How	
  do	
  you	
  know	
  if	
  you	
  are	
  a	
  CEO?	
  
	
  

Lauren	
  Celano	
  
Lauren@propelcareers.com	
  
Confi...
Technology	
  Developed	
  -­‐	
  Now	
  What?	
  
	
  

Confiden'al;	
  Not	
  for	
  Distribu'on.	
  January	
  7,	
  201...
Becoming	
  CEO
	
  
The	
  CEO	
  role	
  is	
  all	
  about	
  
  Crea'ng	
  the	
  vision	
  
  Building	
  the	
  te...
Are	
  you	
  a	
  CEO?	
  
	
  
Lets	
  evaluate	
  a	
  few	
  Business	
  
consideraFons
	
  
What	
  Stage	
  is	
  your	
  Company?	
  
	
  
  Is	
  the	
  company	
  just	
  formed?	
  	
  
  Are	
  you	
  close...
What	
  type	
  of	
  company	
  do	
  you	
  have?	
  
	
  

Social	
  Venture	
  

Life	
  Style	
  Business	
  

High	
...
Where	
  is	
  your	
  current	
  funding	
  from?
	
  
  Boot	
  strapped	
  
  Business	
  Plan	
  Compe''ons	
  
  G...
Do	
  you	
  need	
  more	
  funding	
  soon?	
  
	
  
  Debt	
  Capital	
  	
  
  Angel	
  	
  
  Venture	
  
  Corpo...
What	
  is	
  your	
  Business	
  Model?
	
  

  SAAS	
  
  Fee	
  for	
  Service	
  
  License	
  
  Royalty	
  
  D...
What	
  is	
  your	
  Exit	
  Strategy?	
  
	
  

M&A	
  

IPO	
  

Other?	
  	
  

Over	
  what	
  is	
  your	
  'meframe...
Are	
  you	
  a	
  CEO?	
  
	
  
Personal	
  ConsideraFons
	
  
Are	
  you	
  conversant	
  with	
  the	
  following?	
  
	
  
  Cap	
  Tables	
  	
  
  Stock,	
  Preferred	
  stock,	
...
Are	
  you	
  conversant	
  on?	
  
	
  
  Valua'ons	
  
  Preference	
  
  Governance	
  
  Restric've	
  Convenants	...
Have	
  you	
  built	
  and	
  run	
  a	
  company?	
  
	
  

Yes	
  or	
  No
	
  
If	
  yes,	
  was	
  the	
  industry	
 ...
Can	
  you	
  Pivot?
	
  
  If	
  market	
  needs	
  change	
  	
  
  If	
  technology	
  requirements	
  need	
  to	
  ...
Do	
  you	
  have	
  a	
  firm	
  handle	
  on	
  Risks
	
  

  Patent	
  risks	
  
  Regulatory	
  risks	
  
  Reimburs...
Can	
  you	
  Sell?	
  
	
  
  Can	
  you	
  sell	
  your	
  vision	
  to	
  current	
  and	
  
poten'al	
  employees,	
 ...
Have	
  you	
  Built	
  a	
  Team
	
  
  Hired	
  or	
  fired	
  people	
  
  Interviewed	
  and	
  wri]en	
  job	
  desc...
Personal	
  QualiFes	
  for	
  a	
  CEO	
  
	
  
Can	
  you	
  learn	
  quickly	
  
Can	
  you	
  ask	
  the	
  right	
  q...
What	
  do	
  you	
  want	
  out	
  of	
  the	
  role?	
  
	
  

Or	
  

Confiden'al;	
  Not	
  for	
  Distribu'on.	
  Janu...
Confiden'al;	
  Not	
  for	
  Distribu'on.	
  January	
  7,	
  2014	
  

21
Contact	
  Details
	
  
Lauren	
  Celano
	
  
Founder	
  and	
  CEO
	
  
Propel	
  Careers
	
  
cell:	
  215-­‐370-­‐2285
...
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How do you know if you are a ceo

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How do you know if you are a ceo

  1. 1. How  do  you  know  if  you  are  a  CEO?     Lauren  Celano   Lauren@propelcareers.com   Confiden'al;  Not  for  Distribu'on.  January  7,  2014   1
  2. 2. Technology  Developed  -­‐  Now  What?     Confiden'al;  Not  for  Distribu'on.  January  7,  2014   2
  3. 3. Becoming  CEO   The  CEO  role  is  all  about     Crea'ng  the  vision     Building  the  team     Addressing  market  needs     Business  development     Budge'ng  and  Forecas'ng     Securing  financing     Establishing  partnerships  and  collabora'ons     Exit   Confiden'al;  Not  for  Distribu'on.  January  7,  2014   3
  4. 4. Are  you  a  CEO?     Lets  evaluate  a  few  Business   consideraFons  
  5. 5. What  Stage  is  your  Company?       Is  the  company  just  formed?       Are  you  close  to  product  Launch?       Are  you  genera'ng  revenue?       If  not,  when  will  you  be  genera'ng  revenue?       When  will  you  be  break  even?     Confiden'al;  Not  for  Distribu'on.  January  7,  2014   5
  6. 6. What  type  of  company  do  you  have?     Social  Venture   Life  Style  Business   High  Growth  Company   Normal  Growth   Company   Extreme  Growth   Company   Confiden'al;  Not  for  Distribu'on.  January  7,  2014   6
  7. 7. Where  is  your  current  funding  from?     Boot  strapped     Business  Plan  Compe''ons     Grants     Debt  Capital       Crowdfunding     Angel  Funding     Series  A     Series  B,  C,  etc     Corporate  Partnerships   Confiden'al;  Not  for  Distribu'on.  January  7,  2014   7
  8. 8. Do  you  need  more  funding  soon?       Debt  Capital       Angel       Venture     Corporate  Partnership   Confiden'al;  Not  for  Distribu'on.  January  7,  2014   8
  9. 9. What  is  your  Business  Model?     SAAS     Fee  for  Service     License     Royalty     Direct  to  Consumer     B2B     Other?     Confiden'al;  Not  for  Distribu'on.  January  7,  2014   9
  10. 10. What  is  your  Exit  Strategy?     M&A   IPO   Other?     Over  what  is  your  'meframe?     Confiden'al;  Not  for  Distribu'on.  January  7,  2014   10
  11. 11. Are  you  a  CEO?     Personal  ConsideraFons  
  12. 12. Are  you  conversant  with  the  following?       Cap  Tables       Stock,  Preferred  stock,  Common  stock     Op'ons  /  Warrants     Dividends     Control  Rights     Pre-­‐money  and  post-­‐money  valua'ons     Dilu'on   Confiden'al;  Not  for  Distribu'on.  January  7,  2014   12
  13. 13. Are  you  conversant  on?       Valua'ons     Preference     Governance     Restric've  Convenants     Representa'ons   Confiden'al;  Not  for  Distribu'on.  January  7,  2014   13
  14. 14. Have  you  built  and  run  a  company?     Yes  or  No   If  yes,  was  the  industry  or  stage  of  company   the  same?     Confiden'al;  Not  for  Distribu'on.  January  7,  2014   14
  15. 15. Can  you  Pivot?     If  market  needs  change       If  technology  requirements  need  to  change     If  compe''ve  landscape  change     If  financial  outlook  changes     This  is  very  difficult  for  scienFfic  /  technical   founders   Confiden'al;  Not  for  Distribu'on.  January  7,  2014   15
  16. 16. Do  you  have  a  firm  handle  on  Risks     Patent  risks     Regulatory  risks     Reimbursement  risks     Market  /  Compe''ve  risks     Other?     Confiden'al;  Not  for  Distribu'on.  January  7,  2014   16
  17. 17. Can  you  Sell?       Can  you  sell  your  vision  to  current  and   poten'al  employees,  customers,  partners,   board  members,  investors   Confiden'al;  Not  for  Distribu'on.  January  7,  2014   17
  18. 18. Have  you  Built  a  Team     Hired  or  fired  people     Interviewed  and  wri]en  job  descrip'ons     Nego'ated  offers     Conducted  performance  reviews   Confiden'al;  Not  for  Distribu'on.  January  7,  2014   18
  19. 19. Personal  QualiFes  for  a  CEO     Can  you  learn  quickly   Can  you  ask  the  right  ques'ons   Are  you  comfortable  being  out  of  your  comfort  zone   Can  you  find  people  to  learn  from   Can  you  take  risks     Can  you  make  tough  decisions   Are  you  persuasive,  persistent,  passionate  and   enthusias'c     Do  you  work  hard     Do  you  set  goals,  listen,  and  follow-­‐up                 Confiden'al;  Not  for  Distribu'on.  January  7,  2014   19
  20. 20. What  do  you  want  out  of  the  role?     Or   Confiden'al;  Not  for  Distribu'on.  January  7,  2014   20
  21. 21. Confiden'al;  Not  for  Distribu'on.  January  7,  2014   21
  22. 22. Contact  Details   Lauren  Celano   Founder  and  CEO   Propel  Careers   cell:  215-­‐370-­‐2285   email:  Lauren@propelcareers.com   Blog:  hVp://www.propelcareers.com/blog/                  Twi]er:  hVp://twiVer.com/Propel_Careers                        Facebook:    Propel  Careers                                                                    Linked  in:    Propel  Careers   Fueling  InnovaFon.  Fostering  Leaders.   www.propelcareers.com   22
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