Online privacy with Social Networks and Location Based Services

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Online Privacy lightening session at Internet Summit 2010. Talk by Ryan Boyles (IBM) and Wayne Sutton (TriOut). This is the user / tech perspective. There was also Corporate Policy and Legal perspectives presented.

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Online privacy with Social Networks and Location Based Services

  1. 1. Online Privacy  with Social Networks and Location Based Services Internet Summit 2010 internetsummit.com #isum10
  2. 2. #privacyisum Ryan Boyles Wayne Sutton IBM TriOut @theRab @WayneSutton http://www.flickr. com/photos/mobthink/4503775891/
  3. 3. Privacy is, um... Friends Family Employees Fans Followers Students Kids http://www.flickr.com/photos/mobthink/5082163455/ Apps categorize people
  4. 4. Privacy is important to...  Friend IRL Mom Co-worker Fan Old school mate Team mate Son http://www.flickr.com/photos/waynesutton/2429729422/ People have relationships
  5. 5. Your Status, Photos and Videos Comments Tagging Geotagging Sharing http://icanhascheezburger.com/2009/09/22/funny-pictures-teh-pot/ The internets are full of meta-data and cats
  6. 6. Social Networks  and Location Based Services Blogs Google Latitude Flickr Foursquare Twitter Gowalla YouTube Yelp! Tumblr  TriOut Facebook SCVNGR Google Buzz Waze Miso Twitpic Dailybooth Instagram
  7. 7. Social  Location Based Networks Services Blogs Google Latitude Flickr Foursquare Twitter Gowalla YouTube Yelp! Tumblr  TriOut Facebook SCVNGR Google Buzz Waze Miso Twitpic Dailybooth Instagram Sharing in real-time
  8. 8. Social  Location Based Networks Services Blogs Google Latitude Flickr Foursquare Twitter Gowalla YouTube Yelp! Tumblr  TriOut Facebook Places SCVNGR Google Buzz Waze Miso Twitpic Dailybooth Instagram Location, location, location
  9. 9. Example / IBM #IODGC conference Foursquare  QR Codes Livestream Social Aggregator http://www.youtube.com/watch?v=VR82ut9WUQk
  10. 10. Current events / Privacy and LBS TriOutWorld.com
  11. 11. Privacy is, um... Trust & Security Context & Scope Responsibility   http://www.flickr.com/photos/mobthink/4847819242/ Dead? Revolutionized?! Expected!
  12. 12. Talk with / about us #privacyisum Wayne Sutton Ryan Boyles TriOut IBM @WayneSutton @theRab socialwayne.com flavors.me/rab @TriOut @WebSphereEmerge trioutworld.com ibm.com/software Triangle Events Building a socialcarolina.org ibm.com/smarterplanet
  13. 13. Forward looking / 5 key trends People  Network fatigue,  and Networks get more niche  Business  Social CRM matures Social gaming + incentives = win A big QR Code, Scan me!  Technology Activity Streams http://activitystrea.ms QR Codes get big
  14. 14. NC State Fair TriOut Scavenger Hunt QR Codes Check-in iPhone app Tweetup http://info.ncagr.com/DeepFried/?tag=tweetup

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