+As you enter this session,please tweet your response tothe following prompt:My #community is. . .#Blogalicious12@SwarthyD...
+CommunityBuildingThroughCollaborationEricka Tinsley , @SwarthyDaisyLance Rios, @LanceRios & @BeingLatinoAmy Mascott, @tea...
+                 Please stand if you                  are a part of thistweet this:       community:My #communityis. . .#...
+                 Please stand if you                  are a part of thistweet this:       community:My #communityis. . .#...
+                 Please stand if you                  are a part of thistweet this:       community:My #communityis. . .#...
+                 Please stand if you                  are a part of thistweet this:       community:My #communityis. . .#...
+                 Please stand if you                  are a part of thistweet this:       community:My #communityis. . .#...
+                 Please stand if you                  are a part of thistweet this:       community:My #communityis. . .#...
+                 Please stand if you                  are a part of thistweet this:       community:My #communityis. . .#...
+    session focus:     Using          social media to listen to your     readers, connect with readers, and     partner ...
+    Amy Mascott    @teachmama    Find me here:    teachmama.com    weteachgroup.comBlogalicious12 * #Community * @Swart...
+                               BlogsCreate                               Pinterestcommunity &collaborate               ...
+    Blogs love friends. Guest   posts that ROCK Shared     buttons Blogroll Memes Lists Linkeys:   linkytools.com ...
+    How do you find your friends? Google Pinterest Local    list serves                                    Be    nice...
+    Forums are playgrounds.Blogalicious12 * #Community * @SwarthyDaisy * @LanceRios * @teachmama
+    build your own playground Platform Design Invite                                    Invite them Make     it fun ...
+    Forums to try:    Ning:                                 MyBB:    http://ning.com/                                 h...
+    Pin with your friends!Blogalicious12 * #Community * @SwarthyDaisy * @LanceRios * @teachmama
+    Pin. Together.     Create   boards     Repin!     Search                          Friends  who     Repin!       ...
+    Wherever you play:    Invite           Value     Friends         Members,                       Stakeholders     C...
+#Blogalicious12          Wifi Network: Blogalicious#MakeItPersonal   Wifi Code: BlogHer4Blogalicious
+Swarthy Daisy  Lifestyle and Natural Hair Blogger; Swarthy Daisy is the entity  that connects with other bloggers and col...
+The Educated System  Sharing knowledge one educated step at a time. A resource  for parents and teachers providing educat...
+Chocolate Chat  Chocolate Chat Atlanta was created to allow local networkers, bloggers,  and business owners an opportuni...
+Organique  Supportive community delivering wellbeing and healthiness  encouragement to the weekend warrior as well as the...
+Fro-Fi   Fro-Fi Collective is a collection of posts and input of individuals that   wear the Fro, Support the Fro, and Re...
+    Facebook & Instagram Overview              Presented by:                 Lance Ríos            President & Founder   ...
+                  Overview1. Facebook community   building:   1. The ins and outs   2. Identifying audience   3. Tips and...
+Identifying Your Target Audience  • Identifying your target audience     • Age/Gender/Location     • Fun/Serious/Informat...
+Cultivating Your Target Audience  • Cultivating your audience    • Content    • Context    • Consistency
+         Creating A Schedule    • Creating a schedule      • Identify when your        audience is most active      • Pos...
+            Paid vs. Non-Paid    • Paid ads, sponsored posts and      organic growth      • Have a budget? Test it!      ...
+                   Incentivizing    • Incentivizing your audience       • Giveaways       • Contests
+Instagram Community Building • Why Instagram is important   to your overall strategy? • Building your audience • Post fre...
+       Building Your Audience    • Building your audience      • Cross-pollinate with        other platforms         • Fa...
+              Post Frequency    • Post frequency      • Higher frequency        potential
+          ¡Gracias!        216.789.0408    lance@beinglatino.us
+ in touch! Stay                               Ericka Tinsley  •     join                        @SwarthyDaisy  •     conn...
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Community & Collaboration: Blogalicious 2012

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Lance Rios (@LanceRios), Ericka Tinsley (@SwarthyDaisy), and Amy Mascott (@teachmama) share ways to build community and collaborate at Blogalicious Weekend 2012 in Las Vegas.

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  • Transcript of "Community & Collaboration: Blogalicious 2012"

    1. 1. +As you enter this session,please tweet your response tothe following prompt:My #community is. . .#Blogalicious12@SwarthyDaisy * @LanceRios * @teachmama
    2. 2. +CommunityBuildingThroughCollaborationEricka Tinsley , @SwarthyDaisyLance Rios, @LanceRios & @BeingLatinoAmy Mascott, @teachmamaBlogalicious12 * #Community
    3. 3. + Please stand if you are a part of thistweet this: community:My #communityis. . .#Blogalicious12 @SwarthyDaisy * @LanceRios * @teachmama
    4. 4. + Please stand if you are a part of thistweet this: community:My #communityis. . .#Blogalicious12 @SwarthyDaisy * @LanceRios * @teachmama
    5. 5. + Please stand if you are a part of thistweet this: community:My #communityis. . .#Blogalicious12 @SwarthyDaisy * @LanceRios * @teachmama
    6. 6. + Please stand if you are a part of thistweet this: community:My #communityis. . .#Blogalicious12 @SwarthyDaisy * @LanceRios * @teachmama
    7. 7. + Please stand if you are a part of thistweet this: community:My #communityis. . .#Blogalicious12 @SwarthyDaisy * @LanceRios * @teachmama
    8. 8. + Please stand if you are a part of thistweet this: community:My #communityis. . .#Blogalicious12 @SwarthyDaisy * @LanceRios * @teachmama
    9. 9. + Please stand if you are a part of thistweet this: community:My #communityis. . .#Blogalicious12 @SwarthyDaisy * @LanceRios * @teachmama
    10. 10. + session focus:  Using social media to listen to your readers, connect with readers, and partner with readers.  Providing value to your readers’ experiences.  Creatingplaces away from the comment section of your blog to hold discussions, connect, and collaborate.  Finding and using a unique voice; standing out from the crowd. @SwarthyDaisy * @LanceRios * @teachmama
    11. 11. + Amy Mascott @teachmama Find me here: teachmama.com weteachgroup.comBlogalicious12 * #Community * @SwarthyDaisy * @LanceRios * @teachmama
    12. 12. + BlogsCreate Pinterestcommunity &collaborate Nings & forumsusing :Blogalicious12 * #Community * @SwarthyDaisy * @LanceRios * @teachmama
    13. 13. + Blogs love friends. Guest posts that ROCK Shared buttons Blogroll Memes Lists Linkeys: linkytools.com Promote the awesome@teachmama
    14. 14. + How do you find your friends? Google Pinterest Local list serves Be nice Conferences and friends Your email signature: will come. wisestamp.comBlogalicious12 * #Community * @SwarthyDaisy * @LanceRios * @teachmama
    15. 15. + Forums are playgrounds.Blogalicious12 * #Community * @SwarthyDaisy * @LanceRios * @teachmama
    16. 16. + build your own playground Platform Design Invite Invite them Make it fun to play. Make it worth their timeBlogalicious12 * #Community * @SwarthyDaisy * @LanceRios * @teachmama
    17. 17. + Forums to try: Ning: MyBB: http://ning.com/ http://www.mybb.com / Big Tent: http://bigtent.com  Triberr Wiki: http://triberr.com www.wikispaces.com/  FacebookBlogalicious12 * #Community * @SwarthyDaisy * @LanceRios * @teachmama
    18. 18. + Pin with your friends!Blogalicious12 * #Community * @SwarthyDaisy * @LanceRios * @teachmama
    19. 19. + Pin. Together.  Create boards  Repin!  Search Friends who  Repin! pin together stay together.  Use a hashtag  Collaborative boardsBlogalicious12 * #Community * @SwarthyDaisy * @LanceRios * @teachmama
    20. 20. + Wherever you play: Invite Value  Friends  Members, Stakeholders  Colleagues  Content  Community  Experts Sustain  Parents  Keep it fresh, fun  Online and offline connectionsBlogalicious12 * #Community * @SwarthyDaisy * @LanceRios * @teachmama
    21. 21. +#Blogalicious12 Wifi Network: Blogalicious#MakeItPersonal Wifi Code: BlogHer4Blogalicious
    22. 22. +Swarthy Daisy Lifestyle and Natural Hair Blogger; Swarthy Daisy is the entity that connects with other bloggers and collaborates on events, online projects and more. Topics range from Beauty and Lifestyle to all Things Happening on Planet Earth! Collaborations with other Bloggers • Social Media & Natural Hair Based Tweet-ups and Mixers • Natural Hair & Wellness Twitter Parties • Natural Healing, Health & Lifestyle Online Radio Show • Vlogging & Video Documentaries • Social Media & Natural Hair Event Coverage • Google Hangouts for Wellness • Youtube Videoswww.swarthydaisy.blogspot.com
    23. 23. +The Educated System Sharing knowledge one educated step at a time. A resource for parents and teachers providing educational techniques and strategies to support learning for students with special needs and general education information. Areas of Focus • Instructive Videos • Challenging Subject Matter Made into Fun Activities for Learning • Informative Education Links • Offline Parent Connect • Parent and Educator Resourceswww.theeducatedsystem.wordpress.com
    24. 24. +Chocolate Chat Chocolate Chat Atlanta was created to allow local networkers, bloggers, and business owners an opportunity to come together and enjoy a social mixer from Atlanta’s own Dianna Hicks, event planner for Luxe Events Atlanta, and Ericka Tinsley an Atlanta Lifestyle Blogger and community blogger for 11 Alive news. Chocolate Chat has proven to be one of Atlanta’s professional community’s most enjoyable and informative evenings for men and women from corporate execs to entrepreneur and the like. Methods of Mass Connectivity • Twitter & Facebook Connections Fostering Network Development • Business Connect Tumblr Site & Wix Powered Website • Blog Talk Radio Advertisements • 11 Alive News Community Blog • Other Bloggers Posted & Advertised to Support • Informative Event Guidewww.chocolatechatatlanta.com
    25. 25. +Organique Supportive community delivering wellbeing and healthiness encouragement to the weekend warrior as well as the light to moderately active individuals in pursuit of health and happiness. Supportive Collaboration with Blogging Community • Supportive Health & Wellness Meet-ups • Facebook Support Group • Health Challenges & Blog Check-ins • Nutritional Information • Buddy, Small Group & Team-based Programs • Vlog-based Documentaries & Experiences for Group Supportwww.on.fb.me/P9gJcd
    26. 26. +Fro-Fi Fro-Fi Collective is a collection of posts and input of individuals that wear the Fro, Support the Fro, and Respect the Fro, all united by Technology. Fro-Fi is an identity. Since we are all united by Technology, we form this awesome Collective called Fro-Fi. Technology Focus Groups • Community of Technology Enthusiasts • Social Media, Affiliate Marketing & Commerce Symposiums • Fro-files on Website • Sharing News of Latest Gadgetry, Technology & Technique in Tech • Innovative & Creative Technology Meet-ups • Tech-based Support Groups www.fro-fi.com www.facebook.com/FroFiCollective
    27. 27. + Facebook & Instagram Overview Presented by: Lance Ríos President & Founder Being Latino
    28. 28. + Overview1. Facebook community building: 1. The ins and outs 2. Identifying audience 3. Tips and tricks2. Instagram community building: 1. Getting started 2. Benefits 3. Why you need it
    29. 29. +Identifying Your Target Audience • Identifying your target audience • Age/Gender/Location • Fun/Serious/Informative • Blogs/Pictures/Videos
    30. 30. +Cultivating Your Target Audience • Cultivating your audience • Content • Context • Consistency
    31. 31. + Creating A Schedule • Creating a schedule • Identify when your audience is most active • Post on their terms, not yours
    32. 32. + Paid vs. Non-Paid • Paid ads, sponsored posts and organic growth • Have a budget? Test it! • Don’t have a budget? Be creative!
    33. 33. + Incentivizing • Incentivizing your audience • Giveaways • Contests
    34. 34. +Instagram Community Building • Why Instagram is important to your overall strategy? • Building your audience • Post frequency
    35. 35. + Building Your Audience • Building your audience • Cross-pollinate with other platforms • Facebook • Twitter • Blog
    36. 36. + Post Frequency • Post frequency • Higher frequency potential
    37. 37. + ¡Gracias! 216.789.0408 lance@beinglatino.us
    38. 38. + in touch! Stay Ericka Tinsley • join @SwarthyDaisy • connect Amy Lance Rios • chat Mascott @LanceRios @teachmama Let us hear from you! We are happy to help!Blogalicious 2012 * #Community * @SwarthyDaisy * @LanceRios * @teachmama

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