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Mike Mitchell (Speaker) Director Corp. Comm & Inv. Relations - Chiquita Brands International - USA
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Mike Mitchell (Speaker) Director Corp. Comm & Inv. Relations - Chiquita Brands International - USA

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Mike Mitchell, Director Corp. Comm & Inv. Relations - Chiquita Brands International - USA

Mike Mitchell, Director Corp. Comm & Inv. Relations - Chiquita Brands International - USA


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  • 1. Corporate Responsibility at Chiquita Triple Bottom Line Investing Conference November 3, 2005 Michael Mitchell Director, Corporate Communications Chiquita Brands International
  • 2. Our Company
    • International producer and marketer of high-quality fresh and value-added produce
      • 106-year-old company
      • $4 billion in annual revenues
      • Premium brand
        • Healthy, convenient, high-quality, fresh
      • Operations in more than 60 countries
      • 25,000 employees worldwide
        • More than 14,000 farm workers, about two-thirds unionized
      • June 2005 acquisition of Fresh Express, U.S. market leader of packaged salads
  • 3. Our Model for Corporate Responsibility
    • Community
    • Suppliers
    • Transparent Reporting
    • Performance Measurement
    • Employee Participation & Training
    • Organization & Accountability
    • Engagement
    • Verifiable Standards
    • Core Values
    • Leadership
    Responsibility Opportunity Respect Integrity
  • 4. Verifiable Standards Labor
    • Costa Rica (2002)
    • Colombia and Panama (2003)
    • 100% SA8000 certification owned farms (2004)
    • 14% independent growers (2004)
    Food Safety
    • Colombia, Panama and Costa Rica (2003)
    • 63% owned farms (2004)
    • 47% independent growers (2004)
    Environmental
    • Initial Engagement (1992)
    • First owned farms in Costa Rica (1994)
    • 100% certification owned farms (2000)
    • 83% independent growers (2004)
    Certification to Leading Standards
  • 5. Labor Engagement
    • Landmark IUF-COLSIBA-Chiquita Agreement
      • Signed June 14, 2001
      • Based on core ILO conventions
      • Collaboration on worker health and safety
      • Fair dealing and continuous improvement
        • Negotiate in good faith
        • Communicate in open, honest and straightforward manner
        • Avoid public international campaigns or anti-union retaliatory tactics
      • Committee to review serious or systemic violations
    “ We have seen real progress as a result of the Agreement in a number of Chiquita operations. … I remain impressed with the good faith and serious intent Chiquita has brought to this process.” Ron Oswald General Secretary International Union of Foodworkers
  • 6. Organization & Accountability
    • Corporate Responsibility Officer reports to CEO
      • With significant interaction with the Nominating and Governance Committee of the Board of Directors
    • CR Steering Committee
    • CR specialists in all divisions
    • Management systems
      • CR integrated into company strategy & planning
      • Annual CR objectives and bonus for managers
      • All managers sign annual code of conduct compliance statement
    Manuel Rodriguez
  • 7. Employee Participation & Training
  • 8. Measurement & Reporting
  • 9.
    • Children plant trees in Bocas, Panama, at an Environmental Awareness Fair
    • Chiquita Nature & Community Project in Costa Rica http://www.chiquita.com/naturecommunity
    Community Engagement
  • 10. Benefits of Corporate Responsibility
    • Sound agricultural practices from Rainforest Alliance certification reduce costs
      • Reduced agrichemical use – savings of more than $5 million annually
      • Pallet recycling in European market reduced costs by $3 million annually
    • Other environmental benefits of RA certification
      • Reforestation conserves water and soils – more than 1 million trees planted
      • Groundcover reduces herbicide use
      • Better storage and closed systems to avoid agrichemical runoff and improve safety
      • Improved waste management reduces pollution
  • 11. 3,000+ Tons of Plastic Recycled
    • Worker gathers twine on a farm for recycling
    • Twine and plastic are stored in warehouses prior to shipment in recycling facilities
    • Workers compress plastic for recycling
    • The company used recycled plastic to construct this pedestrian bridge in Costa Rica
  • 12. Other CR Benefits
    • Improved reputation & brand image
      • Chiquita brand is associated with high levels of corporate responsibility
    • Lower risk profile
      • Lower risk of supply disruptions due to labor unrest
      • Lower risk of NGO or consumer activism
    • Higher employee satisfaction
    • Broadens investor base to SRI funds
      • Chiquita on SB20 Index for 4 consecutive years