Your SlideShare is downloading. ×

Tcg ppt

868

Published on

Trendsetter Consulting Group …

Trendsetter Consulting Group
We Make You Shine

Published in: Lifestyle
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
868
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
12
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Trendsetter Consulting Group Public Relations ~ Social Networking ~ Marketing
  • 2.
    • Trendsetter Consulting Group
    • TCG takes pride in our   fresh and innovative approach to marketing, social networking, PR, consulting and general problem solving.  Need a fresh perspective? Let our team of savvy cross trained business professionals work with you or your team leaders to develop logical and effective integrated service solutions that deliver measurable results to your business.   Cost effective solutions that make sense!
  • 3.
    • Why TCG?
    • We are a true hands on agency with over 50 years of "in the trenches" experience.  Our pragmatic approach to problem solving and our broad pallet of programs allow us to navigate obstacles and create momentum.  Whether you need help in telling your story or creating one, we offer sound ideas, executable recommendations and proven programs that add value to your business. 
    • We make it easy  to evaluate your needs and create effective and budget conscious programs that can grow with your business.   Tell us your story, dreams, aspirations or hurdles and let us come up with logical field proven solutions to assist you in realizing your goals.  Our goal is to match your needs with our specialty services and create winning solutions to assist you in furthering your business.   We strive to provide our customers with the best service and technology in the field, while ensuring good values and a commitment to building long-term partner relationships. Trendsetters offers a widely trained dedicated staff , complete business services and immediate access to us any moment you have a need.
  • 4.
    • Competitive Advantages
    • The following are competitive advantages that differentiate TGC from other providers:
    • Company Recognition
    • Brand awareness built through consistent PR exposure and ability to supply media with the information needed
    • Brand image achieved through respect
    • Industry recognition achieved years of building relationships and contacts
    • Trust built with all media outlets
    • Expertise & Stability
    • Highly knowledgeable workforce
    • Skilled labor in all facets of PR
    • Technological skills updated on a regular basis
    • High-level standards and reputations are at a high level
    • Attend trainings, seminars and the latest news pertaining to PR
    • Stable and dependable
    • History of success
    • Steady growth in sales and exposure:
    • Successful track record for newsworthy stories
    • Adaptability to create new campaigns
    • Loyal client base achieved through hard work and devotion
  • 5. Placement on Magazines Emags Blogs and More
  • 6. Our social network service focuses on building online communities of people who share your companies interests and/or vision.  Most social network services are web based and provide a variety of ways for us to interact with your current and future customers electronically.   Social Networking creates an exciting way for you to share your company news, product and service highlights, sales, or promotional opportunities 24/7 - quickly and affordably.  Whether you need one entry per day or a hundred, we can create a program that spreads your news fast.   *Our Social Networking programs start at just $399 per month. Add this service to any PR package and receive a discount.   Twitter is a online social networking sites that enables us to post news and products information as it happens.  Whether you are following or being followed the ideas it to get your product name and benefits in front of as any people as possible Facebook fan pages are a great way to reach your "friends"  with daily news, images and product information. This opt in program ensures that your friends are there because they love your products or service.   You Tube  This venue is a great way to reach millions of viewers with product reviews and step by step visuals. Blogging is a way for like minded people to read about your products and services. This arena allows your customers to comment and say what's on their mind about your products. This element of marketing is monitored closely and posted on a regular basis. If keyworded properly, posting are visible almost immediately in the cyber world, increasing your visibility and your Google rankings.   
  • 7.
    • Product Placement on Major network television show and major motion pictures
    • TGC provides beauty products to stylists on today’s hottest TV series and movies. This instantly places your line in the hands of sought after celebrities.
    • TV
    • The Office
    • Wizards of Waverly Place
    • Scrubs
    • Dancing with the Stars
    • Deal or No Deal
    • Tori Spelling Wedding sTorys
    • CMT
    • Chuck
    • Entourage
    • Sex in the City
    • Friday Night Lights
    • Movies
    • The Proposal
    • Bride Wars
    • Scrubs the Movie
    • Sex in the City 1 & 2
    • Young Adults
  • 8.                    GIVING BACK MAWS (Marin Abused Women’s Services) is committed to eliminating domestic violence, now and forever. Started in 1977 as a 24-hour emergency hotline, the California-based nonprofit uses a deep understanding of the roots of domestic violence to create innovative prevention solutions on local, state, national, and international levels. In addition to delivering a wide range of direct and emergency services, MAWS is recognized for its expertise in providing comprehensive prevention programs, advocacy, and training for the benefit of women and their children, men and their communities. MAWS accomplishes these through collaborations with volunteers, local communities, public agencies, funders, and organizations worldwide. Susan Koman Breast Cancer Society TCG clients donated products for a silent auction to benefit Susan G Komen of Houston on October 17th in the Grayson Lakes Community. The team's name is Christina's Breast Friends.  This  fundraiser was founded by Christina Olachiaa a 36 years old mother of two wonderful, precocious boys, a wife & a breast cancer survivor. The Texas Gulf Coast Chapter of The Leukemia & Lymphoma Society is pleased to announce that Silkology Hair Care has joined in the fight to cure blood cancer by sponsoring the Light The Night Walks. Each year, in communities all across the United States and Canada, families, friends, neighbors and teams from local businesses and national companies come together for The Leukemia & Lymphoma Society's (LLS's) Light The Night Walk events to bring help and hope to people battling blood cancers. "Couture for the Cure" This year the American Cancer Society’s event  "Couture for the Cure" was presented by Sterling McCall Lexus. This unforgettable James Bond " For Your Eyes Only" themed fundraiser was held at the home of the Honorary co chairs Dr's Shelena and Ayeez Lalji   As part of the event Tootsie Boutique sponsored a fashion show revealing their latest fashion on amazing models as they strutted down a runway suspended over a swimming pool at the Lalji  palacious home .  Proceeds raised went to the Society’s mission for life saving cancer research, patient services and programs.  
  • 9. We are GREEN                                    The Green Business Association is a team of business professionals dedicated to promoting the preservation of the environment and supporting green companies. The Green Business Association gives businesses the information and opportunity to be green. Trendsetter Consulting Group is proud to be a green business. We strive to leave as small of a carbon footprint as possible, utilizing the internet to it’s fullest potential. How do we do it? Email Blasts Electronic Media Kits Video Presentations Viral Marketing
  • 10.
    • PR Packages
    • When creating a PR campaign, we start by gathering your companies news worthy content then we take your information and create dynamic releases designed to stimulate the interest of specific editorial audiences.   Every release is keyworded  to maximize placement.   Each PR campaign package includes a company profile, press kit and custom release.  Your press kit  consists of a full color custom CD  that contains your company profile, product images, product descriptions and your current and archived press releases.   After your profile and press kit are completed, we create your custom editor distribution plan.  Your distribution plan is targeted to editors and publications that  provide the highest possibility of publication.  Once your distribution plan is complete, we directly contact these editors and sell them on your product or service attributes.   Additionally, we also distribute your releases through web press portals to increase your exposure and increase your Google ranking.  
    • $2999 monthly (12 mo minimum) 
    • Company Profile: We will conduct a personal interview and write a profile that  you can use for other marketing needs such as your website, brochures and other marketing needs
    • Press Kit: CD with product images, product descriptions, profile and contact information. Press kit will be placed on a CD that is professionally printed in full color.
    • Create a custom data base utilizing over 1000 magazine, newspaper and blog editors.
    • Shipping product samples to editors with a press kit every month for editorial reviews and product placement . This includes pre and post follow-up.
    • Custom blog site design, including weekly posting Writing a monthly press release  Emailing your press release to your customer editor data base Uploading your release to online pr sites
    • Sending celebrity stylists and makeup artists product samples for celebrity exposure.
    • Social network setup including Facebook, Linkedin, Plaxo and industry specific social site.
    • Industry specific social network site could be, if you have a beauty product your information including profile, product images, product descriptions and press releases will be placed on Salon Galaxy.    *  VIP and celebrity swag bag opportunities
    • Provide a monthly PR report   
  • 11.
    • $1500 monthly (12 mo minimum)
    • Company Profile: We will conduct a personal Interview about your company that  you can use for other marketing needs such as your website, brochures and other marketing needs
    • Press Kit: CD with product images, product descriptions, profile and contact information.
    • Writing a monthly press releaseEmailing your press release to your customer data base.
    • Uploading your release to online pr sites,
    • Shipping product samples to editors with a press kit every month for editorial reviews and product placement
    • This includes pre and post followup.
    • Social network setup including Facebook, Linkedin, Plaxo and industry specific social.
    • Sending Celebrity stylists product samples for celebrity exposure.
    • Provide a monthly PR report
    • * VIP and celebrity swag bag opportunities:
    • Emmy Red Carpet Event and Gifting Suites
    • A List Celebrity Seeding Opportunities
    • MTV Gifting Suites/ MTV Movie Awards
    • Golden Globes Gifting Suite
    •   Celebrity Baby Showers
    • MS Fitness USA and World Pageants
    • Miss Earth USA Pageants
    • Celebrity Birthday Parties/ Celebrity Fundraisers
    • Charity Gifting
    • Charity events primarily require only products. Higher profile events include products and placement fee
  • 12.
    • $999 monthly (12 mo minimum)  
    • Company Profile: We will conduct a personal Interview about your company that  you can use for other marketing needs such as your website, brochures and other marketing needs
    • Press Kit: CD with product images, product descriptions, profile and contact information.
    • Writing a monthly press release
    • Emailing your press release to your customer data base
    • Uploading your release to online pr sites
    • Provide a monthly PR report
    • $500 monthly for one of the services below (12 mo minimum)  
    • Social network setup including Facebook, Linkedin, Plaxo and industry specific social site.
    • Custom blog design including weekly posting
    • For more information please contact
    • Cathy Mogler
    • 720.261.7878
    • [email_address]
    • www.Trendsetterconsulting.com

×