If you are involved inbanking or payments, thenwe can help your business tostand out from the crowd. Wedevise and execute ideas thatgrow your business (anddisrupt your market).
Who We Help and the Problems We SolveCredit Unions Retail Banks New Entrants Payments Firms• Developing offerings that • Finding strategies to attract • Building disruptive • New product strategy for respond to more and retain customers in the propositions for new emerging payments trends sophisticated demands face of new competition approaches to daily from members and increased financial services • Specialist advice on EMV, competition • New retail models and true contactless, mobile multi-channel offerings to • Differentiation through• Delivering services that help to improve customer service simplification for • Global opportunities and support your members’ service and build loyalty consumers local market strategies daily financial needs and that improve your personal • How to place your customer • Integrating loyalty and • Navigating Payments lending business experience at the heart of a bank-as-a-retailer trends Regulation which is being new business model to drive adopted across all regions• Evaluating and modernizing product innovation and • How to get the most from an IT systems to serve the revenue growth inexpensive channel mix • Acquiring, Issuing, and needs of your business switching business • Reaching out to • Leverage changing strategies• Creating shared services Generation-Y regulation for market entry amongst groups of credit unions for economies of scale and best practice
How we help youWe help you to devise and execute revenue-generatingconsumer banking and payments strategies 1 2 3 Devise channel Create innovative Research and strategies that help business models analyze new you win and retain and compelling markets and customers propositions technology trends 4 5 6 Make the right Navigate the Devise new market product and regulatory entry and execution technology environment strategies decisions
We know Banking & PaymentsAreas of ExpertiseWe advise on the business and technology of channel delivery, retail bankingplatforms, card issuing, payment acquiring, payment settlement systems, and specificdistribution channels including the Internet, Mobile, ATMs and kiosks, ePayments, Pointof Sale,, the call center and branch.Our expertise includes important emerging payments technologies including EMV, dualinterface, contactless payments, virtual wallet and mobile.Banking and Payments InnovationMuch of our work with clients involves creating and then delivering game-changingindustry firsts. These have included new payments business models and newlyregulated financial services businesses. So we understand the practical implications ofmoving from good analysis and strategy to successful business realization.
Some of our ‘Firsts’ in banking and paymentsBayberry has been responsible for introducing a number of disruptive andindustry-changing innovations in banking and payments ✓ ✓ First company in Europe to ✓ Designed Europe’s first dual Advised on the development successfully design and deliver payment card based international and set up of UKs first multi- centralised payments (Current money transfer service for Europe’s institutional central services Account and Debit Card) services largest independent POS network banking platform for Credit Unions, launched at the now running as an independent UK House of Commons in 2007 company ✓ ✓ ✓ Designed specification for the first Hybrid prepaid debit card Designed the first real-time Advisor to Europe’s first in the UK market including non-stand-in authorised Visa mobile-based NFC loyalty and direct debit functionality Debit card in the UK payments network ✓ ✓ ✓ One of Industry’s earliest Designed one of the first Worked on the World’s first thought leaders in defining the bank-based Internet Secure Electronic Transaction concept of Integrated Channel Payments Gateway’s in (SET) payment with Visa Management Europe
Why Choose Bayberry for your project?1 Our experience and our record Our team has spent more than 30 years implementing, selecting, assessing, marketing and defining commercial technology strategies for financial services firms. Weve been hired by world-leading Tier-1 firms. We have also won significant EU-wide tenders with Government bodies.2 Our independent outlook and strong contact network We uses our knowledge and contacts in the global financial services sector to deliver valuable insight and business strategies to its client companies. Based in Ireland, we are predisposed towards the challenges of working in different territories and gathering information to get views on international markets. We’ve worked extensively in the Middle East, Africa, Asia Pacific, and Latin America as well as Europe.3 Our partners do at every work our projects. This means you know that our work is done by people who Our principal partners are involved the step during understand the brief, the strategy behind it, and the way the information will be used, leading to better results.4 We’rerecommendations, and insights we provide arelike constructive and are often challenging. We pride ourselves on our The advice, independent and we always to challenge the status quo independence, integrity and resourcefulness. We’re able to produce an independent view from multiple market sources that is comprehensive and insightful.5 We’re results-oriented We’re not a big firm and we depend on our results. We win business on our reputation of delivering results that make a difference for our clients – we understand the value of presenting data in a way that supports strategic decision-making. We can’t afford to have reports gathering dust on your shelves. Consequently, we look for solutions that can be put into practice and encourage their delivery. We don’t just advise, we help you to deliver. In the last decade, the majority of our work has been generated through repeat commission or referral.
About Bayberry Bayberry is a business strategy and marketing consultancy. We help companies in the financial services, High-tech, and B2B sectors to succeed in their chosen markets. Who we We are driven by a passion for applying our learning to deliver and share in client are success – a hallmark that distinguishes us in all our work. We combine the best of thought leadership from the business strategy world with the world-class skills in delivery and execution. Our team has backgrounds in high-tech marketing, business strategy, programme delivery, and banking technology. Why We’re We help clients to grow their business. Ideas and innovation are at the heart of Different everything we do. What makes us different is our focus on turning the ideas we create into results for your company. We devise and execute consumer banking and payments strategies for Retail Banks, Financial Credit Unions, Payment Processors and new entrants. We combine business, market, Services technical, and regulatory expertise to help you to create sustained innovation, deliver technology change, and realize valuable market opportunities. Expertise
Find out more atbayberryconsult.comAbout Bayberry Bayberry ConsultingBayberry is a business strategy and Alexandra House, The Sweepstakesconsulting firm. We specialise in Ballsbridgebanking and payments, hi-tech and Dublin 4B2B marketing, and company growth. IrelandWhat makes us different is our focus Tel: + 353 1 2827103on turning the ideas we create into www.bayberryconsult.comresults for your company. firstname.lastname@example.org twitter: @bayberryconsult