Create a pecha kuchapresentation for a client 20 slides X 20 seconds per slide
Learning objectives1 Apply graphic design principles to a real world task.2 Refine image search strategies.3 Familiarize students with public domain repositories and creative commons licenses4 Use visual tropes (metonymy, synechdoche, etc.) to convey ideas5 Familiarize students with audience and market research databases.
You are part of a creative team that has beencontracted by a client to develop a 30-secondcommercial. As a first step, you have beenasked to deliver a pitch, in Pecha Kuchaformat.You have two goals: 1 Present your idea using audio and video. 2 Persuade the client that your approach is the best one, considering their objectives, requirements, and target audience.
Deliverables1 One presentation per group.2 One project memorandum per individual.
Instructions (Pecha Kucha)1 Pick a project from the list.2 Apply design principles covered in class.3 Use each image only once.4 You can only use images that (a) you created, (b) are in the public domain, (c) have a creative commons license, (d) were provided to you by the instructor.5 Combine audio and images to tell a story.
Instructions (Memorandum)1 Describe client (market position, industry, competitor analysis, etc.).2 Describe target audience.3 Identify two media outlets that will be used to reach this audience.4 Explain your design decisions.5 Identify and discuss key visual tropes.