• Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
Making Money With Social Media Jay Berkowitz
 

Making Money With Social Media Jay Berkowitz

on

  • 2,662 views

"Making Social Media Make Money "...

"Making Social Media Make Money "
This presentation will share Ten Ethical Strategies to generate revenue through blogs, podcasts, YouTube, Facebook and Twitter.
Learn how one company generated over $6,000,000 through Twitter, how another company generates millions of dollars selling one product each day through Social Media and how a blender manufacturer increased sales over 700%!
Best practices for YouTube videos, winning Facebook Fan Pages, Location based Networking with FourSquare and GoWalla. What is S-Commerce? How to use WeFollow and TwitterGrader to generate a valuable Social Media Audience. Learn how an individual blogger pulls in over $1,000,000. Discover the Three E's of Social Media. Communities and Facebook Applications and iPhone Applications.

Statistics

Views

Total Views
2,662
Views on SlideShare
2,626
Embed Views
36

Actions

Likes
1
Downloads
37
Comments
0

2 Embeds 36

http://presentations.tengoldenrules.com 29
http://www.slideshare.net 7

Accessibility

Categories

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

    Making Money With Social Media Jay Berkowitz Making Money With Social Media Jay Berkowitz Presentation Transcript

    • Making Social Media Make Money Ten Ethical Strategies to Generate Revenue through Blogs, Podcasts, YouTube, Facebook and Twitter Jay Berkowitz www.TenGoldenRules.com 561-620-9121
    • Making Social Media Make Money Objectives
      • Blogging. Podcasting. Twitter. YouTube. What sites and technologies are important?
      • Business applications to deliver bottom line profitability.
      • Where are prospects hanging out, which sites are important to them?
      • How to build and nurture a personal brand
      • How to monetize blogs, podcasts and social networks
    •  
    •  
    • Free Networking and Training for Marketers .Org
    • Recent Media Wall Street Journal
    • Recent Media FOX TV
    • Strategy #1 - Make Lots of Friends!
    • Strategy #1 - Make Lots of Friends!
    • Help People! (answer questions on LinkedIn Twitter and Facebook)
    • Follow people with Common Interests WeFollow.com search by topic (tag)
    • Follow people with Common Interests TwitterGrader.com (find local Twitterers)
      • Friends = a network of opportunity
      • Follow those with common interests
      • Help People
      • Recognize comments on your Blog/Twitter and Interact
      • How do you build friends?
      #1 Make Lots of Friends!
    • Strategy #2 S-Commerce
    • ‘ Sweet Seeds for Haiti campaign Farmville players raised $500k to provide lunches.’ Zynga Chief Executive Mark Pincus Strategy #2 S-Commerce
    • Strategy #2 FourSquare (GoWalla) What’s Next? Location Based Networking
    • Strategy #2 S-Commerce
      • Facebook eCommerce
      • Farmville Sweet Seeds for Haiti
      • FourSquare (GoWalla)
      • S-Commerce Examples you can share?
    • Great Content Strategy #3 - Great Content Geekcast.FM “That Affiliate Thing”
    • Strategy #3 - Great Content 10 Golden Rules Podcast
    • Strategy #3 - Great Content ShoeMoney made almost $1,000,000 last year – provide real value not just news
    • Strategy #3 - Great Content ABestWeb Forum
    • Great Content Strategy #3 - Great Content can be sold JamesMartell.com
    • Strategy #3 Great Content
      • Builds Links
      • Builds Subscriptions
      • Podcasts: That “Affiliate Thing”
      • Blogs: ShoeMoney, Zak Johnson, ReveNews
      • ABestWeb Forum
      • Your favorite content = revenue example?
    • Strategy #4 Content Monetization Perez Hilton makes over $110,000 per month
    • Technorati State of the Blogosphere Report
      • Blogs: 77.7 million unique visitors in the US
      • 77% of active Internet users read blogs
      • Blogs with 100,000 + unique visitors a month earn an average of $75,000
      • Jason Kottke quit his job to blog full-time and asked his readers to become "micropatrons" at a suggested rate of $30. He received $39,900 from 1,450 people
    • Strategy #4 Content Monetization Google AdSense is the best way to start monetizing a Blog
    • Strategy #4 Content Monetization Affiliate Banners
    • Strategy #4 Content Monetization Information Products – sell downloads
    • Strategy #4 Content Monetization IZEA Pay Per Post – Must Disclose Sponsor
    • Strategy #4 Content Monetization IZEA Pay Per Tweet – Must Disclose
    • Strategy #4 Content Monetization GoToMeeting Free 45 day trial “Golden”
    • Strategy #4 Content Monetization AdWords / Affiliate / Banner
      • AdSense
      • Affiliate Banners and Links
      • Direct Ad Sales
      • Sell Info Products
      • Pay Per Post/Tweet
      • How do You monetize?
    • Strategy #5 Micro Selling Woot.com sells 1 product per day
    • Strategy #5 Micro Selling @DellOutlet has sold over $6,000,000
    • @MissionPie – sales +20%
      • @MissionPie Pssst! Hey you! Yeah, I'm talking to you! Keep this is on the down low, but we'll have STRAWBERRY RHUBARB later today!!!
      • 8:10 AM May 2nd
    • The Three E’s of Social Media - Educate
    • The Three E’s - Entertain
    • The Three E’s - Engage www.Twitter.com/Iconic88
    • Strategy #5 Micro Selling
      • Twitter
      • RSS Feeds
      • 12 Seconds, Qik, Ustream.tv
      • The 3 E’s of Social Media, Educate, Entertain, Engage
    •  
    •  
    • Strategy #6 Video – Only 41% of your competitors are using Video!
    • Strategy #6 Video! Gary Vaynerchuk’s WineLibrary.tv
    • Best Practices – Entertain, Great Music, Celebrities, Spoofs
    • Best Practices: Product Demo and How-to Videos – Charles Smith Pottery
    • Strategy #6 Video
      • Huge opportunity gap!
      • Entertain, engage, consistent
      • Product Demo, How-tos
    • Strategy #7 Customer Service as the new Marketing
    • Strategy #7 Customer Service as the new Marketing
    • Develop a Plan for Monitoring What is being said about the Company, Brand & Executives
    • Search.Twitter.com – What is being said right now?
    • Technorati Blog Search
    • Radian 6 – Social Media Monitor
    • Strategy #7 Customer Service as the New Marketing
      • Alerts, Search.Twitter,
      • Blog Search, Radian 6, Thoora
      • “ Be Genuine. Be Transparent. Experiment” @RichardatDell
    • Strategy #8 App-etizers Facebook Open Architecture leads to traffic
    • Zygna’s Facebooks Apps over $40 Million
    • The Pope’s new Facebook App
    • Over 1 Billion iPhone App Downloads
    • $1 Million worth of Fart Sounds
    • Strategy #8 App-etizers
      • Make it easier to use Social
      • Make it easier to get your content
      • Make it fun!
    • Strategy #9 - Promote your Product or Services. Free eBook with no email requirement
    • Shel Holtz and Neville Hobson Social Media and PR Promote your Product or Services – For Immediate Release Podcast
    • Promote your Product or Services – Author used a free podcast to generate a Book Deal
    • Free Ten Golden Rules Podcast builds Thought Leadership and Consulting Clients
    • Strategy #9 Promote your Product
      • Free Content
      • Stair Stepping
      • Active Engagement
    • Strategy #10 Create a Community .Org
    • .org
    • .org
    • .org
    • Strategy #10 Create a Community Threadless community designs and chooses shirts
    • Strategy #10 Create a Community WebMasterWorld = Paid Search Membership Site
    • Strategy #10 Create a Community FlyerTalk for Frequent Flyers
    • Strategy #10 Create a Community
      • Free or Paid
      • Find a Niche
      • NING
    • Making Social Media Make Money
      • Make Lots of Friends
      • S-Commerce
      • Great Content
      • Blog Monetization
      • Micro Selling
      • Video
      • Customer Service as New Marketing
      • App-etizers
      • Promote Your Product
      • Create a Community
    • What is TenGoldenRules?
    • What is TenGoldenRules.com? Social Media
    • What is TenGoldenRules.com? Social Media
    • What is TenGoldenRules.com? Blogs
    • What is TenGoldenRules.com? Video
    • What is TenGoldenRules.com? Search Engine Marketing
    • What is TenGoldenRules.com? Landing Pages & Conversion
    • What is TenGoldenRules.com? Viral Marketing
    • What is TenGoldenRules.com? Affiliate Program Management
    • What is TenGoldenRules.com? eNewsletters
    • What is TenGoldenRules.com? New Program Launch Strategy
    •  
      • Try 1 thing today!
      • Please ‘pay-it-forward’
              • Join the Conversation! Podcast call 206-888-6606
              • Be my friend! Linked In, Twitter @jayberkowitz
              • Speaking Opportunities
              • Consulting, Search, Conversion, Affiliate
        • http://presentations.tengoldenrules.com
      • f/u
      • Q&A
      Making Social Media Make Money Ten Ethical Strategies to Generate Revenue through Blogs, Podcasts YouTube, Facebook and Twitter Jay Berkowitz www.TenGoldenRules.com 561-620-9121 [email_address]