Telecentre multimedia academy ppt.


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The Telecentre Multimedia Academy is an EU funded project aimied at improving learning opportunities for adult learners on media literacy, establishing reference points for media literacy learning in 7 participating countries and
increasing telecentres training capacity through multimedia education.

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Telecentre multimedia academy ppt.

  1. 1. Telecentre Multimedia Academy (TMA) Funded under Grundtvig Multilateral Projects, Development of Innovation, 4.2.1 Acquisition of key competences through adult education Peter Palvolgyi Opatija, Croatia 15 September 2013
  2. 2. • Co-financed by the European Commission’s Lifelong Learning Grundtvig Programme aimed at the acquisition of key competences through adult education • Implemented by Telecentre-Europe and its member organisations in Croatia, Serbia, Hungary, Romania, Lithuania, Latvia and Spain • November 2012 – October 2014 Project supported by the EC
  3. 3. • Telecentre-Europe is a network based in Brussels, Belgium, representing European telecentres. • Telecentres are community-based organisations that strenghten digital skills in order to foster social inclusion and empowerment of people. • Telecentre-Europe has 39 member organisations in 28 different European countries, directly representing around 15,000 telecentres and many other e-inclusing actors. Telecentre-Europe
  4. 4. • Improve learning opportunities for adult learners on media literacy. • Establish reference points for media literacy learning in 7 participating countries. • Increase telecentres training capacity through multimedia education. Aims of Telecentre Multimedia Academy
  5. 5. 1. Conduct research to discover successful methods and programmes fostering the acquisition of media literacy skills. 2. Design a learning pathway on media literacy for adult learners. 3. Develop learning materials and provide tutorials for teachers for the implementation of the learning pathway. 4. Pilot the training programme in 7 countries 5. Establish and equip Telecentre Multimedia Academies in 7 countries. Objectives of Telecentre Multimedia Academy
  6. 6. 1. Information gathering and critical analyses 2. Photography and photo editing 3. Audio-visual production, editing and distribution 4. Media presentation 5. Project management Media literacy learning framework
  7. 7. • 140-hour training programme to develop • Modular approach • Two levels: basic and advanced • Training of 14 trainers (2 per country) • Training of 70 learners (10 per country) who will finalise one full course (either basic or advanced) Training programme
  8. 8. • Extensive review of the present learning offers in 7 countries and at European level in the field of media literacy for adult learners as well as to identify the needs of clients • Methodology included desk and field reserach • Stakeholder analysis through interviews and questionnaires • EU policies in the field, EU qualification frameworks and certification standards Research on media literacy programmes
  9. 9. • Shorter programmes mainly focus on personal development, longer programmes on improvement of professional skills. • Media literacy programs in 7 countries according to qualification: – Academic 19% – Vocational 13% – Informal 68% Main findings of desk research
  10. 10. The most popular learning programs Academic higher education programs – Computer graphic, visual communication and media design – Computer science, telecommunications and informatics – Digital film making and photography course Vocational and non-formal education programs – Web design technologies and programming – Computer graphics and visual communication design – The fundamentals of photo, video and audio processing
  11. 11. • Identify best practices and training needs in the field of media literacy for adults and to find out right curriculum and training content. • 205 training providers were interviewed in 7 countries: – Media literacy is main focus: 40% – Some media literacy provided: 50% – Media literacy is marginal: 10% Field research
  12. 12. Target groups 115 60 39 57 19 15 12 47 17 11 0 20 40 60 80 100 120 140 Young people (<25) Adults (25-45) Senior people over (>45) Unemployed people Public sector employees Entrepreneurs Migrants and ethnic minorities Women NGO/Volunteer organizations & staff People with a disability
  13. 13. Motivations 42% 69% 33% 49% 0% 10% 20% 30% 40% 50% 60% 70% 80% Find or create a job related to media literacy Acquire or improve specific competences/vocational training Prepare for self- employment/entrepreneurship Personal development, not directly linked to job opportunities
  14. 14. • To understand how different content (text, images, audio, video) is created • To learn about which software/application fits the best to the kind of content to be created • To learn how to edit content created by him/herself or by others • To develop a confidence in content creation as well as explore new technologies, methods, ways and formats Desired knowledge and skills
  15. 15. • The report is about to be published and will be available for free download from the project website: Report
  16. 16. Thank 16 for your attention!