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Website Development How your organization can have a web site.
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Website Development How your organization can have a web site.

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  • Transcript

    • 1. Website Development How your organization can have a web site.
    • 2. Why would you want a web site?
      • Information
      • Most web sites are created to pass on information.
    • 3. What do you want on your web site?
      • What Information?
      • Who you are.
      • What you do.
      • Why you do it.
      • How you can be contacted.
      • How your organization or group can be of service.
        • Newsletter
        • Products
        • Helpful information
    • 4. Why would you want a web site?
      • Easy to Maintain
      • Web sites, unlike paper are easy to update. Imagine how hard it is to change your phone number in the phone book, Yellow Pages, a brochure or pamphlet you create and send out.
      • Instant updates.
      • Always there.
    • 5. Why would you want a web site?
      • Cost Effective
      • A web site can be free or have minimal costs if the right volunteers are available.
      • Sometimes web developers can be enticed to offer their services for free or at a lower then normal cost, especially if they are a student or just starting a new business.
      • It’s possible to have pages dedicated to satellite groups of large organizations.
    • 6. Why would you want a web site?
      • Hire a Web Developer
      • Hiring an experienced web developer has many benefits
      • More polished professional looking web site.
      • They would understand the process of developing a web site.
      • They would understand Search Engine Optimization (SEO).
      • You are hiring a company, you would ultimately be in control.
    • 7. How do you go about creating a web site for your group?
      • There are several items to think about when developing a web site.
      • Content – what you have to say about your organization
      • Search Engine Optimization – Making sure your web site shows up when someone goes looking for it
      • Graphic Design – the look and fee.
      • Hosting
    • 8. Creating a web site for your group Content
      • This is the most important step, take time to plan it out
      • Who will coordinate the site
      • What content do you want on it
        • Look at other web sites, see what they have or don’t have
        • Put pen to paper, write down everything you think you might want on it
      • Make sure you have current information- especially contact information
      • make sure you have permission
      • Using images
        • Use images if you can
        • Make sure you have permission to use them
    • 9. Creating a web site for your group Search Engine Optimization
      • Meta tags need to be filled out.
      • Your “Search Terms” need to be in the content, both titles and paragraphs.
      • Google site map.
      • Links.
    • 10. Creating a web site for your group Graphic Design
      • Keep it simple.
      • Look at other web sites.
      • Use templates (for ideas or the templates themselves).
      • Don’t over do it.
      • First impressions count: The average person spends less then 10 seconds deciding if they will stay on your web site.
    • 11. You need a place to put your web site.
      • Use a space provided by your Internet Service Provider (ISP).
        • calgaryostomy.shaw.ca
        • shaw.ca/calgaryostomy
        • Usually included with the cost of your internet service but not as easy to use as your own domain name
    • 12. You need a place to put your web site.
      • Use a free hosting company
        • Many offer serves free of charge.
          • Email forms.
          • Photo galleries.
          • Forums.
      • Disadvantages
        • Advertising.
        • Slow page loading.
        • Unprofessional look.
    • 13. You need a place to put your web site.
      • Register a domain name and buy hosting.
      • Cost effective $5 to $20 a year for a domain name, $50 to $150 a year for hosting.
          • www.registeredhosting.ca
      • Branding - Recognized as yours – calgaryostomysociety.ca, ostomycanada.ca.
      • Dedicated email address [email_address] .
      • You will need to understand a bit more about the web and how it works to use this method. It helps to have a volunteer who understand the process.
    • 14. Questions ? ? ? ? ? ? ? ?

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