About Work Streams:
1.Web Analytics: Analyzing data from platforms like Omniture, Google Analytics and Intellitracker to assess various KPIs of client’s website and develop strategies to enhance website experience
2.Competitive pricing analytics: Analyzing complex pricing data of clients and their competitors and helping the clients build up competitive strategies
Strategic Marketing: Analyzing various competitor marketing strategies (promotions, offers, discounts etc.).
•Ability to contribute individually, and lead, manage or participate in cross-functional teams
•Sense of humor