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How to make a movie for advocacy
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How to make a movie for advocacy


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  • 1. Teens need Libraries! Get your word out! Teens need Libraries!Create your advocacy messagequickly and easily.
  • 2. Why?• Advocacy is important• Video advocacy gets people’s attention• Video advocacy can say what you want without you having to say anything• You can upload a video. This means you don’t even have to be there to advocate!
  • 3. Preparation• Check out trailers and advocacy messages on YouTube• Sketch out your ideas• Make lists of pictures you might need such as “angry teen” or “empty school”• Use your imagination
  • 4. In a nutshell• Choose a program• Import your images• Place images on the timeline• Add text and titles• Create transition effects• Set to music• Finalize and compress for the web
  • 5. NumbersFind figures that make your case•••• Your library’s statistics• Your local city/state’s statistics
  • 6. Software• Powerpoint• Windows Live Movie Maker• Adobe Flash
  • 7. Pictures• Surf the web, search "royalty-free photos". Some sites allow you to download pics for free, some charge for individual pics, and some charge a flat fee for unlimited pics. Shop around.• Start with many more pictures than you think youll need. This is a visual medium.• Make sure the pics fit your story.• if you have the skill and equipment, make your own images with design software such as Adobe Illustrator & Adobe Photoshop.
  • 8. Resources for Pictures • Some Royalty Free Images:,,,, • Some Free fonts:,
  • 9. Audio• Do a web search for "royalty-free music”, some sites charge, remember to shop around.• You can also find sound clips of everything from babbling brooks to ringing telephones.• Give your video a personal touch by recording your own voice over!
  • 10. Resources for AudioSome Royalty-free music websites:,,,,,,
  • 11. Put it all together• Try going frame-by-frame and matching your pictures to your music or narration. Make pictures pop up just as the music rises to a crescendo• Have other people critique your video and give you advise• Wait a few days and watch it again, did you get everything in?
  • 12. Upload Steps for uploading your video: • Put it in the correct file format (usually WMV, AVI, MOV, or MPEG) • Navigate the Upload page• Use descriptions and tags to give your video the most visibility • Try these sites: YouTube:, MySpace:, you can upload to multiple sites at once:
  • 13. Tell EVERYON You ever met!Consider posting your video on your blog, website, MySpace page, and so on. Then announce it to your family and friends, your fellow writers, and your readers. Invite them to link to or even post your video on their blogs and websites. Encourage them to share the link on e-mail loops, bulletin boards, and via private e-mails.
  • 14. Keep in mind…• Copyright laws are real and they are important! Don’t use your fave pop tune without getting permission first.• Don’t use every single digital video option (set things on fire, fade in and out, flash things in rainbow strobe).• Proof read, have friends proof read and then proof read again!
  • 15. An example of visual advocacy
  • 16. An example of visual advocacy