Why_ux_matters_rui_barroca

1,579 views

Published on

Published in: Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
1,579
On SlideShare
0
From Embeds
0
Number of Embeds
951
Actions
Shares
0
Downloads
7
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Why_ux_matters_rui_barroca

  1. 1. WHY
  2. 2. UX
  3. 3. MATTERS
  4. 4. WHY UX MATTERSand you should consider it
  5. 5. HELLO, MY NAME ISRUI BARROCA Mobile UX Consultant
  6. 6. 01. WHAT IS UX?02. THE ROI OF UX03. DESIGN FOR INTERACTION04. FROM IDEA TO WIREFRAME05. TOOLS & TIPS
  7. 7. WHAT IS UX?
  8. 8. ‘‘ Aspects of how people use an interactive product: The way it feels in their hands, how well they understand how it works, how they feel about it while they’re using it, how well it serves their purposes and how well it fits into the entire context in which they are using it.
  9. 9. VALUABLECREDIBLE USEFULUSABLE DESIRABLE ACCESSIBLE
  10. 10. THE ROI OF UX
  11. 11. √ INCREASED PRODUCTIVITY√ REDUCED COSTS√ INCREASED SALES
  12. 12. DESIGN FOR INTERACTION
  13. 13. ‘‘ Development of application flows to facilitate user tasks, defining how the user interacts with site ’’ functionality
  14. 14. ‘‘ Development of application flows to facilitate user tasks, defining how the user interacts with site ’’ functionality
  15. 15. FROM IDEA TO WIREFRAME
  16. 16. WORKSHOPS BRAINSTORMS System MapIdea SKETCHES PAPER PROTOTYPE Wireframes
  17. 17. TOOLS & TIPS
  18. 18. PEN & PAPER Post it notes and Moleskin are your best friends
  19. 19. WIREFRAME SOFTWARE Online or offline - you pick. From Omnigraffle, Axure to Balsamiq or Hotgloo
  20. 20. USER TESTING Silverback, Crazy Egg, UserVue
  21. 21. T IP 01BUILD • MEASURE • LEARN The Lean Startup by Eric Ries
  22. 22. T IP 02 THE £20 USER TESTING Buy coffee to a stranger and ask for feedback
  23. 23. T IP 03 DON’T WORK ALONE Find a good UX Partner
  24. 24. THANK YOUFOR MORE ABOUT ME VISIT - WWW.BARRO.CA - @RBARROCA - LINKEDIN

×