YouTube & Video Marketing Panel

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Building Your Business Through You Tube and Video Marketing!

An All-Sta Panel Including:

Jay Berkowitz, Founder and CEO of of Ten Golden Rules

J.B. Glossinger, MBA, Ph.D.,
Internationally known Speaker, Author, Coach and Consultant.

Share Ross, Owner
Video Rockstar University

Jennifer Seremetis, Producer and Owner
Plum Productions

More in: Business , Technology
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  • 1. Lights! Camera! Customers! Jay Berkowitz Jennifer Seremetis JB Glossinger Share Ross Plum Productions Morning Coach Video Rockstar University
  • 2. Jay Berkowitz • Author of The Ten Golden Rules of Online Marketing, now in its fourth printing, and 2 new eBooks • Keynote presenter at conferences such as Inc 500, eBay Live, Ad-Tech, and Affiliate Summit • A featured expert for the Wall Street Journal and FOX News, and he developed the University of San Francisco Internet Marketing Course. • His company, Ten Golden Rules, is an internet marketing agency; they help companies generate business from search marketing and social media.
  • 3. Video! • Video Opportunity Gap • Better than the Super Bowl • Video and SEO • A Million $ Tennis Trainer • Conversion @Jay Berkowitz
  • 4. This study surveyed over 3000 marketers with the goal of understanding how they are using social media to grow and promote their businesses.
  • 5. Video only used by 56% of marketers
  • 6. YouTube is the #2 Search Engine
  • 7. YouTube is the #3 Website
  • 8. 1 Billion Viewers Billion Hours Viewed 300 Hours of Video Uploaded each Minute!
  • 9. Video Search Engine Optimization
  • 10.
  • 11. YouTube traffic with „come to our website‟ for more free video training
  • 12.
  • 13. Conversion Testing
  • 14. The Winner! 15.29% Conversion Rate
  • 15. Video! • Calendarize your production • Create a YouTube channel • „How to‟ video, keyword video, product demonstration • Optimize for Video SEO • “Come to our site for more video/training/information”… • Conversion testing using video @Jay Berkowitz
  • 16. JB Glossinger Morning Coach… • J.B. Glossinger, MBA, Ph.D., is an internationally known speaker, author, coach and consultant. • Master of human potential • From selling jumbo jets to starting his own companies, the Alive Foundation,, and, the world’s first kaizen business-improvement system. • J.B.’s energizing podcast reached number one in the iTunes Health category and has been rated among the top 20 in the world. • He currently has more than 100,000 people following his different social media accounts
  • 17. Video &
  • 18. Branding • Personal and Business - Watermarks
  • 19. Credibility/Authority
  • 20. List Building
  • 21. Community • Youtube is a social community
  • 22. Testimonials
  • 23. Search Engine Optimization
  • 24. Everyone Is Media
  • 25. Production • Video Quality Important - Audio Critical
  • 26. Test & Have Fun
  • 27. Share Ross Video Rockstar University