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Charlie Mansells presentation on the use of Web 2.0 at TCC

Charlie Mansells presentation on the use of Web 2.0 at TCC

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Transcript

  • 1. Web 2.0 – What is it good for?
      • Web 2.0 applications and their relevance to TCC
  • 2. Web 2.0 – A single author....?
      • “ By Charlie Mansell?”
  • 3. Web 2.0 – ......or collaboration!
    • Charlie Mansell
    • Ben Wild
    • Anna Chester
    • Jonathan Upton
    • Kathryn Upton
    • Morgan McSweeney
    • Nick Buckby
    • Aline Delawa
  • 4. Web 2.0 and TCC
    • How relevant is all this to TCC?
  • 5. Web 2.0 - Outline of this presentation
    • What was Web 1.0 then??
    • What do we think that it is?
    • What are the core elements?
    • What did the recent conference tell us?
    • What is TCC doing already?
    • Future prospects?
    • Web 3.0 – Not Yet!!
  • 6. Web 2.0
      • So what was web 1.0 then?
  • 7. Web 1.0 – Clubbing and web pages
  • 8. Websites can only get better
  • 9. Web 2.0
    • Web 1.0 is ‘watching the television’
    • Web 2.0 is ‘going down the pub’
  • 10. Web 2.0
      • So what do we think it is?
  • 11. Invented by a Cork man? Tim O'Reilly (Irish: Tadhg Ó Raghallaigh, 1954-) was born in Cork, Ireland. He is the founder of O'Reilly Media (formerly O'Reilly & Associates) and a supporter of the free software and open source movements. He is widely credited with coining the term Web 2.0.
  • 12. Web 2.0
  • 13. Web 2.0
  • 14. Web 2.0
    • http://www.youtube.com/watch?v=RoWKkl5nA08&feature=related
    • http://www.youtube.com/watch?v=6gmP4nk0EOE&feature=related
  • 15. More people make it better
    • The more people that get involved the better it gets
  • 16. Web 2.0
    • New way of working and communicating which takes the benefits of the internet onto a different / higher level
    • Creative and collaborative
    • Users add value
    • Technology that allows people to achieve more by working together than they can alone
    • But …
    • Some of the language is a barrier – the geekiness needs stripping out – and we need tourist phrasebooks not Web 2.0 to English dictionaries
  • 17. Web 2.0
    • What is it?
    • The future!
    • Benefits?
    • - The power lies with everyone not just one person to edit or change a medium.
    • - You don’t need to be an expert in Dreamweaver!
    • Disadvantages?
    • Clients don’t understand that you have to sacrifice some
    • functionality for easy access – eg design may be lost over accessibility
    • TCC use?
    • Improving internal communication especially with people working remotely
    • Collaborative work spaces with clients (eg project specific or external wiki)
  • 18. Web 2.0 – Discussion points
    • Can you “force”collaboration on people?
    • Does it emerge from the approach you adopt?
  • 19. Web 2.0
      • Core Elements?
  • 20. Blogs...
  • 21. Wikis...
  • 22. Social Networks...
  • 23. Sharing...
  • 24. E-Business...
  • 25. Synthetic Worlds
  • 26. Web 2.0 – Discussion points
    • Are there any other elements to web 2.0 that we are missing?
    • Are we making the most of the elements either separately or together?
  • 27. Web 2.0
      • So where do the geeks think it is going?
  • 28. Web 2.0 - Conference -1
    • Wiki's are better than email for collaboration
    • Delete all messages that are not sent direct
    • Reduces costs of marketing for small business
    • Free content and knowledge management
    • Easier for small business to compete internationally
    • Improve searchability of wikis
    • Facebook contacts can be cheaper than direct mail
    • Understand who is on the blogroll of a journalist
  • 29. Web 2.0 - Conference -2
    • Online videos are very good at spreading bad news
    • The first 10 seconds of an online video are the most important
    • Tagging means difficult to control your visual image
    • The new “first impression” is your digital identity
    • Measure success by business outcome not volume
    • Online polls should be immediate and not moderated by time
    • Develop rewards (points) to encourage usage of social networks
  • 30. Web 2.0 – Discussion points
    • Is there anything else you want to know about the conference?
    • Is blogging a conference you are at the best way to report back?
    • Should more people go for half day sessions to conferences like these so we have more collaborative report back?
  • 31. Web 2.0
      • What is TCC using it for?
  • 32. TCC Blog – Making Democracy Work
  • 33. Barking and Dagenham Wikispaces
  • 34. Brighton and Hove Best for Babies
  • 35. Wikis aid engagement
  • 36. NDC Network
  • 37. Barnsley PCT
  • 38. The Ning is dead? Love live the Ning?
  • 39. Web 2.0 – Discussion points
    • How we can we make it easier for people to blog?
    • What are people's experiences of our wikis?
    • Should we move everything to Central Desktop or does Ning still have a role?
  • 40. Web 2.0
      • What next?
  • 41. Central Desktop – more later
  • 42. TCC wiki project
  • 43. Blog roll?
  • 44. Web 2.0
    • Can see how it might be used for patient feedback in the NHS
    • Could help us to build ‘virtual’ unions
    • Potentially makes remote working easier
  • 45. Web 2.0 – Discussion points
    • Can you suggest other future developments?
    • Are there any initial disadvantages?
  • 46. Web 2.0 – To sum up
    • Web 1.0 – watching TV
    • Web 2.0 – It's you!
    • Blogs, wiki's, social networks, sharing, e-business, synthetic worlds?
    • The conference
    • What TCC is doing already
    • The Future
  • 47. Are you ready for the future?