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Content (Curation) is King

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Recap: https://www.techsoupcanada.ca/en/community/blog/content-curation-is-king ...

Recap: https://www.techsoupcanada.ca/en/community/blog/content-curation-is-king
Recording: http://www.youtube.com/watch?v=QGe8RKJw-Ec&feature=youtu.be

Presentation by Shannon Harvey
Toronto Net Tuesday, March 12, 2013

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  • You’re probably already doing content curation. Have you ever published a “best of” article? Do you retweet or share interesting posts? Do you pass along relevant information in e-mails or newsletters, adding your own two cents before hitting “Send”? Each of these is a nascent form of content curation. You’re selecting content, adding value, and sharing with your audience.
  • Curating content is not always faster.You have to have your tools set up to find the content, then you need to filter it personally, and be strategic about how you want to desemminate it (but we’ll get into that later).For example, I created this presentation, but in researching and creating the presentation, I curated all the content – I visited blogs to find information, I gathered images from the web, and I put it all together to make this presentation – hence why you’re probably already doing it!
  • Step 1: Identify – pick your topicStep 2: Follow – find your sourcesStep 3: Organize – review, filter, & categorizeStep 4: Create – add valueStep 5: Share – publish & promote
  • Step 1: Identify – pick your topicStep 2: Follow – find your sourcesStep 3: Organize – review, filter, & categorizeStep 4: Create – add valueStep 5: Share – publish & promote
  • Step 1: Identify – pick your topicStep 2: Follow – find your sourcesStep 3: Organize – review, filter, & categorizeStep 4: Create – add valueStep 5: Share – publish & promote
  • Step 1: Identify – pick your topicStep 2: Follow – find your sourcesStep 3: Organize – review, filter, & categorizeStep 4: Create – add valueStep 5: Share – publish & promote
  • Step 1: Identify – pick your topicStep 2: Follow – find your sourcesStep 3: Organize – review, filter, & categorizeStep 4: Create – add valueStep 5: Share – publish & promote
  • Step 1: Identify – pick your topicStep 2: Follow – find your sourcesStep 3: Organize – review, filter, & categorizeStep 4: Create – add valueStep 5: Share – publish & promote
  • Step 1: Identify – pick your topicStep 2: Follow – find your sourcesStep 3: Organize – review, filter, & categorizeStep 4: Create – add valueStep 5: Share – publish & promote

Content (Curation) is King Content (Curation) is King Presentation Transcript