advertising & public relation on social media
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advertising & public relation on social media

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advertising & public relation on social media

advertising & public relation on social media

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advertising & public relation on social media advertising & public relation on social media Presentation Transcript

  • PR. & Advertising in Social Media Type 1 We Type 2 Type 1.1 Pr. & Ad. Content Type 1.1 He Type 2 Type 3 They With We = Media He = Media Type 4 They = Media Updated : January 31,2014 http://www.thaiall.com/article/promote.htm Target 1 Target 2 Objective 1 2 Target 3
  • PR. • • http://knowledge.vayoclub.com/?p=687 http://prprofessional.blogspot.com/2013/01/pr-officer.html AD. Advertising) Public Relation)
  • We facebook, twitter, youtube, g oogle+ -
  • He - http://www.ranarhan.com - http://www.agoda.com - http://www.truehits.net
  • They - Google Adsense - Facebook Boost post -Ninebanner.com -Bannerdd.com http://www.prchecker.info
  • Types for Advertising with banner https://support.google.com/adsense/answer/2953032 http://www.jonathanjeter.com/internet-marketing-2/exploring-standard-ad-unit-sizes-google-adsense-120x600-skyscraper/ http://www.thaiall.com/article/promote.htm
  • Target Custome One r to one One to Many Many to http://www.thaiall.com/article/promote.htm
  • SEO • Search Engine Optimization • SEO - - - http://static.googleusercontent.com/media/www.google.co.th/th/th/intl/th/webmasters/docs/search-engine-optimization-starter-guide-th.pdf
  • • • • • • https://www.facebook.com/Rangsima26 https://www.facebook.com/zorkia https://www.facebook.com/ajWiriya https://www.facebook.com/profile.php?id=100002586330046 https://www.facebook.com/benyapa.ton ???
  • Case Study 1 • • DTAC • • • PR. Disconnect to Connect Silence of Love http://www.youtube.com/watch?v=tmMRvuV2We4 (silence of love)
  • Case Study 2 • Google glasses • Nature gift • Regency http://www.youtube.com/watch?v=JSnB06um5r4 (google glasses)
  • Case Study 3 • • • Tag • https://www.facebook.com/media/set/?set=a.10151053416762272.447612.350024507271 AD. Tag
  • Case Study 4 [80 chars] • Agoda.com • Sypera.com • • Ragnarok • Sawadee.com https://www.facebook.com/advertising facebook 110*80
  • Case Study 5 page) (Cover • Youtube.com 2560 * 1440 www.youtube.com/user/LakornHD3 • Google+ 1080 * 608 https://plus.google.com/u/0/10290 4910498297435158/ • Facebook 851 * 315 https://www.facebook.com/groups/1521253616 46471/ ::
  • Case Study 6 • :: (Profile)
  • Case Study 7 • comment like share • • • • + post