Calero Media May 2008

483 views

Published on

How to watch web video on your TV without driving your family crazy. How to socialize lean-back TV viewing. New ways to monetize the web tv viewing experience.

Published in: Entertainment & Humor
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
483
On SlideShare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
2
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide
  • At the same time, content playlists found earlier by your self or your friends Can be simply selected with a click from a browser on your laptop (or smartphone) for playing on your TV
  • Client app for laptops and smart-phones 70% adults (50% age 9 - 17) surf the web while watching TV Server app for TV players Entertainment PCs Advanced Game Consoles (PS3, XBOX-360) web-media capable Blu-Ray (emerging class)
  • Calero Media May 2008

    1. 1. Calero Media Systems Extend web media viewing & advertising to the family TV!
    2. 2. Products <ul><li>Web-to-TV Software </li></ul><ul><ul><li>Web-to-TV server for 3rd party hardware </li></ul></ul><ul><ul><li>Control application for laptop & smart-phone </li></ul></ul><ul><li>MediaDancer.com </li></ul><ul><ul><li>Website to create and share media playlists </li></ul></ul><ul><ul><li>Social media widget - “what am I watching” </li></ul></ul><ul><ul><li>Plus “click to play” on TV functionality </li></ul></ul>
    3. 3. Background Search
    4. 4. Lean-Back Share & Select Hulu - Saturday Night Live House – Hugh Laurie CSI – Episodes YouTube -Evolution American Idol - Jordan Media Media
    5. 5. Targeted Advertising Impression & Interactive Ads on controller displays Target by real time, history, & demographics Embedded video Ads on TV
    6. 6. Available H/W Market Eventually all HDTVs will be connected to the Internet >80Mu
    7. 7. Crowd voting http://ask500people.com How do you want to watch web media? How do you want to control web media on your TV? 85% 23%

    ×