Blogging for Realtors

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These slides accompanied an hour webinar which can be found on http://next.inman.com

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Blogging for Realtors

  1. 1. Blogging Is No Longer Optional <ul><li>#MustIBlog </li></ul>Sponsored by: Presented by: Chris Smith Chief Evangelist Inman News
  2. 2. Why? Data is becoming inarguable But... #MustIBlog
  3. 4. Life Is Content, Open Your Eyes <ul><li>What can’t you blog about not what can you </li></ul><ul><li>Time and passion are often enemies </li></ul><ul><li>Content is more valuable and less expensive than ever </li></ul>
  4. 5. Themes - Your Online Store <ul><li>Low cost is better than free/tweaking takes time </li></ul><ul><li>Forums and support are critical </li></ul><ul><li>Even if you buy a theme you will need help </li></ul><ul><li>Custom vs. Template </li></ul><ul><li>Cost and budget are a factor </li></ul><ul><li>Would you currently hire yourself? </li></ul>#MustIBlog
  5. 6. SellNHouses.com | AgentPress.com
  6. 7. MNHome.org | DIYThemes.com
  7. 8. Classique.SimpleRealtyTheme.com
  8. 9. LaPalmaHomefinder411.com | VirtualResults.net
  9. 10. TriPressRealEstate.com
  10. 11. GorillaThemes.com
  11. 12. Custom Costs: What Is Your Time Worth? PhxREGuy.com by StudioPress
  12. 13. SueAdler.com by Virtual Results
  13. 14. NewOrleansRealEstateTalk.com by TeamHardison.com
  14. 15. Plugins and Widgets <ul><li>More is not better </li></ul><ul><li>Really ask yourself what they accomplish </li></ul><ul><li>Get people to the areas of your site that make you $ </li></ul>#MustIBlog
  15. 16. Conversion focused #MustIBlog
  16. 17. Intelligent Dynamic Content
  17. 18. Endless Ideas
  18. 19. Indexable IDX Also try IDXBroker.com and RealGeeks.com
  19. 20. Properly composing content Permalinks, tags, categories, content that converts
  20. 21. Custom Post Types
  21. 22. Images are everything Statigr.am/JanieC Picnik.com for enhancing/editing
  22. 23. Bells and Whistles <ul><li>360 Panorama </li></ul><ul><li>Postano </li></ul><ul><li>Inkstagram </li></ul><ul><li>Qwiki </li></ul><ul><li>Google Street View </li></ul>#MustIBlog Video and Audio Blogging Facebook.com/InmanNext

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