Collins founds BIG
First Hunt held
D’Arbeloff becomes chairman
First viewing of Tiny Totes concept
Tiny Totes contract drafted
Second Product concept sold, Initial meeting with Skil
Third Product concept sold, Skil letter-of-intent signed
Fourth Product concept sold, Tiny Totes debut at Pre-
Stage an online consumer club to explore unmet
needs and innovation opportunities.
Make an informed pitch, this program delivers rich
findings in less than a week.
Experience what users are doing, perceiving, and feeling with this
program that puts the camera in consumers' hands.
Get fast consumer reactions to concepts, products, and more.Rapid Reviews
Generate hundreds of ideas for new products or
services in as little as three months.
BIG can also tap our members for innovative branding and
marketing concepts, producing dozens of fresh treatments.
BIG’s creative have proposed hundreds of names for new
snacks, toys, tools, household appliances, and more.
BIG has designed and managed highly successful programs
to engage employees and customers in innovation competitions.
Quickly get a read on the viability of your new venture,
line, or program from our entrepreneurial team and consumer panels.
Keep innovations on track on their way to market by
consulting a panel of your target consumers.
Turning to our network of global resources, we can help
introduce your product to market.
Let BIG do it all—from assessment to launch. Drawing on our entrepreneurial experience
and resources, we’ll independently build your raw concept into a successful venture.
STEP 1: Generating Ideas
STEP 4: Capturing Value
License the Product Private Label Bundle Concept
Superior Deal Flow
5-6 deals per