Building Digital Communities


Published on

A talk about building digital communities at a statewide meeting for district consultants and administrators of county library systems and district library centers in Pennsylvania.

  • Be the first to comment

  • Be the first to like this

No Downloads
Total views
On SlideShare
From Embeds
Number of Embeds
Embeds 0
No embeds

No notes for slide
  • Were all in it together
  • Sweat and tears, too.
  • Safe Night app MS Multi-point server story
  • On the topic of not reinventing the wheel… OITP conversations on how librarian keep up with digital media
  • What did you come up with AND/OR what has been successful?
  • Questions? Edge provides the foundation for infrastructure, organizational support, staffing, and resources toward making these digital inititives happen. Vision, rationale, hi tech, hi touch
  • What are the things I need to be doing and what does this matter In many ways, I see the benchmarks as tips. Yes, they get at best practices that you’ll be scored on, but I’ve heard from so many people that just reading the benchmarks has given them good ideas. This isn’t a test, it’s meant to help you improve, to aspire.
  • Why do I say this, well, it’s really been incredible how many libraries and librarians have been involved in this project. Many times, initatives happen and they’re launched with: so, what do you think? This project has been very different. We’re asking feedback constantly, and refining, asking questions, and working hard to make this a project that is useful to you. To everyone.
  • Take you into your imagination… Other needs: if you have ideas now, that’s great. Please share. Otherwise, I left some paper on your tables that you can use to write things down and share later, or come grab me after the session.
  • You each have the full set of beta benchmarks in front of you. Pull them out, and lets look at them together.
  • Important: these are beta benchmarks, and are right now being closely considered by the team. That doesn’t mean that these will change radically, but based on feedback, we’re modifying them slightly and correcting typos or language issues.
  • 3 categories. Familiarlize. Any questions, worries, concerns? Write down once concern you have in implementing a benchmark in your library. Write legibly. Take you time. It snows in PA, right? SNOWBALL FIGHT!
  • Building Digital Communities

    1. 1. Building DigitalCommunities(With a little help from your friends) State College, PA October 26, 2012
    2. 2. Small print These programs will take time. Maybe money. But time. This will take time. Maybe money. Definitely time.
    3. 3. FREE content DONATED FREE events + Products FREE resources (save 80-90%)
    4. 4. Why do we do this? • Stories are powerful. • We think you should know what is happening in International Falls, MN. • Reinventing the wheel isn’t fun.
    5. 5. Framing the Conversation: OITP1. How do we motivate and support library staff in staying current?2. What are the perceived obstacles that interfere with the continuing education process?3. What resources or continuous learning models are already available to the profession, and what are their pros/cons?4. What can we learn from other professions that are responding to the digital shift?
    6. 6. Digital Inclusion Projects Building Digital Communities (IMLS-funded) The Edge Initiative (Gates Foundation-funded)
    7. 7. What is digital inclusion?The ability of individuals and groups toaccess and use information andcommunication technologies.Digital inclusion encompasses:•access to the Internet and to hardwareand software•relevant content and services•training for digital literacy skills
    8. 8. Building Digital CommunitiesFrameworkHelp communities attain the vision of digitalinclusion in:•economic and workforce development•education•health care•public safety•emergency services•civic engagement•social connections
    9. 9. Testing the Framework 2-day workshop •9 communities •libraries, community-based organizations, and local government •Educators, health, influencers
    10. 10. Libraries head the table
    11. 11. How do you assemble the table?• “I know of no local technology advisory committees in this area and I certainly dont have the knowledge or information to meet with an IT decision maker.”• “Government agencies frankly havent time nor the inclination to cooperate with libraries even when given a great plan.”
    12. 12. Take a tip from Malcolm Gladwell• Connectors: make change happen through people• Mavens: make change happen through ideas & information• Salesmen: make change happen through persuasion
    13. 13. Activity: consider, record, share
    14. 14. Six months after the workshop“It is a straightforward roadmap for how to get something that is quite vague and sort of blue sky into a real place.” - Dodge City, KS participant
    15. 15. What we’re learning from the triads Core team Partner and get increases outside the building brainpower, broadens stakeholders & surfaces new opportunities Gather stakeholders earlyDigital Inclusionis “on the brain” Community assessment is a priority
    16. 16. Fitting the pieces together Community Community level level Building Digital CommunitiesState competencies PA Forward Digital Digital Teaser: this Teaser: this literacy literacyinitiatives initiatives Edge Initiative may help may help
    17. 17. Edge Initiative:• Aspirational benchmarks: for high quality public access technology services• Resources for reinvestment: demonstrate the value and need to decision makers
    18. 18. Who is involved?• ALA OITP• Bill & Melinda Gates Foundation• California, Texas, & Oklahoma State Libraries• International City/County Management Association• LYRASIS• OCLC/WebJunction• PLA• TechSoup Global• Universities of Maryland, Washington• Urban Libraries Council• Hundreds of libraries (and hopefully yours)
    19. 19. What will it look like?• No teasers, unfortunately… – Voluntary online assessment – Scores, based on your peers, size – Help resources – Reports, talking points – Other needs?
    20. 20. Benchmark categories Community Value External practices that connect the library to the community Engaging the Community & Decision Makers Specific programs, services, & support that enable people to get value from their use of technology Organizational Management Internal management & infrastructure
    21. 21. Benchmark One• Training – Structured – One-on-oneBenchmark Two• Access to digital content – Software – Monitor service
    22. 22. Benchmark Three• Job-seeking – Software – Content, training – Survey communityBenchmark Four• Government and legal information – Links, content, training – Survey community
    23. 23. Benchmark Five• Education support – Software – Exam prep, proctor – Survey communityBenchmark Six• Health and wellness – Links, content, training – Survey community
    24. 24. Benchmark Seven• Community planning – Board membership – Meetings – Survey communityBenchmark Eight• Partnerships – Sharing, collaborating – Outreach activities
    25. 25. Benchmark Nine• Share best practices – With other orgs – Conference presentations – On TechSoup, WebJunction…Benchmark Ten• Plan for technology – Hardware/software replacement – Policies, plans
    26. 26. Benchmark Eleven• Staff competency – Support learning – AccountabilityBenchmark Twelve• Bandwidth – Sufficient capacity – Time management – Peripherals
    27. 27. Benchmark Thirteen• Tech management – Monitors traffic – Tracks usageBenchmark Fourteen• Focus on accessibility – Software/hardware – W3C compliance – Training
    28. 28. Activity: a closer look1. Write down one concern or worry you have with implementing a particular benchmark.2. Write legibly.3. Take your time.
    29. 29. TechSoup’s role: content
    30. 30. TechSoup’s role: training Past Archived Webinars: •Youth-led Tech @ the Library (Benchmark Seven) •From Content Consumers to Content Creators (Benchmark Two) •E-readers for Everyone: Teaching Tips from Trainers (Benchmark One) Each month, we host free webinars on
    31. 31. Successful libraries…Aren’t afraid to fail “Just give it a try. We call everything a pilot when we begin. That means if it’s not working we will pull out of it. And that helps to ease anxiety in a lot of people. Try it out and see if it works for you, and if not, change it." - Irene Romsa, Poudre River Public Library, Fort Collins, CO “You cant fear that youre going to screw up; you just have to get in there and say, Okay, Im going to learn how to do this.” - Faye Hover, Smithwelch Public Library, Hearne, TX
    32. 32. Successful libraries…Seek partnerships•Guadalupe Community Center, Greeley, CO “Partnerships are essential in promoting greater exposure for libraries, expanding resources, and promoting the value of libraries.” - Librarian, Genessee District Library, Flint, MI
    33. 33. Successful libraries…Leave their buildings – 10% rule – Following a passion (Jeff Dawson, Two Rivers, WI) “Getting out into the community helps the library know what the community wants and needs. Instead of spinning our wheels coming up with really cool programs were sure people will use and come to, we can best use the resources we have to serve our community in a more spot on way.” - Librarian, Ketchikan Public Library, Ketchikan, AK
    34. 34. Successful libraries…Know their community – Baby steps: survey staff on what they’re learning from patrons – Teenager steps: modest survey of patrons – Adult steps: partner with other agencies to do a community assessment (including folks who don’t use the library), include focus groups and other survey tactics. “This has put a fire to my ideas and we will hold an advertised community forum on library technology needs.“ - Librarian, Naturita Community Library, Naturita, CO
    35. 35. Let’s get back to that fine print… Daniel Pink video: “ Drive: The surprising truth about what motivates us”
    36. 36. What can you do to make learning & achieving more fun?• People want to have control over their work/lives. (Autonomy)• People want to get better at what they do. (Mastery)• People want to make a contribution to something larger than themselves. (Purpose)• People need personal connections. (Relationships) Added by my colleague, Stephanie Gerding.
    37. 37. What captured your imagination?Please share:
    38. 38. What are your ideas?• 23 Things (Mastery and Autonomy)• Sister libraries (Relationships)• Yours?
    39. 39. Homework!• Share. (Benchmark 9) And tell me And tell me about it! about it!• Dream.• Don’t be afraid to fail. Remember Faye?
    40. 40. Sarah Washburn
    41. 41. Resources• Digging into the digital inclusion framework,” TechSoup for Libraries (TS4L) blog• Libraries Build Digital Communities, includes link to “Building Digital Communities Worksheet,” TS4L blog• Maven, Connector, or Salesperson: what’s your archetype? Productive Flourishing site• Building Digital Communities Framework, IMLS• Do you ‘do’ digital inclusion?” TS4L blog• Digital Inclusion through the lens of local government, TS4L blog• Edge Initiative,• Libraries Transforming Lives: the Guadalupe Community Center, TS4L blog• 23 Things Learning 2.0• “Drive” video, Daniel Pink
    42. 42. Webinars• ALA OITP: Creating a Culture of Learning: How Librarians Keep up with Digital Media and Technology (11/11/12)• TS4L: Edge series on each month (sign up for newsletter online)
    43. 43. Photo credit• Flickr user NJ Library Assoc.: West Deptford (NJ) Librarys Computer Class with Instructor Carolyn Wood• D. Pink video: And make the world a little bit better!• Flickr user TZA: Brain