Intellectual Property
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  • 1. Intellectual Property
  • 2.  
  • 3. <trademark>
    • marks that identify the source of goods
    • infringement=consumer confusion
  • 4. <strong marks>
    • fanciful:
    • arbitrary:
    • Suggestive:
  • 5. genericide
    • aspirin
    • crock pot
    • dry ice
    • escalator
    • laundromat
    • trampoline
    • zipper
  • 6. <dilution>
  • 7.  
  • 8. <copyright>
    • “ To promote the Progress of Science by securing for limited Times to Authors the exclusive Right to their Writings” Art. I §8 cl. 8
  • 9. <fair use>
    • purpose of use (commercial/non-commercial)
    • nature of work (creative/factual)
    • amount of the whole copied
    • economic effect
  • 10.  
  • 11. DMCA
    • safe harbor for online service providers (OSP)
      • notice and takedown
      • counter-notice
    • Viacom International, Inc. v. YouTube, LLC
      • “ identified more than 150,000 unauthorized clips of their copyrighted programming on YouTube that had been viewed an astounding 1.5 billion times.”
      • claim for damages: $1,000,000,000.00
  • 12. DMCA
    • anti-circumvention
    • de-css
    • 09 F9 11 02 9D 74 E3 5B D8 41 56 C5 63 56 88 C0
  • 13. <p2p> image courtesy http://www.flickr.com/photos/rocketraccoon/
  • 14. P2P litigation
    • Sony Betamax doctrine
    • Grokster
    • Capitol v. Thomas
    • Capitol v. Foster
    • “ making available”
  • 15.  
  • 16. <patent>
    • protects inventions
      • Ideas, not just expression
    • design: 14 years
    • utility: 20 years
    • no fair use exception
    • Gibson v. Activision/Guitar Hero: “1999 Gibson patent for technology related to virtual music performance”
  • 17. <patent troll>
  • 18.  
  • 19. <trade secret>
    • protect processes, recipes, business information, etc. not otherwise protected
      • must take effort to maintain secret (e.g., confidentiality & non-compete agreements)
      • must be discovered by improper means (espionage or breach of agreement)
  • 20.  
  • 21.