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IDMI Social Media Marketing 101 | Course

by on Mar 17, 2010

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A successful Social Influence Marketing strategy needs to tie together PR, advertising, customer service and corporate messaging, and create news; discussion, functionality and entertainment customers ...

A successful Social Influence Marketing strategy needs to tie together PR, advertising, customer service and corporate messaging, and create news; discussion, functionality and entertainment customers want to engage with. With the right direction, brands can help nurture consumer generated content and ideas, boosting discussion and the reach of their messages and gaining rich new consumer insights.
This intensive half-day acceleration seminar is for marketers needing a foundational knowledge of social media marketing tools and techniques. You’ll gain a view of the approaches that work and explore case studies of brands that have found the right formula.

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IDMI Social Media Marketing 101 | Course IDMI Social Media Marketing 101 | Course Presentation Transcript