TERMINALFOUR t44u 2010 - Approaches to the Mobile Web

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TERMINALFOUR t44u 2010 - Approaches to the Mobile Web

  1. 1. TERMINALFOUR Mobile Roadmap Piero tintorit44u User & Partner Conference 2010
  2. 2. Mobile IS the next big thingt44u User & Partner Conference 2010 2
  3. 3. Device Statisticst44u User & Partner Conference 2010 3
  4. 4. Mobile web bigger than Desktop by 2015t44u User & Partner Conference 2010 4
  5. 5. Approaches • Your standard website on Mobile • Live Mobile Sites • Mobile Apps • Location Servicest44u User & Partner Conference 2010 5
  6. 6. Approaches • Your standard website on Mobile • Live Mobile Sites • Mobile Apps • Location Servicest44u User & Partner Conference 2010 6
  7. 7. Approaches • Your standard website on Mobile • Live Mobile Sites • Mobile Apps • Location Servicest44u User & Partner Conference 2010 7
  8. 8. Approaches • Your standard website on Mobile • Live Mobile Sites • Mobile Apps • Location Servicest44u User & Partner Conference 2010 8
  9. 9. TERMINALFOUR’s View We should remain platform independent: – Support all leading Mobile App Platforms – Publish any content to Mobile Apps (HTML or XML) – Support live Mobile Web Publishingt44u User & Partner Conference 2010 9
  10. 10. • So what can you do now (even with 6.X)… Live Mobile Sitest44u User & Partner Conference 2010 10
  11. 11. • So what can you do now (even with 6.X)… Live Mobile Sitest44u User & Partner Conference 2010 11
  12. 12. Key user controls supported using Jscript / CSS3t44u User & Partner Conference 2010 12
  13. 13. • So what can you do now (even with 6.X)… Smart Phone Appst44u User & Partner Conference 2010 13
  14. 14. Conclusion • Decide what platforms you wish to support? – Target demographic – Target geographies • Live Website or App – On-line or off-line content – System Integration required? (platforms such as CampusM or Nomad Mobile Guides) • Start small, revise frequently • All your Mobile content can be managed in TERMINALFOUR Site Manager and delivered to mobile…. Apps or live sitest44u User & Partner Conference 2010 14

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