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Pinterest tekera solutions
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Pinterest tekera solutions



Tekera offers a unique expertise in Wireless / Mobile Solutions, Web Solutions, Social Media Marketing (Facebook, Twitter, Linkedin, Pinterest), Rich Internet Applications, Corporate Trainings

Tekera offers a unique expertise in Wireless / Mobile Solutions, Web Solutions, Social Media Marketing (Facebook, Twitter, Linkedin, Pinterest), Rich Internet Applications, Corporate Trainings



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Pinterest tekera solutions Pinterest tekera solutions Presentation Transcript

  • for brands
  • Pinterest Joins Twitter And FacebookAs The Newest Self-ExpressionEngine -
  • What is it?Pinterest is a virtual pinboardwhich allows users to organize andshare beautiful and interestingcontent they find on the web.
  • What is it?(business edition)It’s a beautiful platform for storingand sharing your brand’s imageswhich helps drive traffic to yourcompany website or even help sellproducts
  • MissionPinterest’s goal is to connect everyone in the world throughthe things they find interesting.
  • Pinterest states;People use pinboards to plan their weddings, decorate theirhomes, and share their favorite recipes.
  • Users can followwhat’s relevant orinteresting to them, noteverything friendsshare
  • Users can also pin on the go
  • Hot for Brands?
  • More than 10 million unique pinners
  • Fastest Growth in Internet HistoryLaunched in 2010 Pinterest is the fastest growing website in the US. in all categories (except for services likeGoogle+ and Yahoo which have a user base)
  • Hot for Business? Pinterest is driving more traffic to brand sites than YouTube, LinkedIn and Google+ combined! (shareaholic) In the last 6 months ideeli.com saw %446 increase in traffic driven through pinterest
  • Sample Brand Profiles
  • Brand Profiles Companies from all industries, publishing to food/drink, automotive to clothing and others can share cool and inspiring images of all kinds. Pleasing graphics, goods, inspirational images or simply a wow effect could make a Pinteresting Brand for users worldwide. Think great products, inspirations, corporate and social responsibility
  • Mashable Think of mashable! now remove the long articles Shares gadgets, web humor, infographics, social media and much more
  • Mashable
  • Shopping Sites Shopping sites could easily integrate items to Pinterest and drive both traffic to their site and lead to purchase Take Etsy, an online handmade/vintage shopping site Brand profile already has over 40.000 followers Etsy shares purchasable items, gift ideas and inspirations Price tagged images are directly linked to purchase
  • Etsy
  • General Electric GE develops technologies that lead to better life Company shares inspiring images, incredible machines, appliances manufactured and even corporate projects like #whatworks
  • General Electric
  • Fashion Brands I think there are tremendous opportunities for Fashion brands with Pinterest An industry made of colors, fabric, inspiration, celebrity and trends seems like a perfect fit
  • Fashion Brands
  • University ProfilesImagine what it’d be like for students if they had thechance to take a detailed look at college life before theyapplied without having to signup for a campus tour
  • UCLA
  • Take aways Great potential for retailers Boost your brand image by sharing cool but relevant images If you have a catalogue this is one opportunity to digitize it Inspire people and generate a viral effect Generate lead, find out what’s interesting for users Never SPAM your followers Share what’s interesting and drive traffic to your website Pin, re-pin and like other users’ images that you find relevant Brands that only share own content are uninteresting Keep in mind, social network rules apply
  • Thank You - ‘Pinterest for Everyone’ For Pinterest for your brand – send your enquiry at pinterest@tekerasolutions.com pinterest.com/tekerasolutions | twitter.com/tekerasolutions | slideshare.net/tekerasolutions | linkedin.com/in/rimplesanchla | tekerasolutions.com