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Making Social Media Make Money<br />Ethical Strategies to Build Your Business and Personal Brand <br />through Facebook, Y...
Recent MediaWall Street Journal<br />
Recent MediaFOX Business TV<br />
.Org<br />Online Networking Community<br />
What is Social Media?<br />“Technology enables individuals to express themselves, share and (re)connect”<br />
Blog<br />
Get your own free Blog (website)<br />Blog<br />
WordPress Blog >> Domain<br />
Bill Marriot’s Blog<br />
Read blogs on your phone (RSS)<br />
Facebook passes Yahoo, now 500 Million Users<br />
EzineArticles great Facebook ‘fan’ page<br />
Facebook ‘like’ button on Levis.com<br />
S-Commerce – Best Buy Selling from Facebook<br />
Social Gaming – Farmville<br />Zygna $Billion ++ Valuation!<br />Zygna - $40 Million<br />
Facebook Advertising = narrow targeting<br />
LinkedIn – My 1,300 connections have 400,000 connections!<br />
LinkedIn Answers – Help People!<br />
You Tube: Launched in Dec. 2005<br />
Personal Brand Building - Gary Vaynerchuk has built a well known internet brand<br />
Product DemonstrationBlendtec has had over 100 Million views!<br />
Twitter  -  What it is<br />Most recent tweet<br />Personal Information<br />Stats<br />Past tweets<br />Other Twitter use...
Follow people in your area TwitterGrader.com<br />
TweetDeck – sort your tweets <br />
The Three E’s of Social Media - Educate<br />
The Three E’s - Entertain<br />
The Three E’s - Engage www.Twitter.com/Iconic88<br />
Location Based Networking - FourSquare<br />
Daily Deals<br />GrouponAnnounces  $1.35 Billion Valuation Round<br />
Jeff Walker<br />The Guru’s Guru “Info Product Marketing”<br />
Social Media – Pick 1 <br />Blog<br /><ul><li>Easy ‘Websites’
Build a Personal brand
#3 website
Create your own channel
Business Connections
Facebook Pages for Business
140 character updates
Simple connections & news</li></li></ul><li>What is TenGoldenRules.com?               New Program Launch Strategy<br />
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Making social media make money boca executive

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Jay Berkowitz, author and keynote speaker, presented “Making Social Media Make Money” at the Boca Raton Executive Club. Mr. Berkowitz explained how to make money using social media.

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Transcript of "Making social media make money boca executive"

  1. 1. Making Social Media Make Money<br />Ethical Strategies to Build Your Business and Personal Brand <br />through Facebook, YouTube, Twitter and Beyond<br />Jay Berkowitz www.TenGoldenRules.com 561-620-9121<br />Jay@TenGoldenRules.com<br />
  2. 2.
  3. 3. Recent MediaWall Street Journal<br />
  4. 4. Recent MediaFOX Business TV<br />
  5. 5. .Org<br />Online Networking Community<br />
  6. 6. What is Social Media?<br />“Technology enables individuals to express themselves, share and (re)connect”<br />
  7. 7. Blog<br />
  8. 8. Get your own free Blog (website)<br />Blog<br />
  9. 9. WordPress Blog >> Domain<br />
  10. 10. Bill Marriot’s Blog<br />
  11. 11. Read blogs on your phone (RSS)<br />
  12. 12. Facebook passes Yahoo, now 500 Million Users<br />
  13. 13. EzineArticles great Facebook ‘fan’ page<br />
  14. 14. Facebook ‘like’ button on Levis.com<br />
  15. 15. S-Commerce – Best Buy Selling from Facebook<br />
  16. 16. Social Gaming – Farmville<br />Zygna $Billion ++ Valuation!<br />Zygna - $40 Million<br />
  17. 17. Facebook Advertising = narrow targeting<br />
  18. 18. LinkedIn – My 1,300 connections have 400,000 connections!<br />
  19. 19. LinkedIn Answers – Help People!<br />
  20. 20. You Tube: Launched in Dec. 2005<br />
  21. 21. Personal Brand Building - Gary Vaynerchuk has built a well known internet brand<br />
  22. 22. Product DemonstrationBlendtec has had over 100 Million views!<br />
  23. 23. Twitter - What it is<br />Most recent tweet<br />Personal Information<br />Stats<br />Past tweets<br />Other Twitter users this member is following<br />
  24. 24. Follow people in your area TwitterGrader.com<br />
  25. 25. TweetDeck – sort your tweets <br />
  26. 26. The Three E’s of Social Media - Educate<br />
  27. 27. The Three E’s - Entertain<br />
  28. 28. The Three E’s - Engage www.Twitter.com/Iconic88<br />
  29. 29. Location Based Networking - FourSquare<br />
  30. 30. Daily Deals<br />GrouponAnnounces $1.35 Billion Valuation Round<br />
  31. 31. Jeff Walker<br />The Guru’s Guru “Info Product Marketing”<br />
  32. 32. Social Media – Pick 1 <br />Blog<br /><ul><li>Easy ‘Websites’
  33. 33. Build a Personal brand
  34. 34. #3 website
  35. 35. Create your own channel
  36. 36. Business Connections
  37. 37. Facebook Pages for Business
  38. 38. 140 character updates
  39. 39. Simple connections & news</li></li></ul><li>What is TenGoldenRules.com? New Program Launch Strategy<br />
  40. 40. What is TenGoldenRules.com? Search Engine Marketing<br />
  41. 41. What is TenGoldenRules.com?Landing Pages & Conversion <br />
  42. 42. What is TenGoldenRules.com? Social Media<br />
  43. 43. What is TenGoldenRules.com?Video<br />
  44. 44. .Org<br />
  45. 45. Making Social Media Make Money<br /><ul><li>Try 1 thing!
  46. 46. Be my friend! Linked In, Twitter @jayberkowitz
  47. 47. Consulting, Speaking Opportunities
  48. 48. Q&A</li></ul>Jay Berkowitz www.TenGoldenRules.com 561-620-9121<br />Jay@TenGoldenRules.com<br />
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