Advanced Social Media:Developing Your Strategyfor Desired ResultsDJ Chuang
[twitter] #nwlc12 [txt]                             949-243-7260         top social networks•   Facebook       • Tumblr / ...
[twitter] #nwlc12 [txt]    949-243-7260
[twitter] #nwlc12 [txt]                                                               949-243-7260                        ...
[twitter] #nwlc12 [txt]                                          949-243-7260    how much time ?•   average Facebook user ...
[twitter] #nwlc12 [txt]                              949-243-7260        95% of all activity       on a Facebook post     ...
[twitter] #nwlc12 [txt]    949-243-7260
[twitter] #nwlc12 [txt]                              949-243-7260     mapping out a strategy• who: key leaders• where: soc...
[twitter] #nwlc12 [txt]    949-243-7260
[twitter] #nwlc12 [txt]                              949-243-7260         content strategy• which platform(s)?• what? text...
go.wlmag.com/nwlc12timing
go.wlmag.com/nwlc12timing
[twitter] #nwlc12 [txt]                                          949-243-7260           timing your updates•   The best ti...
[twitter] #nwlc12 [txt]    949-243-7260
[twitter] #nwlc12 [txt]    949-243-7260
[twitter] #nwlc12 [txt]    949-243-7260
[twitter] #nwlc12 [txt]                  949-243-7260connectDJ Chuang<djchuang.com>[email] dj@wlmag.com[phone] 949-243-726...
Advanced Social Media @ NWLC 2012 KS
Advanced Social Media @ NWLC 2012 KS
Advanced Social Media @ NWLC 2012 KS
Advanced Social Media @ NWLC 2012 KS
Advanced Social Media @ NWLC 2012 KS
Advanced Social Media @ NWLC 2012 KS
Advanced Social Media @ NWLC 2012 KS
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Advanced Social Media @ NWLC 2012 KS

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  • http://www.ebizmba.com/articles/social-networking-websites\n\nhttp://www.jeffbullas.com/2012/04/23/48-significant-social-media-facts-figures-and-statistics465-plus-7-infographics/\n\nhttp://thesocialskinny.com/100-social-media-statistics-for-2012/\n\nhttp://thesocialskinny.com/100-more-social-media-statistics-for-2012/\n\n\n\n
  • http://www.technolog.msnbc.msn.com/technology/technolog/average-youtube-user-watches-five-hours-video-month-122572\nhttp://news.yahoo.com/study-average-person-spends-nearly-eight-hours-month-052806525.html\nhttp://www.faithvillage.com/blogpost/873e16240c63460dad9a23d40b32e34a/do_you_find_yourself_technology_time_wasting_do_these_4_things_now_and_change_that\n
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  • http://blog.kissmetrics.com/infographics/\n
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  • Transcript of "Advanced Social Media @ NWLC 2012 KS"

    1. 1. Advanced Social Media:Developing Your Strategyfor Desired ResultsDJ Chuang
    2. 2. [twitter] #nwlc12 [txt] 949-243-7260 top social networks• Facebook • Tumblr / WordPress• Twitter• Pinterest • YouTube• Google+• Instagram
    3. 3. [twitter] #nwlc12 [txt] 949-243-7260
    4. 4. [twitter] #nwlc12 [txt] 949-243-7260 Monthly Unique Visitors (in millions) 2012 YouTube 800 Facebook 750WordPress 329 Twitter 250 LinkedIn 110 Google+ 65 Tumblr 33 Pinterest 17.8 Instagram 10.2
    5. 5. [twitter] #nwlc12 [txt] 949-243-7260 how much time ?• average Facebook user = 17.94 minutes/day (+ 17.55 min/day for Facebook apps)• average YouTube user = 9.58 minutes/day• average visit on Twitter = 5.83 minutes/day• average time on Pinterest = 14.2 minutes
    6. 6. [twitter] #nwlc12 [txt] 949-243-7260 95% of all activity on a Facebook post in 22 hours92% of RTs and 97% of @ mentions on Twitter in the first hour
    7. 7. [twitter] #nwlc12 [txt] 949-243-7260
    8. 8. [twitter] #nwlc12 [txt] 949-243-7260 mapping out a strategy• who: key leaders• where: social networks• what: consistent flow of content• so what: social engagement
    9. 9. [twitter] #nwlc12 [txt] 949-243-7260
    10. 10. [twitter] #nwlc12 [txt] 949-243-7260 content strategy• which platform(s)?• what? text, image, audio, video• how often? frequency• when? timing• call to action• measuring and metrics
    11. 11. go.wlmag.com/nwlc12timing
    12. 12. go.wlmag.com/nwlc12timing
    13. 13. [twitter] #nwlc12 [txt] 949-243-7260 timing your updates• The best time to tweet is 5PM ET• 1 to 4 tweets per hour is ideal• best days to tweet are midweek and weekends• best day to share on Facebook is Saturday• best time to share on Facebook is Noon ET
    14. 14. [twitter] #nwlc12 [txt] 949-243-7260
    15. 15. [twitter] #nwlc12 [txt] 949-243-7260
    16. 16. [twitter] #nwlc12 [txt] 949-243-7260
    17. 17. [twitter] #nwlc12 [txt] 949-243-7260connectDJ Chuang<djchuang.com>[email] dj@wlmag.com[phone] 949-243-7260[twitter] @djchuangfacebook.com/djchuang

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