All Things Social Media

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Social Media and Online Newsletter Session at the 2012 BOSS Conference in Tucson, Arizona

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  • 1 billion Facebook users450 million twitter users
  • Facebook = Who do we know? (Maintaining relationships)Twitter = Who (or what) do we want to know? (Content driven, information)
  • Example of one-on-one interaction for all to benefit
  • How does it work?
  • All Things Social Media

    1. 1. ALL THINGSSOCIALMEDIA! BOSS CONFERENCE 2012 Tucson, Arizona
    2. 2. RECENT LEARNING LESSONSSeek and share silent success storiesSpeak with your audience…not at themConsistency is key
    3. 3. FACEBOOK VS TWITTERPAST ---------------------------------------------- FUTURE
    4. 4. FACEBOOKGET CONNECTED WITHIN
    5. 5. FACEBOOKRECOGNITION
    6. 6. FACEBOOKTHE “FACE” IN “FACEBOOK”
    7. 7. FACEBOOKGOAL = INTERACTIONS
    8. 8. FACEBOOKGOAL = INTERACTIONS
    9. 9. FACEBOOK  Structured Posts  Personalized Voice  Competitions  In real time  Polls  Insights
    10. 10. TWITTERGET CONNECTED BEYOND
    11. 11. TWITTERTIME MAGAZINE’S TOP 140 BEST FEEDS @HRBlock "Not required to file a tax return? Here are 6 ARE YOU ways it may pay to file FOLLOWING? anyway. http://bit.ly/gmcsad #taxes"@FBLA_National @CTSOnews @southwestair "@chrisnyder Sounds like you had an @WyoEdu interesting flight! Was this your Flight @GaDOEnews Attendant? His name is @azedschools Max: http://cot.ag/gyLSMC " @usedgov @zappos @UtahGov "This still gets me a little teary -eyed: City council votes for Zappos to take over Las Vegas City Hall: http://bit.ly/dTwBnl "
    12. 12. HOOTSUITE
    13. 13. HOOTSUITE
    14. 14. YOUTUBEwww.youtube.com/azfbla Promo Videos Flashbacks State Of ficer Videos Holiday Greeting Chapter Videos History (2006)
    15. 15. LINKEDIN
    16. 16. SLIDESHARE
    17. 17. FOURSQUARE
    18. 18. QR CODES
    19. 19. ONLINE BLOGS & NEWSLETTERSGEORGIA FBLAChapter Newswww.gafbla.org
    20. 20. ONLINE BLOGS & NEWSLETTERSNEVADA FBLAOnline Blogwww.nevadafbla.org
    21. 21. ALL THINGSSOCIALMEDIA! Danielle Tolentino Tuason statedirector@nevadafbla.org

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