Beer Market in India 2014-2018


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TechNavio's report, the Beer Market in India 2014-2018, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the South, West, North, and East of India; it also covers the Beer market in India landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.

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Beer Market in India 2014-2018

  1. 1. Beer Market in India 2014-2018 TechNavio
  2. 2. USA – CANADA – UK – CHINA – INDIA India: An Overview Facts and Figures • India is the seventh largest country by area, the second most populous country after China with over 1.2 billion people, and the most populous democracy in the world. • It is neighbored by the Indian Ocean in the south, the Arabian Sea in the southwest, and the Bay of Bengal in the southeast. • It closely shares land borders with Pakistan in the west; China, Nepal, and Bhutan in the northeast; and Burma and Bangladesh in the east. • The Indian economy is considered to be the world's tenth largest by nominal GDP and third largest by PPP. Currently, India is one of the fastest growing major economies and is considered a newly industrialized country.
  3. 3. USA – CANADA – UK – CHINA – INDIA Alcohol Market in India Facts and Figures • The Alcohol market in India can be segmented into four categories: IMFL, CL, Beer, and Imported Liquor. • Revenue generated from the IMFL and CL segments is considerably higher than that generated from the Beer segment. • However, the Beer segment is the fastest growing Alcoholic Beverage segment in India by consumption and revenue share. Alcohol Market in India Beer IMFL Imported Liquor CL
  4. 4. USA – CANADA – UK – CHINA – INDIA Scope of the Report Market Overview • Our Beer Market in India report covers the present scenario and the growth prospects of the Beer market in India for the period 2013-2018. • To calculate the market size, it considers revenue generated through the sales of beer; it also considers beer consumption in the country. • In terms of alcohol content, the market is divided into two segments: Strong Beer and Mild Beer. In terms of type, the report includes standard lager, premium lager, and other beer. • In India, the sale of beer is mainly through the following distribution channels: specialist retailers, on-trade distributors, and supermarkets/hypermarkets. • The report also presents the regional segmentation of the Beer market in India, which is divided on the basis of sales and consumption of beer in various regions in India. It presents the vendor landscape and corresponding detailed analysis of the major market vendors. • In addition, it discusses the major drivers that influence the growth of the market and the challenges faced by vendors and the market at large. The report also outlines the key trends emerging in the market that are likely to contribute to the growth of the Beer market in India during the forecast period.
  5. 5. USA – CANADA – UK – CHINA – INDIA Market Size and Forecast Growth Rate by Revenue • The Beer market in India was valued at US$4.13 billion in 2013 and is expected to reach US$9.03 billion by 2018, growing at a CAGR of 16.94 percent. Growth Rate by Volume • Total beer sales in India were 2,248.53 million liters in 2013 and are expected to increase to 4,438.47 million liters by 2018, growing at a CAGR of 14.57 percent. Beer Market in India Strong Beer Mild Beer
  6. 6. USA – CANADA – UK – CHINA – INDIA Key Vendors Carlsberg India Pvt. Ltd. • Carlsberg India Pvt. Ltd. is India's third largest beer company. The company operates across India and has breweries in Paonta Sahib, Alwar, Aurangabad, Kolkata, and Hyderabad. Recently, the company expanded its business in India by setting up its sixth and seventh breweries. The sixth brewery was introduced after the acquisition of a local brewery in Dharuhera, Haryana, and the seventh is under construction in Patna, Bihar. Mohan Meakin Ltd. • Mohan Meakin Ltd. is a pioneer in the Liquor industry. It has made steady progress and established breweries and distilleries in various parts of the country. It has also earned a good reputation in the market by delivering a wide number of highly successful products. The company manufactures various types of beer and blended malt whiskies such as rum, gin, and vodka. SABMiller India Ltd. • SABMiller India Ltd. is a subsidiary of SABMiller plc. It is a multinational brewing and beverage company. With respect to revenue, the company is the world's second largest brewer after Anheuser-Busch InBev. It is also a major bottler for Coca-Cola. The company has become one of the global leaders in the Beer market by excelling locally, nurturing strong and local brands, and building brand portfolios that meet the needs of consumers in each of its markets. Consequently, the company leads both emerging and developed markets worldwide. United Breweries Ltd. • United Breweries Ltd. is an Indian-based conglomerate company headquartered in Bangalore. The company is involved in the business of alcoholic beverages, leather products, ready-made garments, investments, property development, maintenance, training, airlines, and other activities. In the Alcoholic Beverage segment, the company markets its beer under the Kingfisher brand and owns various other brands. United Breweries is India's largest producer of beer with a market share of more than 50 percent by volume.
  7. 7. USA – CANADA – UK – CHINA – INDIA Market Drivers, Challenges, and Trends Drivers • Increase in Disposable Income • Increasing Young Population • Changing Lifestyles Challenges • Restrictions on Advertising Alcoholic Beverages • Inadequate Infrastructure for Distribution • Heavy Taxation on Beer • Increasing Vendor Competition Trends • Growing Demand for Barley • Increasing Preference for Strong Beer • Increasing Availability of Imported Beer Photo by: Michelle Tribe via Flickr (cc) A detailed analysis of each market driver, challenge and trend is available in our report: Beer Market in India 2014- 2018.
  8. 8. USA – CANADA – UK – CHINA – INDIA Buying Criteria Key • The impact of the buying criteria is graded on the basis of the intensity and duration of their influence on the current market landscape. The magnitude of the impact has been categorized as described below: • Low: Negligible or no impact on the market landscape • Moderate: Medium-level impact on the market • High: Very high impact, with radical influence on the growth of the market
  9. 9. USA – CANADA – UK – CHINA – INDIA Access the Report To view the full report on the Beer Market in India 2014-2018, click on the link below:
  10. 10. USA – CANADA – UK – CHINA – INDIA India: An Overview USA – CANADA – UK – CHINA – INDIA More than 2500 Reports in Niche Domains by 200Analysts located Globally In Operation for More than 10 Years with Offices in London, Chicago, Toronto, Beijing & Bangalore Cover More than 500 Emerging New Technologies across 80 Countries in US, EMEA & APAC Regions Reports Cover : Market Scenarios, Vendor landscape & Industry Road Maps. Option to Customize Report & Access to Analysts on every Report Purchase. About Us
  11. 11. USA – CANADA – UK – CHINA – INDIA India: An Overview USA – CANADA – UK – CHINA – INDIA About Us USA – CANADA – UK – CHINA – INDIA Thank You! North America Chicago, USA Phone: +1 630 333 9501 Fax: +1 630 833 2171 Europe London, United Kingdom Phone: +44 208 123 1770 Fax: +44 845 280 2825 Asia Bangalore, India Phone: +91 934 254 0560 Fax: +91 80 4080 6070 Mail us at: You can visit us at: DISCLAIMER This presentation is intended solely for showcasing Infiniti’s research capabilities. All information contained within this presentation has been randomized and should not be used for any kind of analysis and/or for decision making purpose. All trademarks and copyrights remain the sole ownership of their rightful owners/licensees. In no event shall Infiniti Research have any liability to any party for special, incidental, tort, or consequential damages arising out of or in connection with this report, even if Infiniti Research has been advised of the possibility of such damages. Copyright ©2013 Infiniti Research Limited. All Rights Reserved. Reproduction without written permission is completely forbidden. NOT FOR FURTHER DISTRIBUTION