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1950s

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Transcript

  • 1. 1950s
    The American Dream
  • 2. Eisenhower, 1952-1960
  • 3. I like Ike, You like ike, everybody likes ike for president!
  • 4. Robert taft, Richard Nixon
  • 5. Adlai Stevenson, Democratic candidate
  • 6. Prosperity in the 1950s
  • 7. McDonald’s
  • 8. Frozen dinners and the housewife
  • 9. Tupperware
  • 10. Happy Days
  • 11. Corporate man
  • 12. Women in the 1950s
  • 13. The 1950s Housewife
    Capitalist and consumer driven
    White and middle class
    Virgin when married at age 19, baby born 7 months later
    Immediate motherhood-Dr Spock
    Backlash against birth control
    Blamed for social ills
    Stay at home to showcase your husband’s skills
    Out of wedlock births are unacceptable
    College was only to find a man-MRS, PhT
    Criticized for wanting anything beyond the home
  • 14. Women’s role
  • 15. Ads in the 1950s
  • 16. Advertising to promote alcohol and Tobacco
  • 17. Critics
    Betty Friedan and the Feminine Mystique
  • 18. I love lucy
  • 19. Leave it to Beaver, Father knows best, Hoody Doody
  • 20. Civil Rights Legislation
    Permanent Civil Rights Commission
    Expand Justice Department powers to protect black voting rights
  • 21. Civil Rights Movement
  • 22. Paperbacks and Records
    Americans were reading 1 million paperbacks a day in the 1950s
    LPs and 45s brought music into houses
    Elvis and rock n roll became “teen music”
  • 23. Beatniks:
    Jack Kerouac
    Allen Ginsburg
    Advocated spontaneity, drug use, rebellion against social norms
    Model for hippies
    Writers:
    JD Salinger
    Affluent Society-John Kenneth Galbraith
    Social Critics