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Open Source eCommerce by ten24 Web Solutions
Greg Moser
●   Reside in San Diego, Ca
●   Application Developer @ ten24 Web Solutions
●   Primary Developer on Slatwall eCommerce
●   Developing w/Mura for 4 years
●   10 Years eCommerce Management
●   Free Time Surfing, Fishing & Music
●   Custom Development            ●   Mura CMS
●   UI Design                     ●   Slatwall eCommerce
●   Content Marketing             ●   send24 Email Marketing
●   Managed & Supported Hosting
●   Web Engineering
The Old Presentation (features)                                     MuraCon
Products                          Orders                            August, 2011
Product Types                     Multiple Fulfillment & Payments
Brands                            Shipping Control                  Roadmap
Option Groups                     Vendor Management
Easy Image Management                                               Vendor Management
                                  Wholesale Management              Inventory Management
Inventory Management              Multiple Payments
Automated Billing                                                   Wholesale Management
Return Orders                                                       Automated Billing
Account Pricing                                                     Return Orders
Promotion Engine                                                    Account Pricing
Download Products                                                   Promotion Engine
Subscription Products                                               New UI
Product Reviews
                                  Customization                     Multiple Payments
                                  Setting Hierarchy                 Download Products
                                  Integrate with POS                Subscription Products
Accounts                          Integrate with ERP                Product Reviews
Syncs with Mura & Other systems   Integrate with Accounting         Saving Payments
                                  Payment Gateway Setup
Saving Payments
                                  Shipping Integration Setup
                                                                    cfObjective
                                                                    May, 2012
The Old Presentation (features)                                        MuraCon
Products                               Orders                          August, 2011
Product Types Multi-Currency Support Multiple Fulfillment & Payments
Brands                                 Shipping Control                cfObjective
Option Groups                          Vendor Management               May, 2012
Easy Image Management                  Wholesale Management
Inventory Management                   Multiple Payments               Roadmap
Automated Billing                                                      Multi-Currency Support
Return Orders         Rounding Rules
                      Country Configuration                            Term Accounts
Account Pricing                                                        Affiliate Management
Promotion Engine      Shipping Rate Shopping
                      Content Access Products                          Gift Registry
Download Products                                                      POS System
Subscription Products Scheduled Task Manager                           Mobile App
Product Reviews       Email Utility
                      LOTS MORE!                                       Reporting Services
                                       Customization                   Ad-Network Integration
                                       Setting Hierarchy
                                       Integrate with POS
Accounts                               Integrate with ERP
Syncs with Mura & Other systems        Integrate with Accounting
Saving Payments                        Payment Gateway Setup
Term Accounts                          Shipping Integration Setup
New Presentation Goals
●   Slatwall is not designed to be a turn-key solution (ish)
●   Slatwall isn't a “shopping cart”
●   Open Source is good & Enterprise support is better
●   Lets highlight a few key differentiators and why they are
    so important.
●   Lets showcase some site diversity
●   What do you want to see?
Not a Turn-Key Solution
●   Slatwall has TONS of flexibility which is GREAT!
●   However, you need to configure with a plan.
●   If your first attempt at eCommerce evaluate needs.
●   We build 90% so that you can focus on the 10%
●   We focus on more in-depth business requirements.
●   Typically we are the second or third product a business
    ends up on. (and hopefully the last)
Slatwall isn't a 'Shopping Cart'



                                           ●   Manage Product Catalogs
                                           ●   Move Inventory around your business
●   Great for LOTS of businesses.
                                           ●   Operate multiple Brick & Mortar + Online
●   Adjust your business rules to fit
    software.                              ●   Transactional Inventory & Accounting
●   Developed By Developers with limited   ●   Start to Finish product lifecycle
    business understanding.
                                           ●   Subscription Management
●   Designed to Show Products, and take
    orders... thats most of it             ●   Payless Ordering
Open Source is Good, Enterprise
Support is Better, Both is Best!
●   Open Source                ●   Easy to take with you or change
                                   provider.
                               ●   Better Bug Resolutions
                               ●   Faster Development Time
                               ●   More Developer-Centric



●   Enterprise (proprietary)   ●   More Robust Feature Set
                               ●   Support Agreements
                               ●   Customizable to fit business needs
                               ●   Packaged Products
Important Administrative Highlights
●   Ease of Use for Administration
●   How we integrate with Mura
●   Extendability of Objects with Attribute Sets
●   Customer Service Tools
●   Transactional Inventory, why is it important
●   The Importance of the accounting principles
●   Taxes, Shipping, Discounts and every other way you get
    money
●   Integrations, and how they work
Important Front-end Highlights
●   Out of the Box, Sell! - Allegiance
●   Product Customization - ShirtVana
●   Multiple Warehouses - Hyabusa
●   Independent Development - SuperSec
●   Integrated POS - Nytro
●   Selling Contect - ESG
●   Selling Subscriptions - RainToday
●   Highlight the new frontend features
Where are we going from here?
●   POS
●   Multi-site support
●   Vendor Utilities
●   Data Utilities
●   Reporting and Business Intelligence
●   New Frontend
How to Get Involved
●   Visit out Site ( http://www.getslatwall.com )
●   View Documentation ( http://docs.getslatwall.com )
●   Get Involved in the Google Group (http://groups.google.com/groups/slatwall)
●   Contribute Code / Docs ( http://www.github.com/ten24/Slatwall )
●   Write a Feature Spec
●   Contact ten24 ( http://www.ten24web.com )
●   Contact me Directly:
     Greg Moser
     greg.moser@ten24web.com
     Twitter: gregmoser1
     Skype: gregmoser1

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Slatwall eCommerce Presentation from MuraCon 2012

  • 1. Open Source eCommerce by ten24 Web Solutions
  • 2. Greg Moser ● Reside in San Diego, Ca ● Application Developer @ ten24 Web Solutions ● Primary Developer on Slatwall eCommerce ● Developing w/Mura for 4 years ● 10 Years eCommerce Management ● Free Time Surfing, Fishing & Music
  • 3. Custom Development ● Mura CMS ● UI Design ● Slatwall eCommerce ● Content Marketing ● send24 Email Marketing ● Managed & Supported Hosting ● Web Engineering
  • 4. The Old Presentation (features) MuraCon Products Orders August, 2011 Product Types Multiple Fulfillment & Payments Brands Shipping Control Roadmap Option Groups Vendor Management Easy Image Management Vendor Management Wholesale Management Inventory Management Inventory Management Multiple Payments Automated Billing Wholesale Management Return Orders Automated Billing Account Pricing Return Orders Promotion Engine Account Pricing Download Products Promotion Engine Subscription Products New UI Product Reviews Customization Multiple Payments Setting Hierarchy Download Products Integrate with POS Subscription Products Accounts Integrate with ERP Product Reviews Syncs with Mura & Other systems Integrate with Accounting Saving Payments Payment Gateway Setup Saving Payments Shipping Integration Setup cfObjective May, 2012
  • 5. The Old Presentation (features) MuraCon Products Orders August, 2011 Product Types Multi-Currency Support Multiple Fulfillment & Payments Brands Shipping Control cfObjective Option Groups Vendor Management May, 2012 Easy Image Management Wholesale Management Inventory Management Multiple Payments Roadmap Automated Billing Multi-Currency Support Return Orders Rounding Rules Country Configuration Term Accounts Account Pricing Affiliate Management Promotion Engine Shipping Rate Shopping Content Access Products Gift Registry Download Products POS System Subscription Products Scheduled Task Manager Mobile App Product Reviews Email Utility LOTS MORE! Reporting Services Customization Ad-Network Integration Setting Hierarchy Integrate with POS Accounts Integrate with ERP Syncs with Mura & Other systems Integrate with Accounting Saving Payments Payment Gateway Setup Term Accounts Shipping Integration Setup
  • 6. New Presentation Goals ● Slatwall is not designed to be a turn-key solution (ish) ● Slatwall isn't a “shopping cart” ● Open Source is good & Enterprise support is better ● Lets highlight a few key differentiators and why they are so important. ● Lets showcase some site diversity ● What do you want to see?
  • 7. Not a Turn-Key Solution ● Slatwall has TONS of flexibility which is GREAT! ● However, you need to configure with a plan. ● If your first attempt at eCommerce evaluate needs. ● We build 90% so that you can focus on the 10% ● We focus on more in-depth business requirements. ● Typically we are the second or third product a business ends up on. (and hopefully the last)
  • 8. Slatwall isn't a 'Shopping Cart' ● Manage Product Catalogs ● Move Inventory around your business ● Great for LOTS of businesses. ● Operate multiple Brick & Mortar + Online ● Adjust your business rules to fit software. ● Transactional Inventory & Accounting ● Developed By Developers with limited ● Start to Finish product lifecycle business understanding. ● Subscription Management ● Designed to Show Products, and take orders... thats most of it ● Payless Ordering
  • 9. Open Source is Good, Enterprise Support is Better, Both is Best! ● Open Source ● Easy to take with you or change provider. ● Better Bug Resolutions ● Faster Development Time ● More Developer-Centric ● Enterprise (proprietary) ● More Robust Feature Set ● Support Agreements ● Customizable to fit business needs ● Packaged Products
  • 10. Important Administrative Highlights ● Ease of Use for Administration ● How we integrate with Mura ● Extendability of Objects with Attribute Sets ● Customer Service Tools ● Transactional Inventory, why is it important ● The Importance of the accounting principles ● Taxes, Shipping, Discounts and every other way you get money ● Integrations, and how they work
  • 11. Important Front-end Highlights ● Out of the Box, Sell! - Allegiance ● Product Customization - ShirtVana ● Multiple Warehouses - Hyabusa ● Independent Development - SuperSec ● Integrated POS - Nytro ● Selling Contect - ESG ● Selling Subscriptions - RainToday ● Highlight the new frontend features
  • 12. Where are we going from here? ● POS ● Multi-site support ● Vendor Utilities ● Data Utilities ● Reporting and Business Intelligence ● New Frontend
  • 13. How to Get Involved ● Visit out Site ( http://www.getslatwall.com ) ● View Documentation ( http://docs.getslatwall.com ) ● Get Involved in the Google Group (http://groups.google.com/groups/slatwall) ● Contribute Code / Docs ( http://www.github.com/ten24/Slatwall ) ● Write a Feature Spec ● Contact ten24 ( http://www.ten24web.com ) ● Contact me Directly: Greg Moser greg.moser@ten24web.com Twitter: gregmoser1 Skype: gregmoser1

Editor's Notes

  1. - Started w/Mura AND Coldfusion only 4 years ago
  2. - First presentation, August last year at MuraCon. - Very well received, and a great intro to SW - A bunch of cool featuresAs you can imagine the presentations got a lot more difficult as the months went on.
  3. - First presentation, August last year at MuraCon. - Very well received, and a great intro to SW - A bunch of cool featuresAs you can imagine the presentations got a lot more difficult as the months went on.
  4. Webflip startup