For More information on our courses and services Course The Social Media  101 EDUCATION | TRAINING | CONSULTING
To create a platform for continuous professional development through  training  &  education  in  DIGTIAL, DATA & DIRECT m...
For More information on our courses and services <ul><li>Intensive half-day classroom learning for marketers needing a fou...
The knowledge of how to  plan  a digital marketing  end-to-end  campaign using all the core disciplines  To  enhance  your...
<ul><li>Introduction to Social Media  </li></ul><ul><li>Social Influence Marketing Strategy Development    </li></ul><ul><...
<ul><li>Session Highlights </li></ul><ul><li>The difference between Social Influence Marketing and Social    Media </li></...
<ul><li>Session Highlights </li></ul><ul><li>What is Social Capital and why is it key for success. </li></ul><ul><li>What’...
<ul><li>Session Highlights </li></ul><ul><li>How small and large brands are using Facebook and Twitter to connect with cus...
<ul><li>Learning and Outcomes </li></ul><ul><li>How to develop a social media strategy, </li></ul><ul><li>How to use vario...
For More information on our courses and services The Social Media Marketing 101 programme is a must attend for any marketi...
For More information on our courses and services <ul><li>Feedback is an essential tool that enables us to  continuously  t...
<ul><li>Digital Marketing BootCamp </li></ul><ul><li>Social Media Fast Track  </li></ul><ul><li>Digital Marketing Certific...
IDMI Trained  Company Participants from.. IDMI Trained
Contact US International Digital Marketing Institute 908, Galleria Tower, Dlf Phase 4,  Gurgaon – Haryana – 122 009, India...
Upcoming SlideShare
Loading in …5
×

IDMI Social Media Marketing 101 | Course

1,188 views
1,055 views

Published on

A successful Social Influence Marketing strategy needs to tie together PR, advertising, customer service and corporate messaging, and create news; discussion, functionality and entertainment customers want to engage with. With the right direction, brands can help nurture consumer generated content and ideas, boosting discussion and the reach of their messages and gaining rich new consumer insights.
This intensive half-day acceleration seminar is for marketers needing a foundational knowledge of social media marketing tools and techniques. You’ll gain a view of the approaches that work and explore case studies of brands that have found the right formula.

Published in: Business, News & Politics
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
1,188
On SlideShare
0
From Embeds
0
Number of Embeds
5
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

IDMI Social Media Marketing 101 | Course

  1. 1. For More information on our courses and services Course The Social Media 101 EDUCATION | TRAINING | CONSULTING
  2. 2. To create a platform for continuous professional development through training & education in DIGTIAL, DATA & DIRECT marketing <ul><li>To act as a catalysts and nurture a new generation of digital marketing professionals </li></ul><ul><li>To help companies transition to the next level of digital marketing expertise </li></ul><ul><li>To empower executives with a new set of skills to </li></ul>Vision Mission
  3. 3. For More information on our courses and services <ul><li>Intensive half-day classroom learning for marketers needing a foundational knowledge of social media marketing tools and techniques. </li></ul><ul><li>Our sessions are rigorous yet interactive & fun </li></ul><ul><li>It’s all about giving participants the working knowledge and skills required to plan and kick start social media marketing. </li></ul><ul><li>brands can help nurture consumer generated content and ideas, boosting discussion and the reach of their messages and gaining rich new consumer insights. </li></ul>course overview
  4. 4. The knowledge of how to plan a digital marketing end-to-end campaign using all the core disciplines To enhance your overall digital skill sets as practice lead . course Benefits
  5. 5. <ul><li>Introduction to Social Media </li></ul><ul><li>Social Influence Marketing Strategy Development   </li></ul><ul><li>What’s working in Social Media? </li></ul>course Modules
  6. 6. <ul><li>Session Highlights </li></ul><ul><li>The difference between Social Influence Marketing and Social Media </li></ul><ul><li>India online and Social Media use- latest statistics </li></ul><ul><li>Overview of the essential social media channels and platforms </li></ul>course Modules
  7. 7. <ul><li>Session Highlights </li></ul><ul><li>What is Social Capital and why is it key for success. </li></ul><ul><li>What’s a brand ecosystem and how do you build it with social influence marketing </li></ul><ul><li>Determining your Social Influence Marketing strategy – the five step process </li></ul><ul><li>Five Social Influence Marketing Strategies with case studies </li></ul>course Modules
  8. 8. <ul><li>Session Highlights </li></ul><ul><li>How small and large brands are using Facebook and Twitter to connect with customers </li></ul><ul><li>Ten steps for you to take away and to kick-start the exploration of what social media can do for your brand </li></ul>course Modules
  9. 9. <ul><li>Learning and Outcomes </li></ul><ul><li>How to develop a social media strategy, </li></ul><ul><li>How to use various platforms like Facebook, Twitter & LinkedIn to promote your brand </li></ul><ul><li>How to engage with your key audiences. </li></ul><ul><li>It will equip you with the understanding of how to maximize return for your social media budgets by using best practice guidance </li></ul>course Leanings
  10. 10. For More information on our courses and services The Social Media Marketing 101 programme is a must attend for any marketing professional right from an executive to a marketing director level including communication and advertising agency professionals Marketing Heads | Marketing Directors | Marketing Managers Brand Managers & Executives| Account Directors & Managers | Marketing Consultants| Digital Marketing Executives | Business Development Managers Sr. Marketing Managers | Business Managers| Web Strategists| Marketing Executives who should attend?
  11. 11. For More information on our courses and services <ul><li>Feedback is an essential tool that enables us to continuously tweak and fine tune our content& methods of training </li></ul><ul><li>We use an online survey to collect feedback from all participants – A top‐line report of the survey is also circulated to management to assess the effectiveness of the training session and the return on investment </li></ul>Training feedback
  12. 12. <ul><li>Digital Marketing BootCamp </li></ul><ul><li>Social Media Fast Track </li></ul><ul><li>Digital Marketing Certificate </li></ul><ul><li>Masterclass Series </li></ul>And many more customized programmes in Online Strategy Planning, Social Media Marketing, Digital Media Planning, email Marketing, Mobile Marketing and Search & Analytics. Some of the TRAINING programs & courses IDMI offers
  13. 13. IDMI Trained Company Participants from.. IDMI Trained
  14. 14. Contact US International Digital Marketing Institute 908, Galleria Tower, Dlf Phase 4, Gurgaon – Haryana – 122 009, India Visit : www.theidmi.com + 91 124 4058109, + 91 96544 51167 Email : [email_address] For a Free training assessment… Thank You

×