You Compete w/ 80+ million blogs
In 2012, there were 160+ million blogs in
Today, more than 50% are inactive.
It Starts with Your Headline
Send large files to your friends
Better headline (More Specific):
The Absolute Easiest Way to Send Super Large Files
For More, See:
Images Get Attention
Bridge language gaps
Increase value on
Traffic Gimmicks Aren’t Enough
You could spend ALL DAY posting and
emailing links to your blog. If your writing
sucks, your readers …
Won’t Finish Reading
Won’t Turn Into Subscribers
Edit Like a Pro
Write your first draft without edits
Read it out loud and edit
Read it again and edit
Remove any extraneous, flowery words
Get to the point
Read it out loud again
The Power of Emotion
• Emotion = Energy in
• We always buy for
• Don't ignore the
logical - we
rationalize with logic
Does the post fulfill the promise of the
Is it interesting?
Is it easy to read?
Does it make a point?
Does it tell a story?
Is it relevant to your Ideal Client?
Is there a call to action?
Improve Your Writing Skills
Find or join a blogging group of
peers – community support is
Give each other feedback
Comment on each other posts
Share each other’s posts
What’s one thing you will implement
What did you find unclear or want more
Other burning questions?
Talk to me! @teasilvestre (Twitter)