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Getting Started On Twitter
 

Getting Started On Twitter

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What's all this buzz about Twitter? Learn more about Twitter and how to get started.

What's all this buzz about Twitter? Learn more about Twitter and how to get started.

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    Getting Started On Twitter Getting Started On Twitter Presentation Transcript

    • GETTING STARTED ON Brought to you by:
    • What is Twitter?
      • Definition: a social networking and micro-blogging service that allows you answer the question, "What are you doing?" by sending short text messages 140 characters in length, called "tweets", to your friends, or "followers.”
      • “ Twitter is blogging without the hassle!”
      • - Anonymous
    • What’s all the fuss about?
      • Twitter can help with the following:
        • Getting real-time updates and news immediately
        • Connect with people who you may have been connected with
        • Broadcast real-time updates immediately to your network
    • The Growth of Twitter 3x Increase!
    • My experience with Twitter
    • What you’ll be learning today
      • Get your Twitter account started
      • Understand what people say on Twitter
      • Understand how others have used Twitter
      • Integrate Twitter with current activities
      • Utilize tools to enhance your Twitter experience
    • BASICS
      • Branding yourself
        • Choosing a username
        • Choosing a photo (i.e. headshot, logo, etc)
        • Choosing a background
      • Build your network
        • Find who’s already using Twitter
        • Follow people you’d be interested in
      Getting Started on Twitter
      • What are you doing?
        • Interesting facts about your industry
        • Specials or promotions
        • Information about events
        • Handling customer service via Twitter
      What to Tweet About
    • TERMINOLOGY
    • Twitter Terminology
      • Jargon:
        • Tweets = 140-character updates on Twitter
        • Follower = A user interested in your updates
      • Symbols:
        • @ = public conversations
        • # = adding a tag to a tweet
        • RT = retweeting is sharing tweets with others
        • d = direct messages are similar to e-mails
    • @ replies = public conversations
      • my tweet:
      my follower’s responses:
    • # = hashtags (tagging tweets)
      • tweets tagged with #twitterteacher:
    • RT = retweeting tweets
      • recent retweets from @daveschappell:
    • EXAMPLES
      • Zappos (@zappos)
        • Customer service
        • Company transparency
        • Brand proliferation
      • Other examples:
        • Comcast (@comcastcares)
        • Dell.com (@delloutlet)
        • Motore Coffee (@motore)
      Business Example: Zappos
      • CNN (@cnnbrk)
        • Breaking news worldwide
        • Connecting with a network of virtual reporters
      • Other examples
        • Hudson River plane crash
        • Presidential Inauguration
        • Earthquakes in Italy
      News Example: CNN
      • Shaquille O’Neal (THE_REAL_SHAQ)
        • Connecting with fans at a personal level
        • Ability to control their brand
      • Other Examples:
        • Ashton Kutcher (@aplusk)
        • Kevin Rose (@kevinrose)
        • Lance Armstrong (@lancearmstrong)
      Personal Example: Shaq
    • INTEGRATION
      • Cell phone:
        • Connect it with your text messaging
        • Use 3 rd party applications to tweet
      • Blogging:
        • Use Twitterfeed.com to push your blogs to Twitter automatically
      • Facebook
        • Connect your tweets with your Facebook Status using the Twitter Application
      Integrating Twitter with Life
    • TOOLS
      • Twhirl: http://www.twhirl.org
      • Twitterific: http://iconfactory.com/software/twitterrific
      • Tweetie: http://www.atebits.com/tweetie-mac/
      • Tweetdeck: http://www.tweetdeck.com/beta/
      Twitter Clients
      • TinyURL: http://www.tinyurl.com
      • Bit.ly: http://www.bit.ly
      • Tr.im: http://www.tr.im
      • Digg.com: http://www.digg.com
      URL Shorteners
    • Question? E-mail: help@teachstreet.com Twitter: @teachstreet