John Carnell Founder & Chief Executive Bullying UK 10 years of Innovative support

What is Social Media? COMMUNICATION

A bit about BullyingUK Supporting 500k people a year £50,000 – Total / All General public One full time staff member – Me A small Team of Volunteers 9500+ Twitter supporters 14,000+ Facebook Supporters 24,000+ On other networks 1000’s of Social Actions a month

Supporting 500k people a year

£50,000 – Total / All General public

One full time staff member – Me

A small Team of Volunteers

9500+ Twitter supporters

14,000+ Facebook Supporters

24,000+ On other networks

1000’s of Social Actions a month

How do we communicate? Services like: Facebook, Twitter, Bebo, Friendfeed Using content from: Your site!, Flickr, BBC News, Your other Social Channels. Using tools: TweetDeck, Seesmic Desktop, Web & mobile phones When: Anytime you have something to say!

Services like: Facebook, Twitter, Bebo, Friendfeed

Using content from: Your site!, Flickr, BBC News, Your other Social Channels.

Using tools: TweetDeck, Seesmic Desktop, Web & mobile phones

When: Anytime you have something to say!

Why Bother? Find supporters who don’t know you exist. Gain new insights into how your perceived . Create social actions that create real value. Fight fires while they are sparks. Social Media is just a term for what you should already be doing. 200 Million Facebook users / 30 million Twitter users

Find supporters who don’t know you exist.

Gain new insights into how your perceived .

Create social actions that create real value.

Fight fires while they are sparks.

Social Media is just a term for what you should already be doing.

200 Million Facebook users / 30 million Twitter users

Communication Twitter Style

Retweets , @replies & #Hashtags

The Twittersphere

The Social Differences Facebook and Twitter materially the same BUT Twitter terms DO NOT go down well in Facebook Tweet it and post it to your FaceBook Wall FaceBook users have a lower tolerance for Noise / Spam Other Social networks differ but the basics hold true...Communication

Facebook and Twitter materially the same

BUT Twitter terms DO NOT go down well in Facebook

Tweet it and post it to your FaceBook Wall

FaceBook users have a lower tolerance for Noise / Spam

Other Social networks differ but the basics hold true...Communication

Inspiration @DogsTrust Twitter.com/dogstrust @Jessicastrust Twitter.com/jessicastrust @AsthmaUK Twitter.com/asthmaUK @Whizzkidz Twitter.com/whizzkidz @Yorkshirecancer Twitter.com/yorkshirecancer @BullyingUK Twitter.com/bullyinguk

@DogsTrust Twitter.com/dogstrust

@Jessicastrust Twitter.com/jessicastrust

@AsthmaUK Twitter.com/asthmaUK

@Whizzkidz Twitter.com/whizzkidz

@Yorkshirecancer Twitter.com/yorkshirecancer

@BullyingUK Twitter.com/bullyinguk

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