• Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
The Garage Group's Services & Capabilities
 

The Garage Group's Services & Capabilities

on

  • 648 views

The Garage Group is a new kind of strategy firm building entrepreneurial processes and capabilities for innovation. ...

The Garage Group is a new kind of strategy firm building entrepreneurial processes and capabilities for innovation.

We work with teams to crystallize their innovation strategy, uncover insights and convert them, along with trends and cross-industry analogs, to generate ideas. We facilitate turning ideas into holistic business model prototypes that can be piloted and scaled. In addition, we create and lead training programs and modules on the skills and behaviors that ensure innovation can happen sustainably throughout an organization.Across everything we do, we leverage principles and practices from the world’s most innovative companies and successful entrepreneurs — we combine focus, planning and measurement with relentless customer focus, smart risk taking and experimentation.

Our clients include Fortune 500 companies and brands like Procter & Gamble, Tide, Always, Nationwide and Jergens; professional-service firms like LPK, Kantar and TNS; as well as health-care organizations like Cincinnati Children’s Hospital and the Greater Cincinnati Health Council.

Statistics

Views

Total Views
648
Views on SlideShare
633
Embed Views
15

Actions

Likes
3
Downloads
22
Comments
0

2 Embeds 15

http://www.linkedin.com 13
https://www.linkedin.com 2

Accessibility

Categories

Upload Details

Uploaded via as Adobe PDF

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

    The Garage Group's Services & Capabilities The Garage Group's Services & Capabilities Presentation Transcript

    • The Garage GroupEntrepreneurship Isn’t Just for Startups.
    • The Garage GroupWe work with teams to crystallize their innovationstrategy, uncover insights and convert them, along withtrends and cross-industry analogs, to generate ideas.We facilitate turning ideas into holistic business modelprototypes that can be piloted and scaled. In addition,we create and lead training programs and modules onthe skills and behaviors that ensure innovation canhappen sustainably throughout an organization.Across everything we do, we leverage principles andpractices from the world’s most innovative companiesand successful entrepreneurs -- we combine focus,planning and measurement with relentless customerfocus, smart risk taking and experimentation.Our clients include Fortune 500 companies and brandslike Procter & Gamble, Staples, Tide, Always,Nationwide and Jergens; professional-service firms likeLPK, Kantar and TNS; as well as health-careorganizations like Cincinnati Children’s Hospital andthe Greater Cincinnati Health Council.The Garage Group is a new kind of strategy firm buildingentrepreneurial processes and capabilities for innovation.How can we create an innovationstrategy that keeps us stretched butfocused?How can I fill up a pipeline ofconsumer-relevant big ideas? Oh, andby the way, can you teach my team tothink more entrepreneurially in theprocess?Some of the challenges we help our clients with:We have plenty of ideas. How can weturn them into truly holisticpropositions?How can we develop the front-end ofour innovation process so we’recoming up with more disruptive ideason a sustained basis, instead ofcoming together once a year for a bigideation session?Can you teach my team to be moreentrepreneurial, even in our wellestablished company?How can my team more deeplyunderstand our target consumerswithout spending a lot of money?2
    • Our ServicesInsight Generation & InspirationSmart and scrappy approaches to generate insights, inspireideas and build initiatives.Ideation & Concept GenerationHolistic Concept/ Initiative DevelopmentEntrepreneurship & Innovation TrainingThe Garage Group is a new kind of strategy firm buildingentrepreneurial processes and capabilities for innovation.Borrow, imagine, assemble & invent to generate a pipeline ofconsumer-relevant product, service & marketing ideas.Develop models that deliver value by re-combining existing assetsand incorporating new approaches.Build the skills, mindsets and knowledge needed to driveinnovation across the organization.3
    • Our SolutionsInsight Generation & InspirationSmart and scrappy approaches to generate insights, inspire ideas andbuild initiatives.The Garage Group is a new kind of strategy firm buildingentrepreneurial processes and capabilities for innovation.Core Solutions Include:• Smart & Scrappy Learning Plan Development• Low Cost Observational & Immersive Learning Programs• Social Media Listening, Engagement & Analysis• Secondary Data Mining & Analysis• Capturing & Leveraging Existing Knowledge Assets• Insight Collection/Mining Software Platforms• Engaging Approaches to Bring Learning to LifeOur Work• Holistic integration of observational research, publicly available trendsand learning from peer organizations enabled one of the nation’s leadinghospitals to understand key opportunities to step change the waitingroom experience.• Professional thought leaders and a low budget drove a scrappy buteffective research design, and breakthrough understanding of HealthCare System IT needs for a large Health Care shared service provider.• Training and discussion guide development enabled a new organizationwith a crowd sourcing technology to refine their concept to more deeplyand completely meet the needs of their target.• Exploring unarticulated needs enabled a large, global Market Researchfirm to re-imagine their business model to exceed client expectations.• An engaging visual story using industry relevant analogs allowed anExecutive Leadership team to better understand shifting needs andpossibilities in a large, global Branding and Design firm.Links to Our ThinkingThe Importance ofInsightFive Counter-IntuitiveTruths About Innovation4
    • Our SolutionsIdeation & Concept GenerationBorrow, imagine, assemble & invent to generate a pipeline ofconsumer-relevant product, service & marketing ideas.The Garage Group is a new kind of strategy firm buildingentrepreneurial processes and capabilities for innovation.Core Solutions Include:• Ideation Workshops (Products, Services, Marketing Ideas)• Consumer Focused Concept Generation Workshops• All-Employee Idea Generation Programs• Ongoing Idea Generation Software SolutionsOur Work• A stimulating ideation workshop generated $500 Million in newideas for a skin care brand, including new category extensions.• Training and consumer focused workshops enabled one of theworlds largest Insurance providers to create breakthrough newmarketing ideas, claims and products.• An engaging ideation including key thought leaders and participantsfrom across multiple organizations led to new service modelcategories for a business-to-business Health Care organization.• Quick fire ideation session, including patients and caregivers drovenew ideas for engaging waiting room experiences for one of thenation’s best Children’s Hospitals.Links to Our Thinking3 Simple Tactics to DriveEmployee EngagementAround Ideas6 Steps to Amp up YourAssociative ThinkingSkillsA Garage Structure forBig Ideas5
    • Our SolutionsHolistic Concept/ Initiative DevelopmentDevelop models that deliver value by re-combining existing assets andincorporating new approaches.The Garage Group is a new kind of strategy firm buildingentrepreneurial processes and capabilities for innovation.Core Solutions Include:• Trend and Analogous Business Model Research and Analysis• Holistic Business Model Development Workshops• Business Model Mapping Workshops (Current Model ➝ New Model)• Initiative Co-Creation Programs (with Consumers)Our Work• Multi-functional, custom designed team workshop enabled a largeglobal brand to imagine multiple scenarios to build a new technologyinto their portfolio.• Engaging strategic workshop brought two functions together to createshared work-streams that deliver significant value at lower cost totheir multi-national Fortune 100 organization.• Customized problem solving approach enabled multi-functional teamsfrom two leading consumer brands to create positioning strategies tooptimize market share.• Service business model framework analysis and consulting ensured aholistic design of new deliverables for Health Care service provider.• Our involvement at a project leadership level enabled a large globalMarket Research firm to envision and enable a new model to deliverintegrated services across multiple, separate P&L organizations.• Our consulting with project and company leaders enabled a highgrowth Market Research firm to charter a new product, and securedevelopment funding from a key client.Links to Our ThinkingBusiness Model InnovationTrend: Anytime, AnywhereBusiness ModelInnovation Trend: PutYour Money Where YourMouth IsBusiness Model InnovationTrend: Permanent Beta6
    • Our SolutionsEntrepreneurship & Innovation TrainingBuild the skills, mindsets and knowledge needed to drive innovationacross the organization.The Garage Group is a new kind of strategy firm buildingentrepreneurial processes and capabilities for innovation.Core Solutions Include:• What/How Business Model Innovation Training Workshops• Innovation Strategy/Portfolio Setting Training Workshops• Five Mindsets of Entrepreneurial Leaders Training Workshops• Seven Skills of Inside Entrepreneurs Training Workshops• Associative Thinking Workshops• Observational Learning Training WorkshopsOur Work• Client empathy and foundational competency training enabled leaders,supervisors, designers and analysts at a global market research firm torevamp their approach to working effectively with their clients.• Engaging training around skills for innovation and entrepreneurshipenergized an all-employee meeting for mid-sized CPG manufacturer.• Inspiring innovation skill training for Marketers across a large Insuranceand Financial Services organization enabled participants to engage in acompany-wide innovation program.• On-going training with local accelerator and incubator programs isdriving associative thinking, observational research and consumer-drivendesign into multiple start-up organizations.• Formal and guest-lecture MBA curriculum and teaching leading toawareness and foundational innovation knowledge and entrepreneurshipskill building for executive and traditional MBA students.• Organizational assessment and What/How Framework training enabledglobal Branding and Design firm to propose an R&D function.Links to Our ThinkingThe 5 Mindsets of InsideEntrepreneursThe 7 Skills of InsideEntrepreneursWhat/How Business ModelInnovation Training7
    • Our Clients8
    • Our Work: $500M Worth of Ideas in One DayBackgroundFaced with aggressive growth goals, and a skin care portfoliowith significant void spots, our client required a pipeline ofbreakthrough, consumer relevant product innovation ideas.Great ideas start with great strategy, so the first step wasto clarify strategic goals that aligned with business goals,brand equity and consumer needs.Strategy set and goals in hand, we created an experience forthe multi-functional team to inspire breakthrough ideas. Acreative pre-work exercise got participants looking with newlenses around skin, beauty and health and generating ideasbefore the workshop even started.The “Bloom” ideation experience brought to life the theme of“natural beauty” in every way -- venue (Victorian home with alush garden), food (Rosemary and Lavender influences) and abeautiful logo.Introducing analogous inspiration, participants worked withHenna tattoo artists, an interactive “touch/applicationstation” and a PhD Botanist.Templated exercises enabled each experience to translate intoactionable innovation ideas.MethodsImpact400 ideas, prioritized to top ideas forecasted to deliver $500Min volume, with several ideas now in active design anddevelopment stages.Analogous InspirationAn interactive touch/application station introduced non-traditionalmaterials to apply products to skin for entirely new sensation and affect;Henna tattoo artists inspired enhanced beauty; PhD botanist taughtabout how nature maintains, enhances and transforms itself.“The Garage Group delivered! Thetruly consumer-relevant ideas wedeveloped represent over $500Min projected volume!”- Innovation Manager9
    • Jason’s expertise comes from consistently building and growingprofitable businesses that transform people and organizations. BeforeCo-founding The Garage Group, he created models to enable Innovationas a capability and led the business model creation and expansion of anew business unit in a well-established Insights firm. The new businessunit delivered significant value to clients by bringing learning to life inhighly engaging ways and led to new revenue streams for the firm. Priorto that, Jason held a strategic IT leadership role at a large Non-Profit,where he led integration of innovative IT approaches to progress theorganization’s goals. Jason holds an MBA from Xavier University. He isactively as a member of the Marketing Advisory Board at Xavier, andguest lectures on the topics of innovation and entrepreneurship inseveral MBA programs. He teaches at various local incubator andaccelerator programs across Greater Cincinnati, and serves on theadvisory board of Dooley Media, a full service social media marketingagency.Our Teamwww.thegaragegroup.comJason Hauer, Cofounderjason@thegaragegroup.com513.368.3073@jasonhauerAnn Lauer, Cofounderann@thegaragegroup.com513.659.9433@cinciannPrior to Co-founding The Garage Group, Ann’s 17-year careerconsistently delivered strategic thought leadership, a consistent focus onpeople development and business results to multiple work groups andorganizations. During her tenure at P&G, Ann worked across multiplebusiness units, led significant training and capability building effortswithin the Consumer and Market Knowledge function, including thedevelopment and launch of the Integrated Business Optimization group;and led multiple efforts to innovate P&G’s relationships with key vendors.After leaving P&G in 2006, Ann spent four years at Seek, where shedrove diversification of their client base as well as their mix of offeringsand innovated the overall organizational model. Ann is active in severallocal entrepreneurial groups, including her role as the President ofSquare1, a non-profit program to help aspiring entrepreneurs navigatethe world of accelerators, incubators and investors. She guest lecturesat several University MBA programs and teaches at various incubatorand accelerator programs.10