > 5,000 agents and 120 locations 125,000 users 600 locations EMEA & LA 7,000 N.A.. planned
  20. 20. Mid-market customers in more than 19 CountriesMid market customers in more than 19 Countries OpenScape Voice and Enterprise Solutions makes it easy to join the trend Government Retail Banking & Finance Univ of Belgrade Health Care Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 20 Large Enterprise Voice & UC External / customer Industrial Education & Services Care
  21. 21. AgendaAgenda Solution Overview4 Mature and Proven SolutionA Scalable and ReliableB Flexible Deployment OptionsC Compelling Value PropositionE Most Complete SolutionD Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 21 Large Enterprise Voice & UC External / customer Compelling Value PropositionE
  22. 22. OpenScape Large Enterprise Voice Scalable, Reliable, Secure and Ready for CloudScalable, Reliable, Secure and Ready for Cloud Data Center O S OpenScape OpenScape Data Center OpenScape Voice OpenScape Voice & App OpenScape Branch Private Cloud Private Cloud OpenScape Branch OpenScape Branch OpenScape Branch Survivable, Secure, Cost Effective Branch Office OpenScape Voice Massively scalable to 100,000 users 99.999% carrier-grade reliability with Integrated Media Server, SBC and Firewall Integrated Gateway for PSTN Phenomenal growth (over 400%) and geo-separated redundancy SW-based virtualization, cloud-ready Support for end-to-end encryption Proven solution over 1 2 Million licenses Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 22 Large Enterprise Voice & UC External / customer Phenomenal growth (over 400%) and market acceptance since introduction (Q42009) Proven solution over 1.2 Million licenses in production
  23. 23. OpenScape Voice Reliability & RedundancyOpenScape Voice Reliability & Redundancy HQ Site A HQ Site B High Speed Link IP Network ACT Node 1 ACT Node 2 IP Network Users registered to Node 1 Users registered to Node 2 Normal Operation Disaster Situation Node failure from a physical threat (e.g. fire) 100% failover of users, call load and records Geographically separated Nodes Active / Active configuration Normal Operation Disaster Situation Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011Page 23 No loss of active callsUsers register to both Nodes
  24. 24. OpenScape Voice Carrier Grade ReliabilityCarrier Grade Reliability Node 1 Node 2 High Speed Links Single System OpenScape Voice Application RTP Middleware SolidTech Database Single System Image Linux OS Linux OS Prime Cluster SolidTech Database Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Server Hardware Server Hardware
  25. 25. OpenScape Branch Reliability in the Branch OfficeReliability in the Branch Office OpenScape Voice & Contact Center All call signaling and services provided by OpenScape Branch – d d C t t C t A t Business Continuity SIP Service Provider (SSP) WAN Survivability Means Business Continuity reduced Contact Center Agent functionality (ACD, Call Queuing….) Tones, announcements , and Local PSTN OpenScape Branch y, , conference bridge provided locally (WAN optimization) PSTN and SIP trunks continue to id i i d t i Remote Location Customer Contact Center Agents provide incoming and outgoing calls Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 25 Large Enterprise Voice & UC External / customer OpenScape Voice PSTN / SSP Access Branch PSTN / SIP Access Agents
  26. 26. OpenScape Session Border Controller Secure and ReliableSecure and Reliable Cost Effective Security OpenScape SBC Cost effective based on per SIP Session usage Provides VoIP and UC security for OpenScape VoiceUsers SIP Trunks HQ Provides VoIP and UC security for the enterprise network edge Secure SIP Calls with TLS and SRTP E t d i ti t t VoiceUsers SSP Remote worker/agent Extends communications to remote workers and agents without special hardware Can be configured fully redundant Gateway OpenScape SBC Internet g y for business critical operations Single administration for OpenScape SBC and OpenScape Voice and UC PSTN VPN Remote Location Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 26 Large Enterprise Voice & UC External / customer Voice and UC
  27. 27. Security Certification and SIP Trunking Interworking Miercom Security Certification and SIP Trunking Interworking SIP Interworking Testingy Miercom “Certified Secure” Enterprise Connect 2011 Security Certificates – Feb. 28th, 2011 SIP Trunking interworking with many internationally recognized and local SIP carriers….Certificates Feb. 28 , 2011 OpenScape Voice V5 OpenScape Branch V1R4 OpenScape SBC V1OpenScape SBC V1 …..and many more Impressive overall Security and the SEN Security Checklist particularly praised by Miercom Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 27 Large Enterprise Voice & UC External / customer praised by Miercom
  28. 28. OpenScape LE Voice Solutions Software Assurance ProgramSoftware Assurance Program OpenScape Software Assurance Major, minor upgrades, Patches keeps software up to date Savings of up to 30% over 3 years versus CAPEX investment in upgrades Streamline budgeting and improve cash-flow Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 28 Large Enterprise Voice & UC External / customer
  29. 29. A dAgenda Solution Overview4 Mature and Proven SolutionA Scalable and ReliableB Flexible Deployment OptionsC Compelling Value PropositionE Most Complete SolutionD Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 29 Large Enterprise Voice & UC External / customer Compelling Value PropositionE
  30. 30. Flexible Deployment Options Addressing the range of customer needsAddressing the range of customer needs OpenScape Voicep p Premise-based options Hybrid options Cloud options HQ / datacenter Voice and UC/CC applications Virtualization support Integrate with enterprise apps Add selected Voice and UC capabilities from the Cloud Combine or interoperate with existing infrastructure Voice as a subscription service per user per month ‘Pay-as-you-go’ orientation Optional Branch solutionsIntegrate with enterprise apps Deploy Branch solutions ‘Private Cloud’ Managed Service options Also suitable for incremental sites across enterprise Enabling customers in migration and transition Add incremental UC and Collaboration capabilities Packaged, standardized approach Copyright © Siemens Enterprise Communications GmbH & Co. KG 2011. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG 17 February 2011 Page 30 Telefónica Briefing Confidential – Restricted use – Do not distribute pp
  31. 31. OpenScape Exchange Solution OverviewSolution Overview OpenScape ExchangeScalable, Reliable, and Secure Growth with Centralized deployment, virtualized for data center and operational efficiency, reliability, providing SIP session management across all platforms Secure Growth with OpenScape Branch p Optimized network solution for SIP Trunking, IP-Least Cost Routing, Remote and Mobile Workers Leverage existing network investment, provide the platform to transform to all VoIP and UCC Any Where Employees At Home OpenScape the platform to transform to all VoIP and UCC solutions B ilt on A ard Winning OpenScape UC Ser er Why OpenScape Exchange? – At Home, Mobile p p Exchange Built on Award Winning OpenScape UC Server Mature and Proven Solution Highest Scalability and Reliability Most Complete Integration Highly Flexible Deployment Options Connect Any Legacy PBX, Anywhere in the Network SSP Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 31 Large Enterprise Voice & UC External / customer g y p y p Compelling Value Propositions SSP = SIP Service Provider / PSTN Access
  32. 32. OpenScape Exchange / OpenScape Branch Active Branch Solution – IP Least Cost RoutingActive Branch Solution IP Least Cost Routing Best Route Selection for Toll Avoidance Call Signaling OpenScape Voice / Exchange Centralized Administration of Dial and Routing Plan IP Least Cost Routing – determine the best hop off for local PSTN WAN IP Access IP Access IP Access the best hop-off for local PSTN access Voice PayloadOpenScape Branch PSTN Local PSTN Access Local PSTN Access Local PSTN Access Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 32 Large Enterprise Voice & UC External / customer PSTN
  33. 33. Flexible Deployment Options Access Solutions 3 - Most Flexible Deployment OptionsAccess Solutions HQ / Main Office Opt o s Anywhere Remote Worker Fully Featured team member Centralized, Shared Resources, e.g. OpenScape Voice OpenScape UC Suite IP Network R i l Offi Fully Featured team member Traffic, Weather – no problem! Can be part a Contact Center Agent Group , , g Conferencing (Video / Audio), Web Collaboration….. Centralized Administration / Network Control IP Network WAN Regional Office OpenScape BranchSatellite Office Survivability with OpenScape Branch Local Media Resources means lower bandwidth requirements Fully Featured Team Members S t C t t C t A t Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 33 Large Enterprise Voice & UC External / customer bandwidth requirements Analog Device Support / Media Gateway Support Contact Center Agents Share Common Resources
  34. 34. OpenScape Branch Product OverviewProduct Overview Benefits Single box form factor reduces the number of integrations and saves space B i C ti it l ti l i k Benefits Single Box Form Factor packed with benefits Business Continuity solution lowers risk of losses due to WAN outages “Always On” benefits with Local Media Resources and additional SIP / PSTN with benefits 50i trunking options reduce costs! Reduced WAN bandwidth requirements saves network costs Additional IP-Least Cost Routes Analog AdapterMedia Server Survivability SIP proxy help avoid toll costs OpenScape Common Management Portal simplifies network management, l ti l t Gateway SBC Firewall Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 34 Large Enterprise Voice & UC External / customer lowers operational costs
  35. 35. Flexible Deployment Options OpenStage Phones / OpenScape PEOpenStage Phones / OpenScape PE OpenScape Personal Edition Intuitive phones and clients maximize user productivity Personal Edition OpenStage 80 OpenStage phones Built on Open Standards (SIP, SNMP, XML, G.722) High Def Audio Capable p g OpenStage 60 Support for end to end encryption Customizable for various workplace environments, e.g. desk sharing, teams or call center staff OpenStage 40 Extensibility and customer application development “Blue Angel” Award Winning IP Phone for lowest power consumption (Germany) O S P l Editi O St 15 OpenStage 20 OpenScape Personal Edition Soft client for basic UC and call management on a PC Take your phone number with you Video Call Management Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 35 Large Enterprise Voice & UC External / customer OpenStage 15Video Call Management Contact Lists, Corporate Directory
  36. 36. OpenStage Devices Hi h t lit d itHighest quality and security SecurityQuality Secure call indicator Open standards-based signalling andOpen standards based signalling and payload encryption via SRTP TLS Secure Mode and Certificate Deployment High Definition Audio with wide band G722 Codecs Military grade features FIPS140-2 (Level-1) Secure PIN mode and Phone Lock Logging Password Policies Innovative Media Phone Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 36 Large Enterprise Voice & UC External / customer Logging, Password Policies
  37. 37. HiPath 4000 EvolutionHiPath 4000 Evolution HiPath 4000 Evolution Business Value Investment protection for new and existing HiPath 4000 converged- IP customers Flexible deployment options for HiPath 4000 V6, including: Fl ibl d l t t diti l IP customers New IT/data center deployment options set stage for IP migration Flexible deployment on traditional cPCI chassis or industry standard server Duplex and separated duplex HiPath assets reusable in ‘next- gen’ OpenScape Voice scenarios Duplex and separated duplex deployment for high availability HiPath Access rack-mountable gateway/module chassisg y OpenPath FlexLicensing license portability to OpenScape Voice Unified user management and migration HiPath 4000 TDM IP Analog Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 37 Large Enterprise Voice & UC External / customer Unified user management and migration tools - HiPath to OpenScape DECTModules
  38. 38. AgendaAgenda Solution Overview4 Mature and Proven SolutionA Scalable and ReliableB Flexible Deployment OptionsC Compelling Value PropositionE Most Complete SolutionD Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 38 Large Enterprise Voice & UC External / customer Compelling Value PropositionE
  39. 39. Most Complete Solution OpenScape UC Suite Virtualization (Example)OpenScape UC Suite Virtualization (Example) OpenScape Management Media Server OpenScape Voice OpenScape UC Apps OpenScape Contact Center OpenScape UM OS Management OpenScape UC Server OpenScape UC Server OS Voice OpenScape UC Server OS UC Apps OpenScape UC Server OS Contact Center OpenScape UC Server OS UM OpenScape UC Server OS Server Hardware Virtualization Layer with VMWare Server Hardware Fewer Servers, less energy, less real estate Green IT Hardware Server independent Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 39 Large Enterprise Voice & UC External / customer Hardware Server independent Lower TCO
  40. 40. Most Complete Solution OpenScape UC Server EnterpriseOpenScape UC Server Enterprise Built from the ground up on theOpenScape UC Server Enterprise award winning OpenScape UC Server Single server deployment option The “UC is Built-In” with OpenScape Voice Enterprise VoIP p p p for affordable migration entry point A strategic investment for growth – scalability, redundancy, Enterprise VoIP Ad-hoc Conferencing 2-Party Video Voicemail/Unified Messaging integration, branches Voicemail/Unified Messaging Presence, One Number Service Instant Messaging Support Desktop/Mobile/Voice Portal UC li t Instant Voice UC clients Fully upgradeable, scalable, supports OpenScape Fusion integrations Software Assurance required Instant Messaging Voice Messages Presence Audio Conferencing Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 40 Large Enterprise Voice & UC External / customer Software Assurance required Personal Video Mobile UC
  41. 41. Most Complete Solution St li d l t ti d f thStreamline deployment options – ready for growth Start with Single Server Scalability and Survivability Both Voice and UC applications deployable on a single server Aff d bl d ti l t g Grow as business requirements dictate up to 100,000 users R ll h d d ft y y Affordable and practical entry point for departmental or site based migrations Green IT - minimal energy and Re-use all hardware and software licenses Carrier-grade geographically redundant serversgy rack footprint Voice and UC Scalability Redundancy Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 41 Large Enterprise Voice & UC External / customer
  42. 42. OpenScape UC Server Xpress Solution OverviewSolution Overview OpenScape UC Server Xpress XpressXpress New Solution announced Feb. 2011, targeted to mid-size enterprise market! XpressXpress Built on UC Server foundation Mid-Size Target Market (350~1 000) Generally Availability May 2011 Pre-packaged, Pre-installed UC and Voice solution for mid sized companies(350 1,000) Voice, UM, Contact Center all pre-packaged and pre-installed Streamlined ordering (3 order solution for mid-sized companies Transforms a business in HOURs – Friday to Monday installation – DONE!Streamlined ordering (3 order positions)! Streamlined Installation (~16 Hours) to Monday installation DONE! Simple to install, with highest value applications Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 42 Large Enterprise Voice & UC External / customer pp
  43. 43. Most Complete Solution OpenScape UC Server XpressOpenScape UC Server Xpress OpenScape UC Server Xpress Streamlined solution putting UC and Voice into the hands of mid-sized companies Eliminates the high costs and risks of integrating Voice and UC capabilities Pre-configuration on industry standard server allows installation in hours not weeks OpenScape Voice Software-based Voice on Linux Server Native SIP Support (users / trunks) Enables Remote / Tele Worker Auto phone configuration Enables Remote / Tele Worker OpenScape Unified Messaging Voice Mail, Fax, Auto Attendant Web Portal Conferencing / Self Administration Common management portal Pre-configuration (dial plan, routing, b ib ) XpressXpress OpenScape Conferencing Advanced Audio Conferencing Scheduling, Floor-Controls OpenScape Contact Center subscribers) Media server Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 43 Large Enterprise Voice & UC External / customer OpenScape Contact Center Routing, reporting, productivity tools Agent and Supervisor Clients
  44. 44. Most Complete Solution O S UC S XOpenScape UC Server Xpress Main Office Branch Office SIP Trunking SIP Service Provider OpenScape Branch 50i SBCXpressXpress Choice of Network Interface (SIP Trunking or PRI)PRI PSTN Provider LAN (IP / SIP) (SIP Trunking or PRI) SIP Trunking Certified with Major Carriers OpenScape Branch offices ( ti l d l t) 50i 250 RG8700 PRI PSTN OpenScape Personal Edition OpenStage Phones (optional deployment) 50i, 250 Optional Support for legacy analog devices (modem, fax) OpenScape Personal Edition Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 44 Large Enterprise Voice & UC External / customer supporting P2P Video (optional)
  45. 45. A dAgenda Solution Overview4 Mature and Proven SolutionA Scalable and ReliableB Flexible Deployment OptionsC Compelling Value PropositionE Most Complete SolutionD Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 45 Large Enterprise Voice & UC External / customer Compelling Value PropositionE
  46. 46. Compelling Value Proposition OpenScape VoiceOpenScape Voice Total Cost of Ownership Business ValueTotal Cost of Ownership Data Center Ready Deployment on Industry Standard Servers O C i ti A hit t Business Value Converged Voice and Data economic benefit of one infrastructure M i t i t h l d tOpen Communications Architecture Carrier Grade reliability, security geographic node separation, scalability and Branch survivability Maintain technology curve advantage with no vendor hardware lock in Avoid costly service and business disruptions, easily grow with licensesy Optimize, Enhance , and Transform with overlay solutions IP-Least Cost Routing, SIP Trunking for t ll id p y g Maximize the benefits of existing infrastructure Reduce cost of voice communications b t ki d t f th IP N t ktoll avoidance Anywhere worker environment reduces infrastructure costs Centralized management, and in-house by taking advantage of the IP Network Manage shifting resources, green benefits with reduced travel time Reduce overall operational costs with Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 46 Large Enterprise Voice & UC External / customer Centralized management, and in house critical applications Reduce overall operational costs with centralized operations, and apps
  47. 47. Compelling Value Proposition C GTurning Enterprise Communications Green Green Enterprise SolutionsGreen Facts Smart for the Environment Smart for business Green Enterprise Solutions Lowest power cost-per- user of any modern IP- based Communications Green Facts based Communications System* Lower cost, size and power-consumption of HVAC equipment Less rack space and floor space in the Data Center Software-based Growth and Applications “Blue Angel” Certified O St Ph Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 47 Large Enterprise Voice & UC External / customer * With OpenStage Devices OpenStage Phones
  48. 48. Compelling Value Proposition German Federal Employment AgencyGerman Federal Employment Agency G F d l E l t AGerman Federal Employment Agency The German Federal Employment Agency (BA) in Nuremberg has a comprehensive network of employment agencies, branch offices and properties in 1,900 locations throughout Germany Solution OpenScape UC Server Value Highly Scalable and flexible deployment solution -OpenScape UC Server OpenScape Voice OpenStage Phones OpenScale Managed Services Highly Scalable and flexible deployment solution 160,000 users and 1,900 sites OpenScape UC Server deployed in data center allowing centralized management and applications The move to a data centric voice solution was a natural for the German Federal Employment Agency as they operate one of the largest data centers in Germany today. The goal was simple – integrate voice into the IP Network, reduce costs and allow for a future integration f hi hl l d li ti ll f th d t Virtualization, security, green IT and more OpenScale Managed Services to reduce the overall TCO, allowing German Federal Employment Agency to concentrate on core business activities Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 48 Large Enterprise Voice & UC External / customer of highly valued applications, all run from the data center as part of existing operations. to concentrate on core business activities
  49. 49. Compelling Value Proposition Arcos Dorados SAArcos Dorados SA A D dArcos Dorados The world’s largest fast food chain operating in 12 Latin American countries, it’s business model and market demand a flexible structure in order to adapt quickly to customer needs Solution OpenScape UC Server Value Highly scalable and high service availability (99 999%)OpenScape UC Server OpenScape Voice OpenScape Unified Messaging OpenScape Accounting Manager Session Border Controller (Main and Branch) Highly scalable and high service availability (99.999%) Cost Reduction in Communications using the all IP network Centralized Network Infrastructure to lower operational costs Session Border Controller (Main and Branch) OpenScale Managed Service In order to keep its competitive edge, Arcos Dorados needed to lower the overall cost of communications while at the same time improve the productivity of Increased productivity and collaboration from Unified Messaging Anywhere workforce – Mobile, at Home Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 49 Large Enterprise Voice & UC External / customer while at the same time improve the productivity of employees, and increase the services offered to their customers
  50. 50. Compelling Value Proposition British Health Trust BenefitsSolutionChallenges British Health Trust Openscape Voice – split node. Reduce total cost of ownership by replacing expensive centrex lines and by using mobile phones over To create a next generation comms platform. To create 1 network for voice / data / remote access / video g OpenStage devices, WL2 phones OpenScape Contact using mobile phones over WLAN within their corporate network Investment protection as existing applications can be / data / remote access / video etc. Expensive centrex lines Ultimatley replace pagers and radios Center OpenScape DAKS used with Openscape, to Improve patient service through better mobility Improve serviceability via provision of new call centre & Integration into legacy DX network Create User Mobility Reduce total cost of ownership provision of new call centre & calls being accuratley directed for 1st contact resolution. Will allow more smaller call centres to be formed. ownership Development of call centre environment. Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 50 Large Enterprise Voice & UC External / customer
  51. 51. Compelling Value Proposition Independent Study of SEN STAR UC ProjectIndependent Study of SEN STAR UC Project ResultsSolution Euro € 45M € 56.8 M € 30.3M Total Invest. Total Savings Net Savings -30 0 € (26.6 M) €0.5MElectricity €0.1MUser Provisioning €9.0MService & Productivity Gains Telecommunication InfrastructureAligned diverse company infrastructure to one global, cloud-based communications solution 134 sites, 30 countries with 10,000 employees Eliminated: €31.8M (Net €9.4M) €0.5MElectricity 132 PBX systems 132 voice mail systems 132 UC systems 12+ contact center systems €9.0MTravel Savings €0.6MLAN Management Cost Savings €5.9MCommunication Cost Savings for Mobile Workers Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 51 Large Enterprise Voice & UC External / customer From one hundred thirty four servers to two servers 114% ROI 12+ contact center systems
  52. 52. Key Competitive DifferentiatorsKey Competitive Differentiators Avaya Aura ALU Omni-PCXCISCO UCMOpenScape Voice Multiple Server solution for Voice and UC building on y Deployed on proprietary servers with “enterprise” Proprietary HW / SW solutions can increase costs by as p p Open Communications Architecture leading to reduced costs (50% to 70%). proprietary and legacy networking equipment Limited Scalability (18,000 users) – grade reliability – redundancy is an option! Very limited scalability stated at much as 50% to 70% Limited Scalability (30,000) need to network with ( ) Easily integrate UC applications. Carrier Grade reliability standard. Scalable up to 100,000 users f ( ) claims 250,000 but this is based on SIP Trunk traffic model Proprietary y 15,000 but realistically 5,000 when adding SIP and other users. Complex UC proprietary signaling to achieve greater numbers Bolt on servers and without the need of additional servers or networking complexity – no investment in additional servers, lower maintenance costs with reduced complexity Proprietary architecture leading to complex deployment with additional servers increases TCO for OA&M Complex UC deployment strategy with OmniTouch unable to federate IM / Presence with Microsoft or IBM Sametime Servers Bolt on servers and applications complicates Voice and UC architecture increasing TCO on the operations and maintenance side reduced complexity Software designed to run on commercial HW in a data center environment – ease of integration, open interfaces Copyright © Siemens Enterprise Communications GmbH & Co. KG 2011. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG. OA&M Sametime Serversmaintenance sideg , p lowers maintenance and operations costs
  53. 53. OpenScape LE Voice Solutions SummarySummary Mature and Proven Solution Scalable and Reliable Flexible Deployment Options Most Complete Integration Compelling Value Proposition CAGR 124% over last 6 years Over 1.2M licenses sold Single System scales to 100,000 users Carrier Grade 99 999% R li bilit Survivable Branch Office Virtualized and Cloud Ready UC Essentials are Built-in Highest Value Applications pre- i t t d Lowest TCO Sound ROI Customer References Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 53 Large Enterprise Voice & UC External / customer 99.999% Reliability Anywhere Worker integrated
  54. 54. AgendaAgenda K1 Key messages Company overview 1 2 Market trends and Siemens strategy3 Solution overview4 Best practices Next steps6 5 Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 54 Large Enterprise Voice & UC External / customer Next steps6
  55. 55. OpenSmart – Best practices for UCC solutionsOpenSmart Best practices for UCC solutions Best Practices Benchmarking Processes V lid ti OpenSmart Best Practices framework Validation Tools Migration Solution design Business adoption Product design Reliability Security Usage scenarios W kfl Design Interoperability Serviceablility Automation, visibility and control Workflow Governance Change management Management Scalability Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 55 Large Enterprise Voice & UC External / customer g
  56. 56. OpenSmart Designer ToolOpenSmart Designer Tool Best Practices Benchmarking Processes V lid ti OpenSmart Best Practices framework Validation Tools Migration Solution design Business adoption Product design Reliability Security Usage scenarios W kfl Design Interoperability Designer output Scope of Work Foundation CustomApplication OpenSmart UCC Solution Blueprint Serviceablility Automation Workflow Governance Change management Management Scalability Scope of Work Technical design specifications Acceptance tests packages Pre-defined and tested packages Proven methodologies packages Flexibly defined and tested OpenSmart Designer Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 56 Large Enterprise Voice & UC External / customer gOpenSmart Designer
  57. 57. OpenScape Energy Efficiency Management IT infrastructure and security solutionsIT infrastructure and security solutions Total Cost of Ownership Business Value Workplace 30% less by energy-efficient VoIP phones 51% less by "Automatic Low Power Mode Activation” Reduce Operating Costs Reducing energy consumption Avoiding peak prices Saving energy costs Centrally controlled and intelligent switch-off and switch-on Network Up to 50% less by energy-efficient switches in the core at the same power g gy Grow Revenue Pursuing "Green IT" initiatives Improving corporate image Increase Asset Efficiencyin the core at the same power 20% -50% less per switch in the access at the same power 20% less for 802.11n WLAN access points at the same power Increase Asset Efficiency Optimizing energy consumption from utilities Optimizing IT-controlled building management systems (such as lighting, air conditioning) Data Center Up to 22% less by centralization and virtualization of communication with OpenScape Product Suite Enhance Corporate Excellence Implementing legislative and operational guidelines for energy efficiency Reducing CO2 emissions Copyright © Siemens Enterprise Communications GmbH & Co. KG 2011. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG. > 20% less by central Node Manager > 20% indirect savings in air conditioning
  58. 58. OpenScape Energy Efficiency Management Energy efficient IT infrastructuresEnergy efficient IT infrastructures Solution Description OpenScape Energy Efficiency Management is a central energy management for all IP-based devices, network components and IP-controlled facility management systems (such as lightingy g y ( g g systems, air conditioning, etc.) OpenScape Energy Efficiency Management: No additional client software Improved utilization of existing systemsImproved utilization of existing systems, network and facility management infrastructure Extensive reporting capabilities enable A i t f IT t tAssignment of IT energy costs to locations or cost centers Compliance with existing and future CO2 requirements and to support energy needs-analysis Copyright © Siemens Enterprise Communications GmbH & Co. KG 2011. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG. energy needs-analysis Support for all standard operating systems
  59. 59. Siemens Enterprise Communications Awarded Frost & Sullivan’s 2010 Latin America UC Solutions Enabling Technology Award Creation of new products 2010 Latin America UC Solutions Enabling Technology Award Enhancement of current products Creation of new applications Potential for market acceptance Award Criteria Potential for market acceptance Breadth of access to technology A C Open architecture Ease of integration eristics g Comprehensive set of UC tools Superior choice for customers Key Characte Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 59 Large Enterprise Voice & UC External / customer
  60. 60. AgendaAgenda K1 Key messages Company overview 1 2 Market trends and Siemens strategy3 Solution overview4 Best practices Next steps6 5 Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 60 Large Enterprise Voice & UC External / customer Next steps6
  61. 61. Why Open Communications?Why Open Communications? Business applications Business Cloud services collaboration Next- generation platforms Leverage IT ecosystems Rich user experience Business process integration Financial choices Open services- oriented software and network architectures Leverage industry hardware, in-place applications, skills, and processes Integrated mobility and social media options provide collaboration anywhere SOA-based CEBP integration capabilities; for example, gadgets, plug ins and SDKs Lowest TCO with premise, cloud, and hybrid deployment options Copyright © Siemens Enterprise Communications GmbH & Co. KG 2011. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG. anywhere plug-ins, and SDKs Page 61
  62. 62. Why Siemens Enterprise Communications?Why Siemens Enterprise Communications? Market leader Open Complete Flexible Best practices Financially strong and growing global leader Non-proprietary, multi-vendor approach Award-winning innovative portfolios Deployment and consumption choices Global services with proven design ‘blueprints’ Copyright © Siemens Enterprise Communications GmbH & Co. KG 2011. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG.Page 62
  63. 63. Why Siemens Enterprise Communications?Why Siemens Enterprise Communications? The only provider offering flexible deploymentThe only provider offering flexible deployment options for complete end-to-end enterprise communications products andcommunications products and services, based on open, secure, and interoperable standards Copyright © Siemens Enterprise Communications GmbH & Co. KG 2011. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG.Page 63
  64. 64. Why now?Why now? Software-based communications and network automation lowers TCO and increases agility UCC delivers hard savings and collaboration everywhere Open approach improves business process efficiencies (CEBP) Sophisticated, affordable contact center drives lower cost and higher revenues Network visibility, control, and analytics maximize network security and business continuity Green enterprise delivers real business value Tailored for a challenging economic environment Copyright © Siemens Enterprise Communications GmbH & Co. KG 2011. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG.Page 64 g g
  65. 65. Th kThank you Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 65 Large Enterprise Voice & UC External / customer
  66. 66. BackupBackup Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG March 2011 Page 66 Large Enterprise Voice & UC External / customer
  67. 67. Most Complete Solution Comprehensive Solution SetComprehensive Solution Set Secure Data Center OpenScape Manager Suite ` RG 8700 Media Gateway PSTNOpenSOA OpenScape SBC Media Gateway SSP Video Web Collab Contact Center Voice UC UM Mobility OpenScape UC Suite Collab Center IP Network OpenStage Softphone Mobile OpenScape Branch HiPath 3000 / 4000 Endpoints RG 8700 Media Gateway Legacy PBX Copyright © Siemens Enterprise Communications GmbH & Co. KG 2011. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG. Tablet Analog Adaptor DECT Branch & Private Networking g y TDM Hicom, DX
  68. 68. ColoursColours R58 G83 B157 R94 G101 B119 R0 G144 B137 R164 G194 B233 R148 G158 B171 R115 G175 B182 R199 G210 B232 R191 G197 B204 R178 G210 B214R199 G210 B232 R191 G197 B204 R178 G210 B214 Copyright © Siemens Enterprise Communications GmbH & Co. KG 2010. All rights reserved. Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG September 2010 Page 68 Open Communications Architecture 2008-04-01Page 68
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