Our experience to start a startup

Loading...

Flash Player 9 (or above) is needed to view presentations.
We have detected that you do not have it on your computer. To install it, go here.

0 comments

Post a comment

    Post a comment
    Embed Video
    Edit your comment Cancel

    5 Favorites

    Our experience to start a startup - Presentation Transcript

    1. 2008/10/21 馮彥文
    2. About Me
      • 馮彥文 a.k.a Tempo
        • Twitter: tempofeng
        • Blog: run, tempo, run (google: tempo)
        • Liquable Inc: [email_address]
      • 活動
        • Happyweb: http://happyweb.tw
        • Java User Group: http://www.javaworld.com.tw
    3. 技術創業 的經驗分享
    4.  
    5.  
    6.  
    7.  
    8.  
    9.  
    10. 我們的經驗
      • Willmobile
        • Mobile, Java, .NET C#
      • Liquable
        • Flash/Flex, GWT, Java
      • Hosting
        • Mygamespocket.com
        • Diggirl.net
        • Dinbendon.net
        • Kekeke.cc
    11. 我們所學到的事 ( 創業 )
      • 找到合適的 Ideas
      • 控制 Burn rate
      • 公司營運
    12. 我們所學到的事 ( 開發 )
      • Planning, Process
      • Tools
      • Platform, Framework
      • Scalability
      • Hosting
      • Bandwidth
    13. 為何要創業 ?
    14. Why to not not start a startup? - Paul Graham
    15. Why to start a startup in a bad economy? – Paul Graham
    16. “ Never forget how lucky you are. (born at the beginning of network era )” - Matt Mullenweg
    17. 技術創業 及早創業
    18. Willmobile
    19. Aware of Context
      • 每個公司都有不同的時空背景
      • 每個公司成功或是失敗前的經驗最為寶貴
    20. “ Looking in winners is hard to find their patterns, but losers have” – Michael Arrington
    21. What’s willmobile?
    22. 為何創業 ?
      • 背景
        • tempo: mobile ID, Techstock Venture, 寶碩財務科技
        • cjin: 摩根大通銀行 , 中信證券 , 華碩
      • 原因
        • 手機進步飛快
          • MIDP 2.0: Nokia 6600
    23. 商業模式
      • 獲利
        • 每人每月 200 元 ( 需要扣除通路費用 )
      • 支出
        • 員工薪資 : 20 萬 / 月 ~30 萬 / 月
        • 交易所資訊源 : 23.5 萬 / 月
        • 辦公室 : 3 萬 / 月 ~5 萬 / 月
        • 機房與網路 : 3 萬 / 月
    24. 2004~2005 年 約 200~300 個客戶
    25. 瀕臨倒閉 Orz
    26. Loser’s Patterns
    27. 投資 ? 融資 ?
    28. 不救急 , 不救窮
    29. 預算 ?
    30. 將 固定支出 降到最低
    31. 不計 利潤
    32. Passion?
    33. Passion does matter
    34. Suggestion?
    35. Make it free?
    36. Turning point
      • 與券商合作 (2005/09)
        • 透過正確的管道
        • 注意行銷通路的流暢
    37. What did we do?
    38. We were just lucky !!!
    39. Now
    40. 創業
    41. 所追求的成功是 ?
    42. Ideas
    43. 為何無名小站 這麼大 ?
    44. 數位相機
    45. 細節->聯想
    46. Think big, but not too big
    47. 最多有多少人會用我的產品 ?
    48. Passion Matters
    49. 數位家庭 ?
    50. 產品特色 ?
    51. 用一句話寫下你的 idea
    52. Gamelet aims to become the Youtube for multi-player gaming platform that provides free hosting/bandwidth and eliminates the need for server programming to developers so that they can turn any innovative game design into a multi-player game instantly.
    53. 用一句話寫下競爭者的 idea
    54. 客觀比較
    55. 面對自己的 競爭者
    56. 市場 ?
    57. New Market (Mike Arrington)
      • Create new market
        • Digg, Del.icio.us
      • Destroy existing market
        • Skype
      • Remove frictions
        • Youtube
    58. Illegal Content on Youtube
    59. Should I quit my job if I got $100 from adsense?
    60. Revenue Model?
    61. 廣告 vs 使用者付費
    62. 行動產業較容易收費 ?
    63. Global vs Local?
    64. 工具 vs 社群
    65. 大眾 vs 分眾
    66. 網站要做到即使只有 1 個人來 , 也要覺得有用 ,2 個人來 , 就覺得有趣 ,3 個人來 , 就能爆發魔力 - brecht
    67. 網站的內容可以跨越國界
      • Video
      • Music
      • Games
    68. 大眾 vs 企業 ?
    69. B2B: Avoid Middle Man
      • 行動產業
        • 電信業者 , 手機通路
        • iphone, gphone 會改變規則 ?
      • 財金 , 較傳統的產業
      • 中小企業
    70. Keep your mouth shut?
    71. “ Don't worry about people stealing your ideas. If your ideas are any good, you'll have to ran them down people's throats.” – Howard Aiken
    72. 網站量產 ?
    73. Be focus
    74. Burn rate
    75. 維持網站營運的最低限度
    76. Burn rate
      • 每月最低固定支出
        • 經營門檻
        • 個人 / 企業
        • 通路
          • 行動網路 , 金融 , …
    77. Operations
    78. Where to find Partners?
    79. 同學
    80. 參加競賽
    81. 資策會 創新育成計畫
    82. Demo Show
    83. TechCrunch 50
    84. 競賽需要不同的表達方式
      • 視覺化或是很容易感同身受的新應用情境
      • 強烈的使用前 / 使用後差別
      • Tonchidot: Sekai Camera
      • How to demo your startup?
    85. 專案 vs 產品
    86. 不要外包 完整專案
    87. 使用者的意見 ?
    88. “ the best entrepreneurs avoid this type of advice. Invent a new market.” - Micheal Arrington
    89. 開發
    90. 成立公司必備三種角色
      • Software Architect
        • 需要有人做重大決定 ( Founder )
      • DBA
        • 網站大部分的效能瓶頸都在 DB
      • Linux guy
        • 很多工具安裝在 linux 上較方便
    91. 技術創業
    92.  
    93. 不會程式設計 ? Learn !!
    94. What we use?
    95. Frameworks
      • Java solutions: Java SE, Java ME
      • Server : Java NIO, jetty
      • OR-Mapping: Hibernate
      • Presentation : Webwork, Struts
      • Glue: Spring Framework
      • RIA: GWT, Flash/Flex
    96. Development Tools
      • IDE
        • Eclipse
      • Build
        • Ant, Maven
      • Continuous Integration
        • CruiseControl, Contunuum
      • CVS, SVN
    97. Servers
      • Production Servers
        • OS: Fedora linux
        • DB: MySQL
          • Master-slave replication
        • App Servers
          • Apache -> mod_jk -> jetty 5.1.8
        • HA: Keepalived
    98. Co-locations
      • Co-locations
        • 數位通 , 速博 , 亞太 , 數位通
      • Bandwidth( 以前 )
        • ~2M 專線
        • 10M/2M Adsl * 6
      • Bandwidth
        • 台固 20M/20M 光纖
    99. Groupware
      • Tasks, Bug Tracking
        • Trac
      • Email, Calendar
        • Google app
      • Wiki
        • Moinmoin, Google app
    100. Planning,Process
    101. Be Agile
      • Systematic
        • Planning, Issue tracking, Unit test, Function test, Continuous Integration
      • Agile Methodology: XP, Scrum
        • Implement as much as you can
    102. Trac
      • Issue Tracking + SVN Repository
    103.  
    104.  
    105.  
    106. Continuum
      • Unit test + Functional test -> Continuous Integration
    107.  
    108. Tools
    109. Development Tools
      • 效率 , 效率 , 效率
      • Editing
        • Refactoring
        • Auto-complete / Move / Rename / High-Light / References
        • Unit test integration
      • Debugging
        • Load time / Editing on the Fly
    110. Testing Tools
      • Unit test
        • 不追求 100% Coverage
      • Continuous Integration
      • Stress test
        • jMeter, 手工程式
        • Jprofiler
    111. Monitoring Tools
      • Applications
        • Hibernate, 手工程式
      • Servers
        • Cacti, Nagios, Jconsole
        • Google Analytics
        • 手工程式 , log output
      • DB
        • phpMyAdmin, slow.log
    112. Platform,Framework
      • You need Software Architect !
      • 選最多人熟悉的 Framework
        • Where to ask questions/find answers?
      • 最多人用的 Framework
      • 或許不需要使用 Framework ?
        • Blog
        • PhpBB
        • Drupal
    113. Scalability
      • 確定該如何 scale up, 但不要做
        • You need Software Architect!
      • DB
        • Performance Monitoring
          • Slow-log
          • Explain
          • OR-Mapping tools : hibernate
        • Index
        • Query optimization
    114. Hosting
      • 中華電信光纖
        • 10M/2M, 13xx 元
        • 須綁約兩年 ( 送 3100 7-11 禮券 )
      • Incoming Load-Balanced
        • 多台 PC
        • 一 PC 多網卡
      • Multihomed Load Balancer
        • Abocom 2/4 WAN 寬頻負載平衡器
    115. Hosting
      • Amazon S3
        • http://www.amazon.com/gp/browse.html?node=16427261
      • Webamp
        • http://webamp.giga.net.tw/
      • Godaddy, Bluehost (US hosting)
        • Images, static files, …
        • Will be blocked
    116. Bandwidth
      • 網頁壓縮
        • Apache
      • 設定 HTTP Headers
        • last-modified
        • expires
        • cache-control
      • 分隔靜態與動態網頁
    117. Thank You
    118. photos
      • http://www.flickr.com/photos/stabilo-boss/93136022/
      • http://www.flickr.com/photos/adinges/346440131/
      • http://www.flickr.com/photos/stuckincustoms/185867379/
      • http://flickr.com/photos/penmachine/2634215969/

    + tempotempo, 2 years ago

    custom

    1758 views, 5 favs, 5 embeds more stats

    More info about this presentation

    © All Rights Reserved

    • Total Views 1758
      • 1299 on SlideShare
      • 459 from embeds
    • Comments 0
    • Favorites 5
    • Downloads 91
    Most viewed embeds
    • 428 views on http://www.pocketshark.com
    • 25 views on http://clay0529.blogspot.com
    • 4 views on http://pocketshark.com
    • 1 views on http://feeds.feedburner.com
    • 1 views on http://64.233.189.101

    more

    All embeds
    • 428 views on http://www.pocketshark.com
    • 25 views on http://clay0529.blogspot.com
    • 4 views on http://pocketshark.com
    • 1 views on http://feeds.feedburner.com
    • 1 views on http://64.233.189.101

    less

    Flagged as inappropriate Flag as inappropriate
    Flag as inappropriate

    Select your reason for flagging this presentation as inappropriate. If needed, use the feedback form to let us know more details.

    Cancel
    File a copyright complaint
    Having problems? Go to our helpdesk?

    Categories