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Company executives are under enormous pressure to meet monthly & quarterly sales targets and are always looking for ways to accelerate sales. No matter if your sales cycle is one week or 2 years, they all feel that the sales cycle is too long. The sales cycle has a direct impact on revenue and this becomes even more visible in a challenging economy and highly competitive markets.
Many times, those of us in Product Management and Product Marketing roles blame the sales team for poor execution. While part of that is true, there are actions that Product Management and Product Marketing can take to help reduce the sales cycle and accelerate sales revenue.
Join Tom Evans as he shares insights on how to empower your sales team to grow sales revenue.
Key Takeaways from participating in this webinar:
- Understand five indicators that your company is having issues with long sales cycles
- Learn the eight most common barriers that cause sales cycle issues
- Discover six actions that Product Marketing can take to improve on sales cycles
Who Should Attend:
You should attend this webinar if you have experienced any of these:
- Your product is falling short of revenue targets.
- At the end of every quarter, your sales team faces pressure to accelerate deals.
- Too many discounts are made in order to close sales.
- Prospects keep delaying purchase decisions.
- Conversion rates of prospects to deals are low.
Participate and Win!
Participants during Q&A are entered into a free drawing to win a $50 Amazon gift card, and one hour free product management assessment or consulting for the first 10 people that request it.
In this webinar, we'll review the eight most common reasons for lengthening sales cycles and will propose ways to overcome these barriers in order to accelerate the sales cycle, accelerate sales revenue and make sales executives your Best Friend.
About the Speaker:
Tom Evans is Principal at CompellingPM and is an internationally recognized authority in product management, global marketing, business partnerships and entrepreneurship. In his extensive experience, he has helped start-ups through Fortune 500 companies create and launch winning products and has led business development efforts in the US and global markets.
Tom has a BSEE from The United States Air Force Academy, an MSEE from The University of Dayton, and graduated with honors with an MBA from The University of Texas at Austin. Tom has achieved the designations of Certified Product Manager and Certified Product Marketing Manager from the AIPMM.